Gina Graves
Writer
***************@*****.***
www.gdwriting.info
My background ranges from managing marketing and design departments to writing and editing content over the past five years. I am experienced in developmental editing, copywriting, technical writing, social media, brand growth, and much more. Believe me when I say I’m familiar with wearing multiple hats and working across departments. Education shouldn’t stop after a degree, I am a self-starter not afraid of learning or working on my own.
EXPERIENCE
Marketing Manager, Houston, TX - Revcord
DECEMBER 2019 - CURRENT
● Coordinate with sales to run marketing programs and increase revenue
● Improve customer education through blog articles, training videos, and sales slicks
● Increase website traffic by 5.31% and decrease bounce rate by 3.55% in 3 months
● Write user guides, white papers, and press releases for customer support
● Schedule social media and grow social following
● Define digital and print advertising through Facebook, Google, and more Developmental Editor, Houston, TX - Freelance
MAY 2020 - CURRENT
● Manuscript development
● Collaborate with authors to improve manuscripts
● Find and fix plot holes, characterization issues, and inconsistencies
● Review plot lines and big picture of manuscript
● Maintain editorial calendar and meet deadlines
Digital Marketer, Houston, TX - Poetic Systems
AUGUST 2015 - FEBRUARY 2019
● Wrote daily and weekly blog posts for clients that increased social engagement
● Used data reporting recommendations to improve client website conversions by 20%
● Wrote technical patent for self-aware marketing system
● Inventor on patent for self-aware marketing system
● Audited client SEO rankings; set strategies that improved search rankings and site speeds
● Increased client sales by 15% through paid advertising EDUCATION
Texas Tech University, Lubbock, TX - Bachelor of Arts in Technical Communication AUGUST 2012 - MAY 2015
● Minor in History. Graduated Cum Laude.
KNOWLEDGE BASE
Google Analytics
Facebook Advertising
Branding
Social Media Growth
Digital & Print Advertising
Search Engine Optimization
Report Writing
Blogging
Content Scheduling
APA/MLA/Chicago