Phone: +1-650-***-****
Email: ***************@*****.***
Behance: behance.net/zhangmengru
Portfolio: mengruzhang.com
MENGRU ZHANG
UX/UI & Product Designer
EXPERIENCE
Oct. ‘18 - May. ’20 Product Designer - Bluejay Inc. (San Jose, CA)
- Conducted user research and tests, made low-fidelity and high-fidelity wireframes and prototypes for the responsive website and mobile apps in both the iOS market and the Android market, which were successfully launched in 2019.
- Established UI design system and standardized global UI style guideline.
- Developed the company website by Bootstrap 4.0 including home page, price calculator, product details and logistic services pages, which has launched in WeChat mini program in 2019.
- Worked with the marketing team to generate promotion ideas and made 20+ advertising posters which led to a 40% increase in brand awareness on social network platforms.
- Content design for the mobile apps and website.
Sep. ‘17 – Sep. ’18 UI / UX Designer and Developer - Fitiny Inc. (San Jose, CA)
- Designed the customer service system dashboards and warehouse management dashboards.
- Re-designed the eCommerce website (fitiny.com) to increase 12% sales in the US market.
- Made motion-graphic promotional videos with Adobe AfterEffects.
- Designed 30+ posters for promotional campaigns and email newsletters.
- Designed presentation sheets for multiple projects to pitch investors.
- Developed the beta 2.0 website homepage, pricing calculators page and other web components with Angular JS1, Angular Material, Babel, HTML5 & LESS.
May. ’17 – Sep. ’17 Graphic Designer - Forerunner’s Academy (San Jose, CA)
- Designed and implemented 15+ posters for various campaigns.
- Made illustrations for different classes and projects. Jun. ’13 – Jul. ’16 Equity Trader - Orient Securities (Shanghai City, China)
- Executed trades on equities/bonds/ETFs and beaten market price in 78.172% executions.
- Interpret investment reports between English and Chinese for QFII (Qualified Foreign Institutional Investor). Jan. ’12 – May. ’13 Assistant Associate - Ogilvy (Shanghai City, China)
- Worked in eight Public Relationship projects to prepare onsite press materials for campaigns.
- Designed presentation sheets for each project under different PR campaign topics.
- Analyzed media coverage data and integrated marketing communication on social network platforms.
EDUCATION
2016 - 2018 Academy of Art University Master’s Degree in Web Design & New Media
2010 - 2012 University of Leicester (UK) Master’s Degree in Globalization Communication
2006 - 2010 Shanghai University Bachelor’s Degree in TV and Broadcast Journalism
SKILLS & SOFTWARES
• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Adobe XD
• Adobe AfterEffects
• Adobe Premiere
• Sketch
• Figma
• InVision
• Zeplin
• Principle
• Marvel App
• HTML/CSS
• jQuery/JavaScript/Babel
• Bootstrap
• JSON/MySQL
• Microsoft Office
• Microsoft PowerPoint
• Agile Methodology
• Usability A/B Testing
• Info. Architecture
• Persona Building
• Journey Mapping
• Wireframing & Prototyping