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Robin Sirota
St. Louis, MO
***********@***********.*** • 314-***-**** • linkedIn/in/robin-sirota-b79b0112 Senior Account Manager
Award-winning media account management professional with proven track record of implementing successful integrated sales and marketing strategies to exceed company goals and enhance client relationships.
— Areas of Expertise —
Business Development Advertising Strategy Marketing Strategy Client Relationship Management Media Planning Media Buying Digital Sales and Marketing Pricing Strategy Promotional marketing Creative Development Commercial Writing
— Career Accomplishments —
Honored “Presidents Club 2020 achievement” for outstanding contribution towards sales. Named company-wide “Salesperson of the Year 2018” for Total Traffic and Weather Network (TTWN). Ranked #1 in sales for TTWN across all iHeartMedia with highest sales revenue in 2019. Professional Experience
iHeartMedia St. Louis, MO
Senior Account Manager 08/2007 – Present
Strengthen new and existing business by executing powerful marketing strategies. Orchestrate high-impact client campaigns and deliver top-notch solutions. Conduct hiring and training of new sales team members every year. Oversee business relationship with clients and serve as point of contact between client and company.
Key Accomplishments:
§ Spearheaded innovative marketing campaigns and consistently exceeded monthly sales target by 20% in 2019.
§ Managed accounts over $2.5M with track record of hitting annual budgets ever year.
§ Identified and converted over 300,000 in new business annually.
§ Developed a strategic digital sales program for a key account that resulted in 1million digital campaign across 15 markets.
§ Represented St. Louis radio stations for political advertising campaign management and handled accounts worth $400,000.
§ Ensured high-value client relationship and increased customer satisfaction.
§ Established and maintained client relationship that resulted in 50% increase in key client spending.
§ Executed custom-built promotions resulting in sold out ticket sales for client event in 2017, and earned
“Best Advertising Sponsorship Program” award.
§ Developed and managed key client accounts across 40 U.S. markets. Robin Sirota • Page 2
CBS Radio, Y98-FM (formerly Infinity Broadcasting) St. Louis, MO Account Manager 01/2001 – 06/2007
Cultivated key accounts and championed individualized sales and marketing solutions to achieve growth objectives.
Key Accomplishments:
§ Exceeded sales goals consistently by 10-15% each year.
§ Collaborated with Macy’s department store and Chanel to successfully execute charity event “Chanel Women of the Influence.”
§ Consistently increased billing by minimum of 20% per year. Education
Master of Arts in Media Communications
Webster University – St. Louis, MO
Bachelor of Arts in Communications
University of Missouri – St. Louis, MO