• Conducted user research and testing, ensuring usability and
product consistency.
• Redesigned entire website through iteration based processes which prioritized greater user engagement, client standards, and ease of use.
• Specified and maintained core principles in visual style, typography, spacing, interaction models, accessibility standards.
• Optimized user testing process and interviewed multiple users weekly.
• Led team members in defining project scope, timelines, and deliverables.
• Created interactive design system to encapsulate all visual styles, interaction methods, typography, imagery and tone of the entire site.
• Developed greater design skills through daily standups, 1:1 meetings, mentor guidance, weekly progress documentation.
• Defined design taxonomy, generated wireframes, prototypes, and executed tests.
Working in a team, we communicated our goals to learn, grow, and develop new skills by recieving and acting on client feedback, conducting weekly 1:1 meetings, learning daily from expert UX/UI Designers, and design workshops. Collaborated with the CEO, CTO, and other members.
EXPERIENCE
July 2020 - August 2020
UX/UI Designer, The Lift & Shift Foundation
Web, iOS, Apple Watch, Windows,
Paper
Platforms
UX and UI designer with a passion for creating meaningful user experiences. Highly analytical, creative problem solver with meticulous attention-to-detail, and a passion for championing the user. Sketch, Adobe Creative Suite,
Invision, Figma, Miro, Principle,
Photoshop, Illustrator, Google
Suite, XD
Tools
Responsible, Decision making,
Patience, Creativit y, Acti ve
Listening, Rapport Building,
Positivity, Team building, Risk -
taking, Willing to learn
Leadership
Interaction Design, Composition,
Gestalt Principles, Design
Systems, High Fidelity
wireframes, Wireframing, Mobile
Design, Branding, Prototyping,
Color Theory, Typography,
Information Architecture,
Microinteractions, Animations,
Style Guides, Image Manipulation
UI
Exploratory Research,
Competitive Analysis, User
Interviews, Personas, A/B Testing,
Ideation Methods, Usability
Testing, Site Mapping, Affinity
Diagrams, Desirability Testing,
Card Sorting
UX
Flatiron School Jan - Aug 2020
• Specialized in UX/UI Design
in 6 month immersive bootcamp
Kent State University June 2018
• B.S. in Engineering
Ohio State University June 2016
• Pursued Neuroscience
Education
Rohit Tota
UX/UI Designer
• Maintained clients’ accounts through financial research, reports and client outreach.
• Exemplified values rooted in integrity, excellence and strong team ethic to assist clients effectively.
• Delegated client situations to escalation resolution, payment investigations, and reissue teams when appropriate.
• Cross trained in multiple functions, from compliance to stock interactions, to assist clients and peers on a regular basis.
• Managed mutual funds, stocks, bonds, and alternative investments where appropriate, as well as banking, mortgages, insurance and annuities.
• Supported international and domestic clients by parlaying with multi-lingual interpreters simultaneously during client calls. Working in the Operations side of the investment firm, my responsibilities included correctly settling and recording thousands of transactions, identifying and mitigating all operational risks, developing strong client relationships and partnering with IT to realize the full potential of e-solutions.
November 2018 - March 2019
Global Stock Plan Associate, Morgan Stanley
Columbus,OH
rohittota.com
linkedin.com/in/rohittota/
*********@*****.***