Taylor A. Owen
Senior Analyst for Williams-Sonoma at West Elm
Brooklyn, NY
**.*****@*****.***
EXPERIENCE
Williams-Sonoma, Brooklyn, NY — Senior Analyst
December 2018 – PRESENT
● Develop testing dashboards in Adobe to monitor live on-site testing. This includes sizing tests, ensuring audiences are correct, identifying key performance indicators unique to each test, and determining if tests are fit for productionalization.
● Productionalized tests have cumulatively contributed to over
$75 million in incremental revenue
● Participate in testing ideation and work with the development team to ensure valid measurement strategies are in place.
● Build and monitor automated reports, that are essential to daily business decisions across the eComm site.
● Handle ad-hoc requests from brand partners.
Dallas Museum of Art, Dallas, TX — Evaluator
November 2014 – September 2018
● Developed and administered the roll out of surveys to track the demographics, level of museum engagement, and market preferences of visitors. Results generated millions in grants.
● Developed predictive models for general and exhibition attendance, parking revenues, and web traffic for the budget.
● Created Tableau visualizations for board memebers and for grant applications with values in the millions.
● Used Google Analytics to track app implementation and usage, as well as to predict surges in attendance.
United Way of Yellowstone County, Billings, MT —Analyst January 2013 - February 2014
● Used STATA to study topics such as substance abuse, child abuse, financial instability and food access in Montana. Lead to the opening of a new food pantry in an neighborhood of need.
● Trained partners in the Pathways data reporting program for real time analysis, and achieved 100% compliance on schedule. EDUCATION
Carleton College,
Northfield, MN — BA
Economics
August 2010 - June 2012
Pertinent Coursework:
Econometrics
Experimental Economics
Price Theory
Stony Brook, NY —
August 2008 - June 2010
Studied Anthropology
Transferred to Carleton
SKILLS
I have experience with:
Microsoft Suite
Adobe Analytics
Tableau
R
Google Analytics
SQL
STATA
EXTRAS
I am a dual citizen of the
United States and Ireland,
love to walk around new
cities, and I volunteer with
Code for Venezuela