Nicole Pineda
PHONE: 347-***-**** EMAIL: ******.*********@*****.***
WEBSITE: NICOLEPINEDA807692585.WORDPRESS.COM/ LOCATION: NEW YORK, NY (OPEN TO RELOCATING) OBJECTIVE A 5-year data-driven consumer behavior and market researcher looking for my next opportunity to learn and to eagerly face new challenges. I bring with me, experience of managing multiple projects simultaneously in a fast-paced environment and managing large relational datasets. I provide a unique perspective through working with clients across different industries such as banking, retail, tech, service, hospitality and fast food. I hope to apply my expertise, adaptability and critical-thinking skills to create progressive insights and solutions to the next step in my career. SKILLS • Microsoft Office (Word, PowerPoint, Excel, Outlook)
• Survey design and programming (Qualtrics, Decipher, Survey Monkey)
• Data manipulation, analysis, and visualization (SQL, SPSS, Tableau)
• Basic web design (HTML, CSSS, Javascript)
• Data Quality Assurance, User Experience Research, Qualitative and Quantitative research, Teamwork PROFESSIONAL
EXPERIENCE
FREELANCE MARKET RESEARCH WRITER
Jun 2020 – Present
• Writing features concerning changes, innovations, and/or solutions of adapting to the dynamic consumer environment
DATA ANALYST, ENVIROSELL
Nov 2018 – Aug 2020
• Designed, programmed and tested 100+ survey projects that were comprehensive to surveyors and met clients’ needs
• Analyzed qualitative and quantitative data collected from different methodologies (surveys, observations, interviews)
• Cleaned and mined data from 50,000+ surveys and 20,000+ shopper tracks
• Advised and collaborated with project staff in the presentation and interpretation of statistical data to meet clients’ needs
DATA ANALYST ASSISTANT AND EYE-TRACKING TECHNICIAN, ENVIROSELL Sept 2015 – Oct 2018
• Collected and organized key observations and behavioral examples recorded on video or live in the field
• Study consumer-perspective shopping with eye-tracking technology and data from introspective interviews
• Trained field team on eye-tracking hardware and acted as immediate technical support during fielding
• Improved Envirosell’s research and methodologies with the newest practices and software updates of eye-tracking
EDUCATION HUNTER COLLEGE (Sept 2012 – Jul 2016)
Bachelor of Arts in Sociology with an Art History Minor – GPA: 3.5 Awards: Cum Laude, Departmental Honors in Sociology and Roselyn S Yalow Scholar VOLUNTEER TASC TEACHER’S ASSISTANT with City Tutors and LaGuardia Community College Nov 2019 - Present
SAT TUTOR with New York Cares
Oct 2016 – May 2018