Brett A. Matheson
Physician Liaison Account Manager Inpatient/Outpatient Cardiopulmonary
Raleigh, NC Cell: 919-***-**** *******@*****.***
PROFILE
Account Management
New Business Development
KOL / Advocacy Development
Strategic Business Planning
Managed Markets/ Product Access Acumen
Situational Awareness
ATU Execution
SAP Pull Through
Precision Post-Sale Service
Consistent #1 ranking performer 5 years running (current). Leader in sales and new customer acquisition. Demonstrated record of outstanding achievement in new product launch/line extension resulting in long term relationships and cultivation of referral sources
Enduring relationships in with key influencers and KOLs along with proven success in analyzing data for growth opportunities and identifying / removing business barriers
Possess clinical expertise in sales, client needs unmasking, marketing, pull-through program development, building record of success by securing key clients and increasing product distribution, revenues, and market share in highly competitive environments
Reputation for developing and delivering presentations to customers designed to enhance sales and drive access for all promoted products.
Consistent recognition for exceeding targeted key strategic objectives through dedication to customer- focused practices
PROFESSIONAL EXPERIENCE
Lincare Holdings, Inc August 2014 - Present
Physician Liaison Account Manager – Raleigh-Durham Territory
Promote, demonstrate and close sales of respiratory/cardiac durable medical equipment to medical providers in private practice, hospitals, short term and long-term care facilities and large health systems.
Consistently ranked in the top 10% of sales representatives nationally and #1 in region for 5 years
#1 in region for high profit margin product lines 5 years in a row
Upon hiring, immediately turned around struggling geography by creating strategic action plans (SAPs) to influence KOL's and identify critical areas of business development using data analytics
Conceived, presented and managed complex acquisitions of new business that generated goal shattering revenue. My initiative and its results we’re adopted nationwide by Lincare
#1 in region for promotion of new revenue source Yupelri since product launch in January 2019
Timbered Ridge, LLC January 2014 – August 2014
Marketing Director- Raleigh-Durham
Managed multi-pronged advertising, sales and public relations campaigns to promote a myriad of services provided by a local general contractor and home remodeling company.
102% to goal with results posted at time of dissolution of company
Exceeded 100% to goal every quarter upon hiring; company had not met quota in 3 of 4 previous quarters prior to my arrival
Wrote and edited all of company marketing material as well as radio, online and television advertisements.
Phillips Farms, LLC October 2012-August 2014
Community Relations Manager- Cary, NC
Coordinated marketing and advertising efforts as well as recruiting and retention of outstanding candidates and employees to the company. Managed
inventory and supervised community relations staff members and projects.
Grew farm revenue and customer base two years in a row via aggressive advertising and immersive community relations campaigns
Recruited and filled 25 open vacancies in a rapidly growing small business
Develop strategic mutually beneficial advertising campaigns with other local businesses and charitable entities (e.g., Kay Yow Foundation)
Care Partners, LLC June 2010-October 2012
Professional Sales Representative- Eastern North Carolina Region
Cultivated, developed and managed sales relationships with medical professionals to increase revenue and referral streams for a small home health agency. Generated positive publicity through complex public relations campaigns using outside news and media sources.
Doubled client base in less than one year resulting in largest increase in revenue since company inception.
Coordinated and led the opening of an expansion office in a new city due to company success
Wrote and edited all company marketing materials as well as radio, online and television advertisements.
North Carolina General Assembly (Rep. Daniel F. McComas) May 2008- August 2009
Legislative Aide- Raleigh, NC
Responsible for legislative direction/research, media and constituent relations/communications, and newsletter production.
Responsible for creation, navigation and passage of Milestone legislation leading to new laws being signed by Governor Perdue
Primary legislative director for House Bill 1378 which was signed into law in 2009 creating cleaner waters off NC coast
Solely responsible for the creation, Drafting and Publishing of the monthly constituent newsletter and other multimedia correspondence
U.S. House of Representatives (Congressman Walter B. Jones, Jr.) October 2007- May 2008
Legislative Intern- Greenville, NC
Assisted with legislative research, media and constituent relations/communications, constituent case work and data entry.
Entrusted with the responsibility of drafting letters on behalf of the congressman to the families of every American serviceman killed in the war on terror
Created and maintained database of local, regional and national media outlets for purposes of data analytics
Directed The constituent survey program which sent out survey letters to everyone in the district to poll them on their views on current issues affecting the 3rd District of North Carolina
EDUCATIONAL BACKGROUND
Bachelor of Science East Carolina University (2011)
3.9 GPA
Chancellor’s List
Major: Communications and Journalism
Minor: Political Science