ANTHONY YABUKI
858-***-**** adic1u@r.postjobfree.com
EDUCATION
California Polytechnic State University, San Luis Obispo (Cal Poly) Sep 2017 – June 2019 Bachelor of Arts, Philosophy (Concentration: Ethics in Business, Science, & Technology) Minor, Psychology
Senior Thesis: “The Ethics Surrounding Business Strategy - A Case Study on Uber Technologies, Inc.”
• Examined the classification of driver as independent contractor a how similar companies (ex. Lyft, Postmates) are different.
• Analyze the questionable practice on the part of executive order that impact the consumer. PROFESSIONAL EXPERIENCE
Cal Poly Ethics & Emerging Sciences Group San Luis Obispo, CA Research Assistant - Business Strategy and Market Research May 2019 – Nov 2019
• Assist top educators and industry leaders with a confidential business project in the fair-trade product industry
• Manage and consult on key growth and strategic projects to develop the business proposal into a viable and operational startup Lucra Cars San Diego, CA
Project Manger - Growth & Development Manager June 2017 – Oct 2018
• Developed and managed the company’s overall business strategy, profitably increasing leads by 250%
• Meticulously reworked direct-to-consumer (paid and organic) marketing strategies to maximize lead-to-opportunity conversion
• Increased organic social media reach by 2,600%, consistently measured KPIs & essential metrics to ensure successful growth
• Improved business processes and maximized productivity by implementing a streamlined internal communication plan
• Launched a new customer interaction strategy, successfully improving customer satisfaction and efficiency WhiteFox Defense Technologies San Luis Obispo, CA
Project Manger - Market Development Manager Sep 2017– Apr 2018
• Served as the Subject Matter Expert for market analysis and pricing strategy projects
• Analyzed key data to assist with the creation of a successful go-to-market plan and overall growth strategy
• Worked alongside executive team to develop new paths for product and business development
• Assisted the Director of Finance with preparing for a $2M Seed funding round Shift Technologies San Francisco, CA
Business Operations Associate, Logistics & Inventory Management Associate Oct 2015 – May 2017
• Managed sales, delivery, and finance operations for vehicles ranging from $20,000 - $150,000 while consistently exceeding goals
• Assisted both external and internal operations managers with overseeing daily field operations and ensuring the startup’s online- driven business model was successfully executed while the company was undergoing major growth
• Coordinated key operational initiatives with external vendors, ensured all contracts were executed correctly throughout all stages
• Worked cross-functionally with Engineering teams to field test internal-use applications
• Updated inventory and customer profiles on Salesforce (SFDC) daily Dave Kaplan Management & Surfdog Records San Diego, CA Lead Intern Jan 2014 – June 2015
• Served as the lead point-person for all intern projects and led communication between interns and executives
• Created and managed a full-cycle plan for nationwide consignment sales for all label artists
• Implemented digital marketing strategies for all artist and label accounts reaching 20M+ followers across all platforms
• Designed, led and executed a continued LATAM-market promotional plan for an album release that reached Top 100 charts
• Analyzed Nielsen data to pinpoint key trends, assisted with overall artist management & promotions for all label talent
• Led copyright compliance projects, particularly regarding copyright infringement online for all label artists INVOLVEMENT
Alpha Sigma Phi Fraternity - Iota Chi Chapter San Luis Obispo, CA Vice President - Member Retention, Founding Father Sep 2018 – June 2019
• Planned and executed the chapter’s calendar, maintaining good relations with on-campus organizations and the University
• Planned and executed crucial, high-budget events and manage a yearly budget of $25,000
• Managed a fifteen person Member Retention committee
• Assisted the President in overseeing and managing the entire organization and executive board
• Manage communication with talent for event, and draft rider contract Cal Poly New Student and Transition Programs San Luis Obispo, CA Week of Welcome Orientation Leader Mar 2018 – Sep 2018
• Completed a quarter-long program that included leadership, awareness, and inclusivity training
• Planned and led a week-long program to help incoming students successfully transition to Cal Poly SKILLS & CERTIFICATIONS
• Bilingual Spanish - Complete Fluency
• Proficient in Microsoft Excel & Office Suite, Google Suite, SFDC, social media platforms, metric & KPI analysis, basic SQL