Key Responsibilities:
Liaised directly with local and foreign clients to clearly understand
the research requirements and deliverables.
Oversaw set-up, execution, monitoring, and quality control of commissioned projects.
Oversaw the performance of two (2) research analysts, and provides mentorship and guidance in all research and admin tasks.
Attended to proposals and quotations requests, project budgeting, and client presentations.
Key Accomplishments:
Unraveled trends, pain points, and opportunities for Intelligent Technologies in the Human Resources Groups of the Oil and Gas Industry for Accenture Global.
Generated insights for LG South Korea that helped the group’s strategies in terms of product differentiation, and exploration of niche markets for their air conditioning products and aftersales services.
June 2019
to
November
2019
EDEN GILLIAN P. BRILLO
KEY STRENGTHS
History of successful and targeted strategies stemming from market insights that helped guide business’ directions and increase revenue. Strong involvement with product development, marketing, sales, and customer experience groups.
Project management and leadership skills from planning, conceptualization, testing, analyzing, reporting of market research insights, and client servicing honed by experience in working for market research agencies.
Interpersonal and relationship-building skills developed through constant interaction among clients and collaborations, including partnerships with foreign platform providers.
PROFESSIONAL EXPERIENCE
EDUCATIONAL BACKGROUND
COLLEGE
Bachelor of Science in
Economics, Major in Natural
Resource Economics,
University of the Philippines,
Los Banos 2003 – 2009
HIGH SCHOOL
Los Banos National High School
Los Banos, Laguna, 1999 - 2003
SKILLS
Solid background in traditional
and digital research
methodologies
Project planning and
management
Report presentation to clients
and upper management
Client servicing
Proficiency in Microsoft Office
Software (Word, Powerpoint,
Excel)
112 Purok 1 Brgy. Sucol,
Calamba, Laguna
***********.******@*****.***
Laguna Toastmasters Club, April
2018 to present
CSE-Professional Passer,
December 6, 2015
NEDA Technical Exam Passer,
August 2016
AFFILIATION & ELIGIBILITY
Kadence International (Philippines), Project Manager Key Responsibilities:
Supported the business process and other opportunity areas, which includes the following:
a) Pitching for new business to potential clients
b) Scouting for new third-party research services
suppliers
Managed quantitative and qualitative research projects, and ensured hands-on involvement in every project phase, such as: a) Creating research proposals/research briefs
b) Recommending and defining research
methodologies
c) Analysis of data
d) Writing reports and creating presentation decks e) Presentation of insights
f) Client servicing
Oversaw the performance of two (2) research analysts, and provided mentorship in research analysis and career planning Key Accomplishments:
Provided insights to one of the biggest banks in the country on streamlining their processes, and providing consistent excellent customer service across branches nationwide
Determined current trends in the fastfood and casual dine-in industry for a global pizza chain, highlighting how the brand is faring vis-à-vis major competitors in terms of customers’ perception and actual experience towards the brand and its products
Generated insights for a premium branded rice producer in the country, detailing current customer profile, purchase behavior, consumption, and perception towards different rice types and technologies
Aided an international cultured milk drink brand in their decision to explore the Philippine market, focusing on the preference of Filipinos when it comes to cultured milk’s color, aroma, taste, price point, and packaging
Generated insights for an international communications company that leverages on their satellites in delivering SMS service in remote and rural areas, focusing on market sizing, openness towards service concept, and pricing.
November
2019 to
April 2020
Philippines InsightAsia, Inc., Research Manager
INFORMATION
December
2012 – June
2019
PLDT Inc., Research Associate
Key Responsibilities:
Six-year solid experience in a three-man team catering to PLDT’s residential business – PLDT Home.
Identified key market trends through quantitative and qualitative research methodologies that helped guide business decisions.
Collaborated with different units within PLDT Home (Product Development, Marketing, Sales, Customer Experience, etc.) to determine meaningful lifestyle solutions to consumers and maximize business opportunities.
Managed online community from recruitment, to engagement, and rewards and retention programs
Key Accomplishments:
Identified key market insights that were used to create PLDT Home’s first prepaid home broadband product.
Acted as primary resource person and speaker for PLDT Home’s regional marketing and sales huddles.
Collaborated with PLDT CX Group to identify drivers to churn among PLDT Home broadband subscribers.
Managed an online community of existing PLDT Home subscribers with over 2000+ members from 2015 to June 2019.
2009–
2010
2010–
2011
EDEN GILLIAN P. BRILLO
KEY STRENGTHS
History of successful and targeted strategies stemming from market insights that helped guide business’ directions and increase revenue. Strong involvement with product development, marketing, sales, and customer experience groups.
Project management and leadership skills from planning, conceptualization, testing, analyzing, reporting of market research insights, and client servicing honed by experience in working for market research agencies.
Interpersonal and relationship-building skills developed through constant interaction among clients and collaborations, including partnerships with foreign platform providers.
2011–
2012
PROFESSIONAL EXPERIENCE
EDUCATIONAL BACKGROUND
COLLEGE
Bachelor of Science in
Economics, Major in Natural
Resource Economics,
University of the Philippines,
Los Banos 2003 – 2009
HIGH SCHOOL
Los Banos National High School
Los Banos, Laguna, 1999 - 2003
SKILLS
Solid background in traditional
and digital research
methodologies
Project planning and
management
Report presentation to clients
and upper management
Client servicing
Proficiency in Microsoft Office
Software (Word, Powerpoint,
Excel)
Key Responsibility:
Provided snapshots of Philippine industries – its performance, emerging issues, and forecasts, through comprehensive briefs and reports to external clients.
Institute for Development and Econometric Analysis (IDEA) Inc., Research Associate
Key Responsibility:
Monitored real-time product performance of different players in the console/gaming market, including competitive scans, that were used to guide business strategies.
Gameloft Philippines Inc., Market Surveyor
Key Responsibility:
Gathered primary data through face-to-face interviews and focus group discussions among stakeholders
Microfinance Innovation Center for Resources and Alternatives
(MICRA) Philippines, Junior Research Officer
Key Responsibility:
Gathered primary data through in-depth interviews and structured questionnaires
Conservation International (CI) Philippines, Research Assistant 112 Purok 1 Brgy. Sucol,
Calamba, Laguna
***********.******@*****.***
INFORMATION
Laguna Toastmasters Club, April
2018 to present
CSE-Professional Passer,
December 6, 2015
NEDA Technical Exam Passer,
August 2016
AFFILIATION & ELIGIBILITY