Data Analyst Marketing

ALHANOOF ALSUWAILEM

Long Beach, CA - 562-***-**** - **********@*****.***

EDUCATION California State University, Long Beach (CSULB) Graduation: Dec 2017

Bachelor of Science, Management Information Systems

WORK EXPERIENCE

E COMMERCE ANALYST, TACO BELL HEADQUARTERS – IRVINE, CA October 2018 - Present

•Actively conducted end-to-end data validation testing of data flow and logged 100+ bugs and defects from mobile app, desktop and mobile browser.

•Identified multiple trends and recurring issues that are affecting users and created tickets for them in Jira.

•Conducted in house survey on Taco Bell’s App, and website to help management identify top app issues, add app enhancement as per user feedback as well as to conduct competitor analysis.

•Collaborated closely with Development, QA, third party vendors, and Marketing to ensure a smooth and bug free launch of Ta.co, mobile browser and the mobile app.

•Translate stakeholders’ business requirements into tangible use cases, acceptance criteria, and technical requirements for marketing initiatives and other key features for the mobile apps and website.

•Consult with cross-functional vendors and developers within JIRA to prioritize backlog, triage issues, and communicate risks and status to senior management to ensure product aligns with business requirements.

•Liaise between business partners and technical engineers to ensure mutual understanding of needs and functional capabilities.

•Worked with Marketing on researching and finding ways to optimize user experience.

•Attended meetings representing the Production Services team as a Subject Matter Expert.

•Provided extensive root-cause analysis and recommendations for issues identified during proactive monitoring and production verification testing in the field and all phases of Software Development Life Cycle (SDLC).

•Performed defect analysis.

•Adhered to problem management practices that focus on prevention of future issues.

•Resolved multiple customer and client issues related to the web and app.

•Efficiently identified new trends affecting the E- Commerce platform and reported them to management and the development team.

PROGRAMMER/DATA ANALYST, CRESCENT SOFTWARE – SIGNAL HILL, CA January 2017 – Sep 2018

•Imported, exported, and manipulated large data sets in multi-million row databases under tight deadlines.

•Reviewed client requirements and translated them to technical solutions for development.

•Responsible for software implementation and full life cycle support for Sage and Crescent’s Warehouse Management software.

•Developed data migration strategy for conversion of financial, and procurement data from legacy systems to Providex.

•Provided user support, assisting with troubleshooting and design, configuration and escalated problem management.

•Trained clients on site on how to use the software and answered their questions.

•Improved Crescent Software’s efficiency by working closely with Crescent’s fifteen clients and executing required reports/ programs

SKILLS

•Extensive experience in MS Word, PowerPoint, Microsoft Excel, Oracle, Hybris, HTML, CSS, Sage Software, SAP, PL/SQL, Google Cloud SDK, Visual Basic, Pivot Tables.

•Bi-lingual: Written and oral fluency in English and Arabic

HONORS & AWARDS

•President's List, CSULB Spring 2013

•Dean's List, CSULB Spring 2016, Fall 2013

•King Abdullah Scholarship Program, Government Scholarship, Saudi Arabia Jan 2013

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