FAREED MIR
UX RESEARCHER
DESIGN STRATEGIST
I have many years of experience running a
comprehensive design strategy and user
research programs focusing on user-centered
design and designing from society for society.
I conduct cutting edge research to identify
untapped opportunity areas that inform and
inspire products and services. I have provided
design directions to drive innovation and
delight user experiences by translating user
data into actionable insights using my
extensive expertise in customer journey
mapping and service blueprints.
Senior UX Researcher
Game Intuition (Jun 2016 - Present)
- Conducting comprehensive user research and stakeholder interviews to identify new design opportunities & areas of improvement.
- Creating customer journey maps; define customer pain points and bright spots along the journey to identify new opportunities.
- Leading the service management stream in customer-facing workshops.
- Managing multiple projects/tasks of varying complexities, meet deadlines, and work well under pressure.
- Leveraging knowledge of design and prototyping tools, such as Photoshop, Illustrator, Invision, Axure.
- Working closely with development teams to ensure that design specifications are implemented.
- Delivering best practices in service design and development. CAREER EXPERIENCE
- Ethnographic Research
- Market Research
- One on One Qualitative from Task Based Scenarios,
- UAT to more Conceptual Exploration.
- Concept Testing
- Prototyping.
- Wire-framing to Code Implementation.
- Conducting Remote Studies.
- Ideation and other Innovation Techniques.
- Current on Trends and Best Practices in both UX
and Research Methodology.
- Multi-Variate & other Online Methodologies.
- Persona Development.
- UX Mapping
- Qualtrics, Optimal-Workshop.
- DScout, UserTesting and UserZoom.
SKILLS & METHODOLOGIES
Cell: 404-***-****
*****@***************.***
UX Researcher
Southern Aviation-SAPS (Sep 2015 - Jun 2016)
- Conducting qualitative and quantitative customer research studies for interior components of aircraft.
- Using customer insights to identify untapped opportunity areas that inform and inspire business aircraft's future designs.
- Selecting and applying service management principles, policies and techniques to client operational environments. Consumer Research
The Home Depot Corporate Office (Jun - Sep 2015)
- Conducting qualitative and quantitative customer research studies.
- Building wireframes, prototypes (Adobe Suite/ 3D), and interactive mock-ups to test ideas with customers and stakeholders.
- Bringing hands-on contributions at every phase of the design process; from design research, concept development, service blueprinting to getting to pilot
- Redesigning store layouts & experience for the identified customers. Savannah College of Art and Design
Master of Fine Arts in Design Strategy, 2015
EDUCATION
Eastern Mediterranean University
Bachelor of Fine Arts in Architecture, 2009
Certified Project Manager, Jan 2016
CERTIFICATION
ALISON
Market Researcher
Nobis World Inc. (Aug 2014 - Jun 2015)
- Conducting market research to frame project opportunities.
- Creating customer journey maps for current and potential customers.
- Designing and manage fundraising campaigns for different projects. UX Researcher and Data Analyst
MIT and WWF joint project (Jun 2012 - Sep 2013)
- Conduct qualitative and quantitative customer research studies.
- Interpret qualitative and quantitative data to establish performance improvement recommendations.
Consumer Researcher
Memorial Hospital (Sep 2013 - Aug 2014)
- Conduct in-depth customer research for redesigning EWR.
- Collect, synthesize, and analyze data for next-step recommendations.
- Redesign the user journey and user experience for the EWR. Qualitative Research Methods, Feb 2020
MIT