Dear Hiring Manager:

My **+ years experience owning, managing and working in the beauty industry paired with my 10+ years experience as an Executive and Personal Assistant are what make me an unique and excellent match to the qualifications you are seeking in your Personal Assistant position in Dallas, TX. I bring to the table award-winning talent, years of social media and event managerial expertise, business planning, high-profile clientele Personal and Executive Assistant experience (both virtual and on-site), exceptional client relationships and retention.

In 2009, I broke through the Dallas beauty market when I opened the very first eyelash extension studio/specialty salon of its kind, Lash Studio. From news coverage to online and print publication, Lash Studio was featured on and/or in every media outlet in the Dallas/Fort Worth Area for being the premier eyelash extension studio and stayed relevant by performing and achieving above and beyond customer/client and eyelash extension services. I always told my employees that I would never ask them to do something that I, myself, hadn’t already done. I wore many hats with multiple responsibilities and had both personal and business achievements such as:

• Interviewing, hiring, training, and the termination of both administrative staff and technicians.

• Cultivating and maintaining relationships with clients and vendors alike.

• Strong communication and listening skills to handle any client and/or employee concerns or issues efficiently and effectively.

• Over $1 MILLION DOLLARS in sales achieved in LESS than one year after opening and only 70% staffed .

• Instructed NovaLASH skills and technique training for all technicians.

• Maintained #1 SEO on Google for 5+ years.

Prior to opening Lash Studio, I gained priceless hands-on experience as the Personal Assistant to a Professional Football Player all 3 years he played for the Dallas Cowboys. I orchestrated any and every aspect of his personal and professional life while he played and lived in Dallas, TX. Oil and Gas Tycoons and other business professionals were in addition to my Personal Assistant clientele. From managing personal and business schedules, to day-to-day errand running and shopping, I would do anything to make their lives easier so they could focus on their #1 priority: building and growing their career and/or business.

Continued growth through education and training is something I believe should be done throughout one’s professional and personal lives. As a way to further both my personal and professional education, I became a Certified Professional Organizer in 2014. Being able to educate and show an individual, family, and/or business how productive organization

can positively transform their lives/business, is truly rewarding.

Dallas is where I found my enjoyment, an insatiable curiosity and passion for helping others and the fast-paced, ever evolving beauty industry. Since I began in the beauty industry I have steadily met and exceeded every challenge and goal that came my way. Each year I owned and managed Lash Studio the sales persistently eclipsed the previous year’s and the same could be said of my Personal Assistant clientele. Because their focus was solely dedicated to their business,

and no longer split between their mundane day-to-day tasks, each of my clients experienced significant growth as a direct relation to me working for them as their Personal/Executive Assistant. I would be honored to serve as your Personal Assistant, where I’ll continue to go above and beyond, transcend any goals set before me, deliver prestige client services, and receive unparalleled client satisfaction. If you agree that an interview could be to our mutual benefit, please contact me via phone or e-mail. I look forward to speaking and most importantly, working with you soon.