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Product Manager

Seattle, WA
July 30, 2020

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Ashish Anand. 206-***-**** Seattle WA 98105 SUMMARY

• 7+ years of cumulative experience in Product Management and Business Analysis roles

• MS in Information Management at the University of Washington with a focus on Business Intelligence, User Experience and Data Science


Micro Systems Engineering Inc./ Biotronik – Technical Product Management Consultant Jan 2020 – Jun 2020

• Led market research, heuristic evaluations of competitors’ marketing channels, and literature reviews; Recommended potential product features thereby aiding the development of the website and mobile app roadmap

• Collaborated with the Engineering team to understand resource and technology trade-offs, worked in concert with the Product team to determine product usability and partnered with the Research team to make product improvement decisions Micro Systems Engineering Inc./ Biotronik – Technical Product Management Intern Jul 2019 - Sep 2019

• Performed market segmentation to orchestrate a successful product launch, assisted the product management team in business planning and presented Power BI visualization to executives to identify target markets for sales personnel allocation, leading to estimated benefits of 20% in cost avoidance for the product launch

• Evaluated market analysis and user feedback, through a python script, to capture social media sentiments, and crafted user stories, process flows, success metrics and wireframes for the mobile application development team - Product Manager May 2015 - May 2018

• Redesigned application’s user experience through contextual inquiry, A/B testing, site analytics, and content management, thereby reducing page bounce rate by 32%

• Hypothesized technical requirements and dependencies on development teams of alliance partners and implemented changes to APIs, hardware interfaces and client service processes leading to an increase in website traffic by 25%

• Supported consumer outreach and website traffic analysis to gauge product usability, and improved features necessary to improve funnel drop-offs, improving installs-to-conversion rate over 55% Tata Consultancy Services Limited (TCS) - Business Analyst Oct 2011 - May 2015

• Remodeled database architecture, planned allocation of resources, reconciled budgetary expenditure with estimated figures and streamlined delivery cycle, thereby increasing delivery efficiency by 29%

• Performed gap analysis and feasibility studies to identify the critical business areas and spearheaded the necessary system and process enhancements to bring down system downtime by 16%

• Participated in joint application design sessions with subject matter experts to elicit business requirements, and defined functional and technical specifications to reduce the number of UAT defects by 25% SKILLS

Product Management Skills: User Research, Wireframes, Mock-ups, User Design, Prototyping, ETL, SQL, Agile/Waterfall Product Development, Product Design, Web Analytics, Qualitative Market Research, Consumer Insights BA Skills: SCRUM, User Acceptance Testing, Sprint and Release Planning, Change Management, Process Design BI Skills: Power BI, Tableau, Google Analytics, SSIS, Microsoft Access, Microsoft SQL Server Management Studio Programming Languages/Databases: C++, Python, R, MySQL, SQL Server 2016, SQL Other Tools/ Applications: Microsoft Office Suite, JIRA, Oracle Reports Builder, Balsamiq, Figma ACADEMIC PROJECTS

ElectionGuard (Microsoft Research Capstone Project): An open-source software toolkit that enables independent public verification of the accuracy and integrity of elections. It requires independent verification applications to take in the information produced by ElectionGuard, perform cryptographic computations on this information, and verify the end result Urban Accessibility (IMT 540 - Design Methods for Interactive Systems): A prototype of a mobile application that leveraged qualitative and quantitative methods of user research to provide end-to-end routing to people with mobility impairment Data Warehousing and Business Intelligence (IMT 577 Business Intelligence Systems): End to end implementation of a BI Project including dimensional data modeling, extracting, transforming, and loading data (ETL), online analytical processing

(OLAP), data warehouse architecture, and developing data visualizations to answer key business questions EDUCATION


MS in Information Management 2018-2020


BE in Electronics and Telecommunication 2007-2011

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