Social Media Digital Marketing

Susmitha Rani Chinni

Experience

Palkhi Boutique Social Media Director

Chicago, IL June 2020- current

oBuilding brand awareness for a new fashion boutique.

oMonitor competitor social media & publish muti-media content.

Amnesty International Social Media Strategist

Sacramento, CA June 2020- current

oCreate multimedia content & implement social media strategies toward marketing targets.

oFacilitate client-company communication (responds to queries, collect reviews, etc.)

Social Media & Online Content Intern International Rescue Committee

Sacramento, CA March 2020-Current

oProduce unique pieces of multimedia content each week while executing marketing and outreach efforts.

oAchieved 50% increase in audience reach by monitoring web traffic/ engagement.

oCommunicating with industry and government professionals to create events and social media campaigns.

Legal Intern Erickson & Oppenheimer Chicago, IL May 2016-2018

Michael Kors Sales Associate & Stylist Chicago, IL May 2016-2017

Education

Saint Louis University – St. Louis, MO August 2015- May 2019

Bachelor of Arts in Political Science

Focus: Foreign Affairs & Political Journalism

University contributions

Gamma Phi Beta, Judicial Panhellenic Representative & Greek Standards Board Representative

Directed several social media accounts/ digital platforms for the university & weekly newsletter.

Initiated “The Period Project” — providing free sanitation products for all students on campus.

Attend Vesalius University, Brussels, Belgium—gained skills to travel to 30+ countries.

Personal Projects & Achievements

Agency-Ready Certified, PR Council –areas including strategic planning, applying data, social media strategy, crisis communications, medical writing, etc.

SEO Specialization Certified, UC Davis –optimize website content for the best possible search engine ranking.

Digital Marketing Course Certified, Google

Marketing Coordinator

Bachelor’s degree in Marketing or related field; or equivalent experience required

Must have knowledge of existing social media applications like Facebook, Twitter, LinkedIn and have a pulse on what’s coming next as these platforms change

Google AdWords and Google Analytics experience

Excellent copywriting and proofing skills

Strong organizational skills

Strong communication and interpersonal skills

Demonstrated ability to work well in a fast-paced environment

Strong working knowledge with Microsoft Office Suite – Excel & PowerPoint

Lytx, Inc. is proud to be an equal opportunity/affirmative action employer and maintains a drug-free workplace. We are committed to attracting, retaining and maximizing the performance of a diverse and inclusive workforce. EOE/M/F/Disabled/Vet.

*.**********@*****.***

andsosoosdid.squarespace.com

Chicago, IL 847-***-****

Languages

English- proficient

French- conversational

Hindi- conversational

Software

Navigating SEO

Microsoft Office proficient

Microsoft Excel

Microsoft PowerPoint

Google Analytics

Google AdWords

STATA & ANES

Creative

DSLR experienced

Adobe Creative Suite

Mail Chimp

Canva fluent

WordPress CMS fluent

Social media management

References

Missy Orr D’!

Community Engagement Manager

International Rescue Committee

*****.***@******.***

Diane Rosenblum

Amnesty International Sacramento

**********@**********.***

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