Digital Marketing Assistant

ESI ADDO-YOBO

******@*****.*** . (cell) 215-***-****

Philadelphia PA 19104

EDUCATION

Drexel University, Close School of Entrepreneurship Bachelor of Arts in Entrepreneurship and Innovation Sept. 2014 - Mar 2020 Minor: Marketing

Digital Marketing Bootcamp Certificate

EXPERIENCE

Business Analyst Sept 2018 - Mar 2019

Asset Remediation Corp. - Philadelphia, PA

● Perform market research to find new clients

● Develop extensive profiles on potential clients

● Perform client relations duties

Business Analyst & Operations Assistant Mar 2018 - July 2018 Lia Diagnostics - Philadelphia, PA

● Perform market research and collate results

● Use excel to show results and highlight trends

● Plan and monitor milestones and progress

Food & Beverage Manager Mar 2017 - Aug 2017

Valley Forge Casino - King of Prussia, PA

● Oversee food court operations

● Handle food and beverage purchasing

● Manage Food court employees

● Ensure customer satisfaction

Event Planner Mar 2015 - Sept 2015

Community Enrichment Fitness Network

● Coordinate details of company events

● Calculate budgets and ensure they are adhered to

● Manage all marketing and promotional materials

● Ensure all other aspects of events are well managed,including venue, food and talent Founder / CEO Jan 2015 - Feb 2016

She Culture Boutique- Philadelphia, PA

● Post/Update goods, prices, and descriptions on the website

● Manage marketing duties such as store promotions and search engine optimization

● Maintain basic customer relations such as responding to emails and phone calls

● Manage logistics in terms of shipping and returns ACTIVITIES AND AWARDS

Member, Entrepreneurship Living Learning Community, Fall 2014 - Spring 2105 Group Leader,Drexel Entrepreneur Association, Spring 2015 Event Planner,Drexel Entrepreneur Association, Fall 2015 - Summer 2017 Member, Baida Women Entrepreneurs Group, Winter 2015 - Winter 2017 Mentor,Schoolyard Ventures, Summer 2015

A.J Drexel Scholarship - Fall 2014 - Spring 2020

Drexel Dragon Scholarship - Fall 2104 - Spring 2020

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