Sales Executive

Russell Nichols

Caldwell, NJ 973-***-**** ********@***.*** LinkedIn

SALES LEADERSHIP

Dynamic and forward-thinking Sales Executive with 20+ years’ experience in operations, account services, developing new business, increasing sales, and expanding sales in existing accounts. Strong ability to build, manage, engage, and coach teams to achieve high-performance standards, establishing a clear vision for success and creating a path toward goal achievement. Innovative thinker developing tools to identify and target new business opportunities and improve account management services to drive revenue growth and increase customer satisfaction.

DEMONSTRATED EXPERIENCE

Strategic Vision, Planning, and Execution Business Development Consultative and Solution Selling Revenue Growth

Territory Management and Expansion Client Relationship Management Project Management Team Leadership

Success Mapping Process Improvement Customer Engagement Performance Management

Managing Technical Sales Cycles Prospecting Negotiations P&L Management

CAREER PROGRESSION

Vaporstream, Inc. New York, NY Jul 2019 – Present

z St. Sales Director

Key Accounts: Jefferies, ONG-ISAC, Credit Suisse, Morgan Stanley, Fiserv,Everestr Re. Mathathon Oil, BNY Mellon, Halliburton, Koch

Accountable for managing and growing territory with large enterprise accounts. Consistently work with key customers and develop innovative sales strategies. Lead prospecting and manage forecast and complex sales/marketing for territory.

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Territory Expansion – Grew territory 100% within first year of tenure.

Arista Networks New York, NY Mar 2018 – Jul 2019

z Senior Sales Executive

Drove annual sales in NY/NJ Metro territory; prospecting, managing forecast, and complex sales and marketing. Managed new business development, client services, and sales strategy development. Conceived and executed account management strategies to identify new revenue streams, develop new business within existing accounts.

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Client Relationship Management - Collaborated with team members to engage customers, drive throughput to increase sales and improve customer satisfaction, and promote client relationships leading to year-over-year success.

DB Networks New York, NY Feb 2017 – Mar 2018

z Sales Director, North East

Key Accounts: NASDAQ, Citi Group, NYSE, State Street Bank, McKinsey, and various accounts based in North East, including Canada

Took charge of growing NY Metro territory, leading development and prospecting for new opportunities while managing existing accounts.

Silver Peak Systems New York, NY May 2015 – Dec 2016

z Senior Sales Director, Northeast

Brought on board to attract, develop, and retain industries top talent; built northeast region by recruiting five new reps. Capitalized on ever-changing market opportunities leveraging innovative sales strategies.

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Best Practices: “#engaged” – Empowered teams to surpass objectives through effective leadership, trust, and vision.

Territory Growth – Achieved over $10M in FY16.

Fortinet Inc. New York, NY Sept 2009 – May 2015

z Senior Sales Executive Financial Services

Managed financial sales territory consisting of all major financial firms and hedge funds, HFT, and ENC’s. Built and mentored high-performance sales team to utilize new sales strategies compete within security space. Recognized for outstanding sales performance.

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Sales Strategies/Selling – Secured key wins with Dow Jones, Citibank, NASDAQ, American Stock Transfer, DirectEdge, JMPC, Gain Capital, Mantara.

Brocade/Foundry Communications New York, NY Jan 2007 – Jun 2009

z Sales Director, NY Metro Region

Shaped and managed a territory for enterprise and SP accounts with eight direct reports; achieved 125% sales quota. Led new client acquisition, relationship management, sales strategy development, and sales negotiation.

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Sales Operations Optimization - Pioneered and implemented sales strategies to beat competition in enterprise switching and routing area that won major new customers.

Team Development & Leadership - Built high-performing sales team from one to five and three engineers in one year.

Early Career:

Sales Director Avaya Inc.; Leveraged innovative sales strategies to beat competition in the enterprise voice communications arena, securing major call center contracts and increasing sales year-over-year by over 35%. Built strategic executive relationships with leading Fortune 100 customers. Finished year 112% of quota and over 100% attainment. Receipt of Gold Club for two years.

Regional Manager Dimension Data Inc.; Oversaw sales territory from New York and New Jersey with eight direct reports. Played a key role in company strategies transition due to mergers and acquisitions. Increased networking hardware sales and professional services sales revenue by 100% over first year.

Global Account Manager Cisco Systems; Provided sales consultation for internetworking equipment, routers, and switches for Fortune 100 customer, Cendant Corp. Increased revenue at Cendant Corp from $3M to $25M annually.

Client Business Manager AT&T Global Services; Managed sales of remote offices for various Fortune 100 customers; developed and expanded target markets, sales strategies, and presentations. Recognized for outstanding sales performance; exceeded sales quota for three years and increased sales by 60%. Awarded Gold Club.

EDUCATION

Economics, Minor in English

Rutgers, The State University

TECHNICAL SKILLS

Microsoft: Word, Excel, PowerPoint, Outlook Salesforce

AWARDS

Gold Club – 125% Sales Achievement

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