CONTACT
*****************@*****.***
Washington DC, 20001
JESSICA MELO
Marketing and Events Specialist
EXPERIENCE
BTL MARKETING ANALYST DEC 2018 – PRESENT
YPF SA (Oil & Energy Company) Buenos Aires, Argentina Recommended performance improvements based on KPI analysis.
• Coordinate and develop trade shows for different businesses of the corporation.
• Implementation, development and execution of 20 successful events during 2019 nationwide, for the different businesses of the corporation.
• Supervised the human resources and maintenance of YPF museums, the objective of these museums is to increase YPF's position as a comprehensive energy company and generated 25% savings in 2019 in terms of maintenance costs for all museums.
• In charge of coordinate of the trailer for the YPF energy. These events generated a total of 43,500 visits 120% higher than 2018.
• Assisted in the development and growth of the company's social media platform and nearly doubled sales resulting from online advertisements.
• Worked closely with team members to deliver project requirements, develop solutions and meet deadlines.
SUMMARY
Degree in Marketing and business Administration, with experienced leading global, Cross- cultural and cross-functional projects. Skilled at creating events centered around consumer education on service use. Persuasive communicator who is confident in presenting marketing objectives to corporate stakeholders and potential investors. EDUCATION
BACHELOR OF ARTS MARKETING
2018
Abierta Interamericana University
Buenos Aires - Argentina
SKILLS
• Microsoft Office Suite (Word, Excel,
SharePoint, and Power Point)
• Power BI and SAP Software (User)
• B2B and B2C environment with
decision makers
• Content development and Research
methods
• ROI analysis and Market research.
• Strong analytical and presentation
skills
• Great exposure in dealing with clients
BACHELOR OF ARTS
FASHION DESIGN
2014
Fashion and textile design
Buenos Aires - Argetina
BACHELOR OF BUSINESS
ADMINISTRATION
2010
Institute University of Technology
Caracas - Venezuela
SENIOR ACCOUNT EXECUTIVE NOV 2012 – NOV 2018
YPF SA (Oil & Energy Company) Buenos Aires, Argentina
• Prepared reports for clients, along with ad hoc reports on the status of funds and invoice analysis for use by management in making decisions.
• Analyze transactions and daily accounting accounts, weekly and monthly, to ensure customer stability and productivity and monitor the process over time.
• Reviewed the various reports and financial goals.
• Direct contact with national and international clients for the delivery of products such as lubricants, gas and oil.
• Developed tool to efficiently notify clients of invoice due dates through an automatic email notification System.
• Developed and managed plans to grow territory more than 40% through effective meetings with operators and Ypf clients.
• Obtained pricing deals, negotiated contracts and solidified beneficial agreements. LANGUAGES
• Spanish Native
• English Professional proficiency
• Portuguese Beginner
Available to be relocated in USA.
EDUCATION COORDINATOR JUN 2008 – MAR 2012
BELCORP (Lbel Cyzon Esika) Caracas. Venezuela
• Implement and execute recruitment strategies for new queries and develop in the focus areas / sections to generate growth in assets.
• Develop training and coaching activities with brand and product consultants, leveraged in digital tools, which allows them to enhance their sales skills and generate growth in their customer network.
• Participation and execution for the development of conventions and launch of brand new products.
• Developed community capitation events and other activities designed to increase and improve sale outcomes.