Marketing
Resume:
Ashley D Johnson
Alexandria, Virginia
*.***********@*****.***
OBJECTIVE
Passionate account coordinator with five+ years’ experience and educational background in Marketing. Actively seeking a role to leverage my expertise in marketing and recruitment strategy, project management, and developing social and professional connections. I have previous experience in a fortunate 500 company supervising campaign strategies and recruitment/sales efforts from inception to implementation.
EDUCATION
Southern New Hampshire University Graduation: December 2018
Master of Science: Marketing with concentration in New Media
And Communications
Virginia State University Graduation: May 2012
Bachelor of Science
PROFESSIONAL EXPERIENCE
November 2019- Present
Account Coordinator The Lukens Company
Developed a thorough understanding of client’s organization and structure, knowing the client’s product/services and staying aware of client news and changes
Attend client meetings and establishing strong relationships with assigned accounts and representatives.
Consults with clients about specific campaign requirements and objectives while working with the Account Director to develop and execute strategies in pursuit of program goals
Keeps internal and external teams up to date on campaign progress and results
Facilitates across various internal departments (creative, production, data analytics, etc.) to ensure deadlines are met and campaigns execute successfully
Proactively manages campaign schedules and project deadlines
Oversees campaign package development and execution including art, imagery, proofs, data counts & dumps, setups, insertions and inventory
Reviewing and analyzing results to guide client recommendations
Communicating and monitoring proper billing procedures
July 2018- January 2019
Marketing Assistant Scorpion Internet Marketing
Perform daily administrative task to ensure the functionality and coordination of the departments activity
Provide support to account managers
Conduct market research and analyze reporting
Employ marketing analytics techniques to gather important data to include social media, web analytics, & rankings
Update spreadsheets and databases with statistical financial and non-financial information
Assist in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success
Compose and post online content on the clients website and social media accounts
Communicate directly with clients and encourage trusting relationships
Create design and troubleshoot tickets
Assist account managers, clients, and partners with marketing strategies
Assist in identifying marketing trends and key opportunities for innovation
February 2017- July 2018
Operation Specialist Scorpion Internet Marketing
Support all Conversion Center Operations to help maximize operational efficiency and eliminate waste.
Overall responsibility for continuous process improvement
Product quality management-- IE: bug identification and reporting
Responsible for onboarding new clients
Analyzing quality and performance reports for trends and making recommendations for process improvements where necessary
Proactively managing client relationships by identifying program issues and making recommendations on potential solutions
Assist in selecting and hiring process of Conversion Center agents.
Assist in reporting for all aspects of the Conversion Center
Perform A-B testing to improve process and conversion rates
Work closely with product and engineering teams to test new releases
October 2016- February 2017
Conversion Specialist Scorpion Internet Marketing
Qualified inbound leads.
Developed objectives for the Customer Experience Center.
Set systems in place to maximize the productivity of resources.
Oversaw and insured proper setup of the onboarding process for new clients.
Developed presentations and training material for new team members.
Provided timely and efficient login support for Client Site.
Assisted with product development
Worked with customer relationship management systems
Managed and created content for knowledge base system as resource for the Customer Experience Center
September 2012-December 2015 Kingstowne Residential Owners Corporation
Covenants Coordinator
Coordinated the content, layout and daily updates of the community website.
Coordinated and managed content of email blast and weekly newsletters.
Strategized and implemented email marketing campaign
Strategized and implemented social media campaign
Assisted in planning and production of communications to internal and external audiences to address community issues and events
Planned community events and meetings
Performed property inspections and follow up communications for 3000+ units.
Kept track of and updated inspection schedule.
Drafted periodic reports and spreadsheets, letters, memos.
Scanned, faxed, emailed documents
Collaborated with other staff members to provide generic staffing services to residents
Prepared written materials for the monthly meeting of the Architectural Review Committee (ARC) and follow up correspondence.
Responded to residents who contact the business office with architectural inquiries.
Assisted residents in completing architectural applications and entering the applications into an electronic database.
Responded to resident concerns regarding violations of the architectural guidelines.
Drafted correspondence to residents regarding architectural violations and applications.
SUMMARY OF QUALIFICATIONS
Self-Starting Individual/Strong Leadership Skills
Strong Problem Solving and Planning Skills
Fast Learner, Great Listener, Effective Communicator, and pays close attention to detail
Strong research skills
Strong organizational skills
Excellent verbal and written communication skills.
Ability to work independently as well as in group setting
Openness to continued learning and upgrading of skills
Proficient in the use of conflict resolution skills
Excellent customer relations skills and exceptional interpersonal skills
Ability to plan, organize and complete projects within the job scope.
Ability to complete multiple tasks and high volume of work on deadline
Types 50+ WPM
Proficient in Hubspot, Sales Force, Constant Contact, Associate Voice, WordPress, MailChimp
Microsoft Suites: Word, PowerPoint, Excel, Outlook, Access, QuickBooks
Computer proficiency in Windows environment and database management
Willing to relocate
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