Mehak Arora
adibc3@r.postjobfree.com w
LinkedIn/mehak2000arora
Skills
Self-motivated and passionate to learn new things
Adaptive to fast paced working environments and dealing with challenges
Strong analytical skills
Thrive in a team environment and work well with others
Tools: R, Salesforce, QuickBooks, MS Office, Google AdWords, Canva, Pablo, SEO, SEM, SMM, Introductory Python, Excel Advanced, Squarespace, Nielsen
Experience
ISU Corp – Marketing and Administrative Intern Aug 2020- Oct 2020
Pursued prospective clients for different services and products by using LinkedIn Sales Navigator and company database
Employing the creative sense designed the company blog using Squarespace platform
Created 3-5 tech blogs weekly and used unsplash for high quality pictures.
Ensured that content was optimized for search engines and social media sharing
Wilfrid Laurier University – International Student Leader May 2020- Present
Helped incoming international students in every way to adapt in university
Regularly checked-in via emails and to make them aware of different opportunities and events.
Organized multi-culture events to give them a sense of diversity and a feeling of home.
Eastlink - Sales Representative May 2019 – Aug 2019
Analyzed customer needs and made product recommendations.
Achieved target sales weekly.
Identified prospective customers by using business directories and following leads from existing clients.
Adapted innovative sales techniques and accepted challenges throughout work tenure.
Glacierclean Technologies Inc. – Market Research Intern Jan 2019 – Apr 2019
Analyzed and interpreted complex research material and prepared reports based on findings.
Gathered data on competitors and analyzed their prices, sales, and methods of marketing and distribution.
Recommended potential target markets based on research.
Developed research and report writing techniques.
International Students Association, Wilfrid Laurier University – Vice-President of Marketing Sep 2019 – Jan 2019
Created content to promote the organization and its events through social media.
Developed creative strategies to publicize events and attract greater audience.
Residence House Council, Wilfrid Laurier University – AIC Representative Sep 2018 – Apr 2019
Represented Bricker Residence at AIC (Academics Initiative Council) in first year on - campus involvement program.
Brainstormed creative and event ideas with the council in meetings.
Organized and managed promotion of House Council events as well as AIC events.
Projects and Certifications
New Venture - Invented a startup idea, TabLits, using various business models
Predicted finances and cost of the product based on research
Marketing Plan – Designed a marketing plan for a new product idea in the Agriculture Industry
Bloomberg Analytics Certification – Prism Resources
TCPS 2 Core Certification
Education
Bachelor of Business Administration, Marketing Concentration–Wilfrid Laurier University Expected 2022
Courses – Organizational Behaviour, Business Law, Corporate Finance, Canadian Banking, International Trade, Managerial Accounting, Microeconomics, Macroeconomics, Business Law, Business Decision Models, Statistics
MOOCs – Content Marketing, Marketing Data and Google Analytics, Public Relations, Fundamental Functions for Investment Banking, Audit 1 and 2, SEO by Neil Patel