Sales Representative Social Media
Resume:
Artiskdk
Contact
**********@*****.***
linkedin.com/in/rainier-
ferrell-19a73223/
Newark, NJ 07104
Education
B.A Communications
Kean University Union, NJ
Achievements
• Pond5— Earned 600K in revenue for
2019
• Pond5—Inside Sales Performer of
the Month Award (February 2019
for being 217% to goal in January
2019).
• Pond5—Exceeded monthly quota
on average 25% for 11 consecutive
months.
• Pond5— Landed $30,000 deal for
“To Be of Service” film and for the
USA Census, 2020.
• Pond5— Landed $20,000 first deal
• James Hardie—sold over 850 units
of product for Gateways to Newark
mural project.
• BDS Marketing—Consistently
exceeded daily selling quota by 25%.
• BDS Marketing— Received two
outstanding scores of 100% from
secret shoppers.
• RE:FUEL Media—Successfully
scouted target demographic and
created 50 new client relationships
for Gillette campaign.
•
Experience
Pond5
Senior Inside Sales Representative (October 2017- March 2020)
• Consistently exceeded monthly targets and quarterly goals by more than 15% since being hired at company.
• Rigorously pursued all sales with responsibility for growing and maintaining a pipeline of potential and current customer deals (by phone, email, and chat).
• Established and grew relationships with new and existing clients, evaluate opportunities to increase sales and retention, close complex deals, and assists clients in identifying and purchasing the correct media assets and proper licensing.
• Liaised with legal team to execute contracts such as, injunctive relief, copyright premium, and commercialization of editorial content.
• Assisted with general customer service requests that occur during the sales process while maintaining confidentiality.
• Gathered customer feedback and be the voice of the customer for product development and market research.
• Collaborated with colleagues to grow sales volume across multiple industries focusing on Media Production, small-to-medium size businesses, and Creative Agencies.
• Collaborated with billing team to resolve invoicing queries.
• Ensured data integrity and that our CRM system is overflowing with rich client data to support revenue generation.
SPRINGER NATURE
Account Development Specialist (December 2016- October 2017)
• Manage all after-purchase client implementation and marketing support to drive high usage of Springer Nature e-resources for larger academic and government accounts in their assigned region.
• Provide pre and post-sales customer support for products and feedback to account managers and eProduct managers.
• Conduct analyses and monitor usage statistics to evaluate and develop strategies to increase value.
• Implement on and offline marketing campaigns to promote usage.
• Enhance visibility of company in the marketplace through regional trade shows and conferences.
• Develop and conduct customer focused training programs, to promote customer satisfaction and usage resulting in renewal and revenue growth.
• Prepare the annual account development plan for assigned region in conjunction with licensing managers.
Profile
Successful business to business sales representative with experience building brand awareness and market share in various industries.
Team player with demonstrated administrative, communication, and problem- solving skills. Stellar work ethic with the ability to foster positive and productive relationships.
Rainier Ferrell
Artiskdk
JAMES HARDIE BUILDING PRODUCTS, New Jersey territory Account Representative (February 2014- December 2016)
• Increased James Hardie NJ/NY Metro market share via The Home Depot & Lowes. Implemented new strategies in the stores resulting in increased volume/market share and brand recognition.
• Target/canvas new customers and build strong relationships with contractors.
• Deliver product demos, provide insightful technical answers, and find creative solutions to client problems to ensure retention.
• Identified market-specific needs including competitive analysis, trends, and opportunities.
• Worked cross-functionally with Regional Merchants, District and/or Store Managers on high-level projects such as district-wide buys, training and initiative.
• Negotiated with store partners for the best product placement and position.
• Created strategic monthly reports through Salesforce.com on sales initiative and segmentation.
• Trained new James Hardie1 hires, Account Managers, and Retail Merchandisers.
BDS MARKETING (BEATS BY DR. DRE), New York, NY
Social Media Sales Representative and Product Specialist
(October 2013- November 2015)
• Trained Best Buy employees about the benefits and features of all Beats products.
• Proactively lead product update discussions and developed strategies for engaging customers with the product(s).
• Continuously endorsed Beats in-store and out by promoting via social media.
• Maintained daily sales reports to examine creative methods of increasing sales.
• Collaborated with Best Buy management to cross promote with other departments, such as, mobile.
RE: FUEL MEDIA (formerly ALLOY MEDIA) Cranbury, NJ Field Representative (January 2009- July 2013) Contract
• Developed customer relationships with more than 50 local barber shops in 6 months. Created positive lasting impressions of shave products through collateral distribution and product demonstrations for Gillette client.
• Recruited, trained, and managed team members for a 'Free Shave Day' promotion, which resulted in increased usage of Schick Quattro Razor to the targeted demographic.
• Displayed advertisements in various locations around NYC to increase awareness, ratings, and to reach new demographic for Rock of Love television show on VH1.
• Maintained advertisements in United Artists Cinema venues to increase awareness of Pfizer Detrol drug.
Expertise
• Solid Communication Skills
• Rapport Building/Maintaining Profitable
amicable relationships
• Buyer-Seller Agreement/Contract & Deal
Negotiation
• Post-Sale Relationship Management
• Demo Skills
• Objection Handling & Prevention
• Extensive knowledge of Media/Tech
industry
• Qualification Questioning & Closing
Techniques
• Project Managing & Brand Managing
• Content Marketing and Content
Management System (CMS)
• Lead Nurturing/Generation and Strategic
Prospecting
• Guerilla Marketing, Inside Sales, B2B,
Outside Sales
• Mobile Marketing, Social Media Marketing,
skilled at using Productivity Tools i.e...
Google Alerts
• Customer Relationship Management (CRM),
Client and Vendor satisfaction
• Video Production experience
• Extensive knowledge of NYC neighborhoods
and Tri-State area
Skills
— SalesForce —SAP—Windows OS—Mac OS —
Google OS—MS Office —MS Word— Excel—
PowerPoint—Final Cut Pro
Rainier Ferrell
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