Bilingual Copywriter

Wally

Sánchez

communicologist

Hi, I’m a bilingual copywriter

and a journalist with six years of

experience. I truly believe that

writing is more than finding

the right words, it is printing a

phrase that engages communities

to the perfect brands.

************@*****.***

[916] 620 3833

Sacramento,CA

01 experience

education 02

University of Cuautitlán Izcalli

B.S. IN COMMUNICATION STUDIES

State of México 2009 - 2013

03 skills

Copywriting

Detail-oriented

Proofreading

Editorial development

Prioritization

Research

Teamwork

Patience

PRACTICAL TOOLS

Censhare

InDesign

Illustrator

Photoshop

Acrobat DC

Premiere Pro

Hootsuite

WordPress

Outlook

Word

Excel

04 languages

SPANISH ENGLISH

201*-****-**** - 2015 2013 - 2015 2015 - 2019

• Responsible for the communication of a daily average of 20 new products’ benefits and developing a story for each master catalog based on briefs of diverse categories such as skincare, makeup, personal care, wellness, and fragrances.

• Ensuring narrative consistency and brand promise with conceptual copywriting for 5 Latin American countries in a time-pressured working environment.

• Scrutiny checking before sending it to the print house through a complex global sharing database platform.

• Full control access to and editing product data, country manage permissions, and functionality for users as designers, copywriters, and planners. COP YWRITER & KEY USER

• Writing engaging, pleasant long-form editorial pieces for Fitness & Spa, City Trends, Food & Drink, and Theater sections.

• Assemble charismatic written content through interviews, press conferences, and research at crucial deadlines.

• Find the right content in an instant and use it to collaborate with designers to conceive original concepts for Time Out Kids magazine.

• Regular scheduled meetings with the editorial team to discuss the process, strategy, and priorities with strong attention to detail. JOURNALIST

• Edit, fact-check and proofread daily posts to ensure editorial excellence and accuracy of the content.

• Collaborating with cross-functional agency teams to ensure a full calendar of social media promotions and campaigns for improving site traffic.

• Build relationships with music managers, artists, and photographers to develop strong working partnerships for events, music gigs, and press conferences. WEB COORDINATOR & EDITOR

• Writing high-quality culture, design, and lifestyle content in long-form for financial and economic issues with a keen sense of brand voice. CONTENT WR ITER

• Creating engaging art and architecture content for a leading Mexican magazine reporting on current tendencies worldwide.

CONTENT WR ITER

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