Account Manager
Resume:
Eric
Burchfield
Paid Search/SEM
Account Manager
Proficient in
Google Ads
Bing Ads
On Site/Off Site SEO
Google Analytics
Google Search Console
Lyndhurst, NJ 07071
***************@*****.***
SEM Account Manager with a demonstrated history of working in the online media industry.
A Second Opinion / Account Manager
JULY 2018 – PRESENT, POMPTON PLAINS, NJ
● Foster, develop and maintain relationships with customers on 10-25 SMB (small and medium sized business)
accounts.
● Pay per click management (PPC) on Google
Adwords and Bing Ads platforms, including
keyword research, writing, testing ad copy, and
bid management.
● Created and ran several Paid Search campaigns
with budgets exceeding $50,000 a month.
● Trained employees on On-Site and Off-site SEO
tactics such as Link Acquisition and Title Tag
management.
● Assessing trends and changes in Google Analytics to drive growth and improvements on SMB accounts.
● Local search management, including assisting customers in managing their Google, Yelp, and Facebook business listings.
Three Pillars Recruiting / Director of R&D
JULY 2016 – JULY 2018, HACKENSACK
● Generate all Business Development leads for the company.
● Responsible for initial outreach to potential new clients/candidates.
● Actively manage a team of 5-7 Research Associates.
● Responsible for full cycle recruiting on internal hires. Three Pillars Recruiting / Senior Manager, R&D
JULY 2015 - JULY 2016, HACKENSACK
● Track and log business development outreach for client managers.
● Drive and complete various support activities related to candidate pipeline progression.
● Manage, update and prioritize different job roles.
● Responsible for onboarding of new employees/General Tech support.
Three Pillars Recruiting / Research Manager, Team Lead JULY 2014 - JULY 2015, HACKENSACK
● Compose job descriptions for all job postings, both internal and external.
● Build and organize Static Views in ATS with applicable candidates for specific roles.
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Education Rutgers University - New Brunswick
2003-2007
WVPH On-Air DJ
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Certifications RPSGT: Sleep Medicine, 2010
Center for Sleep Medicine at Capital Health – Trenton, NJ
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