Graphic Designer

Colleen Swat

Graphic Designer

ColleenSwatDesigns.com. 708-***-****. *************@*****.***

Education

Bachelor of Arts in Applied Arts and Sciences

Emphasis in Graphic Design

San Diego State University May 2018

Associates Degree

Visual and Performing Arts

San Diego City College May 2016

Certificate of Performance

Communication Studies

San Diego City College Jan 2016

Experience

Senior Graphic Designer

Baby Bird Communications July 2018–Current

•Clients include The Irvine Company, Federal Realty Investment Trust, Modern Luxury, and Iron Pig Alehouse

•Curates specialized leasing brochures for retail centers to attract new tenants such as lululemon, Century 21 Stores, YETI, and In-N-Out Burger

•Develops corporate advertising decks for retail centers to obtain partnerships with Lyft, Hoag, and Capital One

•Created marketing collateral, magazine ads, on-site signage, coupon books, and directories for various clients ranging from local restaurants to commercial real estate

•Designs eblasts, newsletters, paid media buy assets, and social media assets to support on-site events

•Works directly with clients to ensure brand guidelines and messaging were maintained

•Collaborates and leads the design team on projects from conception to delivery and launch

•Manages the design team production list while understanding timelines and budgets

•Uses strong conceptual skills and a strategic mindset to design campaigns and build brands

•Works with printers, contractors and outside vendors

•Conceptualizes branded events and year-long marketing campaign ideas for retail centers hospitality clients

•Develops internal marketing guides and brand guidelines to ensure correct usage across all platforms

Graphic Designer

BetterTomorrow Oct 2017–Aug 2018

•Led the visual brand direction and marketing design for new and existing product design to ensure brand consistency across all platforms

•Designed and maintained all print and web marketing materials

•Photographed and edited product samples for web and print

•Assembled pitch deck and executive summary for potential investors

•Provided creative, innovative solutions to marketing goals and implemented these solutions across all relevant channels to further brand strategy

•Produced digital and physical mock ups of labels and packaging

•Worked with third-party vendors to source print, and merchandise materials for all trade shows and launch events

Graphic Designer

San Diego State University, Career Services Aug 2017–July 2018

•Designed and produced digital and printed marketing materials including direct mail, printed flyers, digital media display advertising, brochures, internal and cross-campus collateral

•Conceptualized and implemented design solutions that met marketing strategies from concept to completion

•Digital marketing design integration

•Updated and maintained current marketing materials for events, career fairs, and workshops

•Designed deliverables for internal and external purposes, both creative and corporate in nature

•Ensured perfect final product and usability in printed format

Design Studio Course

San Diego State University Aug 2017–Dec 2017

•Gained real world experience within a design studio while working on client-oriented and individual projects

•Collaborated in design teams to create deliverables for the rebranding of the city of Lemon Grove, and a new brand identity for the SDSU Center for Autism

Graphic Design Internship

Design Perspective June 2017–Aug 2017

•120 hours

Skills

•Proficiency in Adobe Creative Suite program

•Ability to think strategically as well as aesthetically

•Basic knowledge of web design, HTML, CSS

•Displays a positive, team-building work attitude under pressure

•Excellent project management and organization

•Possess people skills to effectively, persuasively engage with internal senior-level management

•Print design skills in color, layout, typography, visual hierarchy, photography, and vector manipulation

•Ability to successfully work on multiple projects at one time while meeting deadlines

•Takes direction and works independently, but also able to collaborate with a team

•Proactive attitude to find innovative solutions to common problems and seek performance-based success

•Ability to integrate written and artistic messages so that deliverables provide unified theme Strong communication, presentation skills and articulation of design decisions to clients when needed

•Flexible with the ability and willingness to take on new responsibilities and tasks as requested

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