Marketing Manager

Christian Ian Samson Marbella

Address: Door ** Gate 5 Delnacia Drive, Talipapa Novaliches Quezon City 1116

Mobile: +63-917******* Email: ***********@*****.***

March 9, 2020, Present

Division Marketing Manager

Geodata Systems Technologies, Inc.

Core function:

-Head of the marketing operations in the Philippines

-Head the transition from traditional to digital marketing.

-Create and initiate the digital marketing programs and campaigns to increase brand visibility.

-Manage the Marketing Team

April 2016 to October 2018

Senior Manager – Marketing & Global Services

SAP Concur Philippines Inc.

Core function:

-Directed the marketing operations of the Marketing team in Philippines to achieve SAP Concur’s global marketing objectives.

-Manages the end-to-end operations of the Manila Marketing and Global Services Team (Hire, Train, Coach, Mentor, Performance Reviews, Promotions and Termination)

-Manages the Marketing Team in Manila that is composed of 9 individual contributors that does leads and accounts profiling for APAC, North America and EMEA Regions.

-Manages the Global Services team in Manila, which is composed of 6 individual contributors that includes VSB/SMN ANZ, Market Development Representatives and Global Accounts Specialist.

-Communicates and coordinates to all segment heads and stakeholders (APAC, NA, EMEA and Global Services) to facilitate pipeline projects and fully utilize resources in the Manila office

-Creates and propose strategic budget, project planning and team building activities with stakeholders.

-Part of the Sr. Leadership Team for SAP Concur Philippines, role includes policy creation, process development/improvement and employee engagement.

-Mentor and consultant for internal club groups like SAP Concur Pride D&I, Concur Ensemble and Concur Dance Crew.

Oct 2012 – March 2016

Manager - Market Profiler Team

SAP Concur Philippines Inc.

Core function:

-Manages the operations side of the Manila Marketing Team (Hire, Train, Coach, Mentor, Performance Reviews, Promotions and Termination)

-Manages the Marketing Team in Manila that is composed of 7 individual contributors that does leads and accounts profiling for the APAC and North America region.

-POC to all segment head and stakeholders (APAC, NA, Global) to facilitate pipeline projects and utilize resources in the Manila Office

-Part of the Leadership Team for Concur Philippines

-Mentor and consultant for internal club groups like Concur Pride D&I, Concur Ensemble and Concur Dance Crew.

-Pioneer Hire (from 100 to 1,200 employees)

Nov 2011 - Oct 2012

Lead Generation Manager

Acquire Asia Pacific – Ring Central

Core function:

-Lead Generation, Business Development and Lead Assignment & Analytics via SFDC and Marketo.

-Training Resource - Conducts product training via WebEx training sessions with potential clients, existing accounts and new point of contacts from “C” Level to Manager Level.

-Part of the leadership team in the Manila marketing department.

-Mentor and consultant for internal club groups like Employee Engagement Group for company events and employee concerns.

-Pioneer Hire (from 10 to 50 employees)

Nov 2008 - Nov 2011

Manager - Leads Generation/Business Development

NetSuite Philippines Inc.

Core function:

-Manages the operations side of the Manila Business Development Team (Hire, Train, Coach, Mentor, Performance Reviews, Promotions and Termination)

-Manages 9 individual contributors that does leads and accounts profiling for the North America, EMEA and APAC regions.

-Manages the marketing initiative that creates marketing events to promote and create brand awareness for NetSuite in the Philippine Market.

-Part of the Leadership Team for NetSuite Philippines

-Mentor and consultant for internal club groups like NetSuite Social Committee and NetSuite NetSmash (Badminton Group)

-Pioneer Hire (from 20 to 500 employees)

Jul 2007 - Nov 2008

Business Development / Lead Generation Specialist

Success Factors

Core function:

-Lead Generation, Business Development and Lead Assignment & Analytics via SFDC.

-Accounts management and retention for SMB and LM NA.

-Pioneer Team Member (from 1 to 50 employees)

Jun 2004 - Apr 2007

Account Manager

Branders.com

Core function:

-Manages the operations side of the Manila Sales Associate Team (Hire, Train, Coach & Mentor)

-Manages SMB/LM and Corporate Accounts Management, Sales and Renewal Cycles.

-Lead Generation, Business Development and Lead Assignment & Analytics via SFDC

-Pioneer Team Member (from 20 to 500 employees)

Sep 2002 - Apr 2004

Operations Team Leader

Vertex Solution Inc. now Allorica

Core function:

-Manages the operations side of the Manila Call Centre Hub (Hire, Train, Coach, Mentor, Performance Reviews, Promotions and Termination)

-Communicates to all segment heads and stakeholders to facilitate pipeline projects, new accounts projects and utilize resources in the Manila Office

-Workforce and Manpower planning

-Creates and propose strategic budget, project planning and employee engagement activities with stakeholders

-Pioneer Team Member (from 20 to 500 employees)

Education:

June 1998- March 2002

Colegio De San Juan De Letran

Bachelor of Arts - Mass Communications

General Major in Communications

Scholar - Deans Lister from 2nd year college to 4th year college.

Corporate Scholar of the Tung OOCL Global Foundation - from 2nd year college to 4th year college.

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