Sales Customer

Penny Armstrong, G.G., C.G.A.

**** ****** ****** *****

Austin, TX 78744

P: 512-***-**** Email: ****************@*****.***

Professional Summary

• 30 years’ responsible sales experience

• Proven record of exceeding sales targets

• Customer service to build customer retention and boost customer loyalty

• Train and mentor of new associates

• Treat every transaction as a new transaction with enthusiasm, personal touch, leaving the customer with a reason to return

• Quality Control of custom job, repair, and new merchandise Skills

Merchandise knowledge Upselling

Product and service sales Merchandise understanding Point of sale knowledge Professional demeanor

Exceptional customer services Communication skills Problem-solving skills Sales expertise in fine jewelry Sales training

Work History

Sales Associate, 2005 - 2020

Ben Bridge Jeweler, Austin TX

• Trained and developed new sales team associates in products, selling techniques and company procedures

• Implemented up-selling strategies, encompassing recommendation of accessories and complimentary purchases

• Applied security and loss prevention training toward recognizing risks and reducing store theft

• Analyzed and properly processed product returns, assisting customers with finding alternative merchandise to meet needs

• Educated customer regarding sizing, repairs, accessories, and proper care of merchandise

• Engaged with customers to effectively build rapport and lasting relationships

• Closed over $5 million in sales; Mikimoto, Toscano, Rolex, Brietling, Tag Heuer, Raymond Weil, Cartier

• Maintained customer satisfaction handling product returns Staff Gemologist

C. Kirk Root Designs, 2002 – 2005

Austin, TX

• Assisted owner with Marshall Services

• Project coordinator for repairs

• Custom design assistant

• Quality control for repairs, custom, and in-house designs

• Sorted diamonds and gem stones for custom and in-house merchandise Education

Graduate Gemologist (G.G.), 1994 Certified Gemologist Appraiser (C.G.A.), 1997 The Gemological Institute of America, Carlsbad, CA American Gem Society, Santa Monica, CA GIA Counter Sketch Program, 1985 AGS Registered Jeweler, 1995 GIA Advanced Colored Stone Grading, 1995 AGS Certified Gemologist, 1996 GIA Pearl Course, 1996 AGS Certified Appraiser, 1997 GIA Insurance Replacement Course, 2001 AGS Conclave Attendee, 2002 GIA Diamond Cut Grade Seminar, 2006

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