Digital Content Architect
Resume:
*********@*****.***
Jared Zollner
SUMMARY
Digital experience professional with proven skills supporting development and maintenance of web applications. Skilled in Adobe Experience Manager, technical training/consulting, solution design, content migration, web design, page layout, and front-end development.
SKILLS
●Design & Prototyping: Page layouts, Photoshop, Illustrator, InDesign, CSS, HTML, and JavaScript
●Project Management: Agile, Scrum, Kanban, Jira, Confluence
●Platforms: Adobe Experience Manager, Joomla, Wordpress, Drupal Silverstripe
●Website Administration: Content migrations, page creation, content fragments, experience fragments, digital asset management, user governance, authoring workflows, translation services
EXPERIENCE
Enterprise Holdings, Clayton MO — Digital Content Architect
Apr 2016 - Apr 2020
●Provided technology and business process support for EHI’s digital products hosted on Adobe Experience Manager.
●Partnered with Product and Technology teams to improve authoring experience, sustainability, and efficient maintenance across 17 web applications.
●Worked closely with software engineers to ensure business requirements were not only met, but maintainable and flexible enough to support future enhancements.
●Lead content architect supporting enterprisecarshare.com, exoticcars.enterprise.com, ehi.com, efleets.com, enterprisetrucks.com, commutewithenterprise.com, entegral.com, and various legacy sites.
●Proactively maintained data structures to simplify the management and delivery of content across web applications incorporating AEM’s latest tools and features.
●Worked with SEO and Business teams to ensure content quality was maintained through routine audits and bulk imports of updated content.
●Created and maintained multi-site management strategies used across 20+ websites and 15+ languages greatly reducing maintenance efforts and repetitious authoring.
●Introduced use of dynamic templates and more robust layout containers to facilitate evolving business needs and less reliance on development resources.
●Established standardized page naming conventions across Enterprise corporate websites and improved page architecture enabling easier navigation for authors and simplified translation workflows.
●Administered technical training and user governance for business stakeholders across multiple digital products.
●Lead content architect for the launch and support of Alamo and Enterprise mobile applications.
Enterprise Holdings, Clayton MO — Digital Content Specialist
Oct 2012 - Apr 2016
●Supported content creation and data migrations for the launch of Alamo.com, NationalCar.com and Enterprise.com
●Managed content matrix and translation support for National Car Rental and CarShare mobile apps.
●Supported content creation and migration for the launch of EnterpriseCarShare.com, including an early adaptation of globalized content-fragments shared across 100’s of market specific landing pages.
B2C Marketing & Technology Solutions, St. Louis MO — Web Team Manager / Designer
July 2009 - Aug 2012
●Managed a small team of web designers creating websites for small businesses on open source platforms.
●Designed and created 75+ Joomla / Wordpress websites
●Designed logos, brochures, business cards and various marketing materials.
EDUCATION
Herbert W. Armstrong College — Liberal Arts
2007 - 2009, Edmond, OK
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