Social Media Digital Marketing
Resume:
YOUSSEF SAADEDDINE
BROOKLYN, *****, UNITED STATES 347-***-****
DETAILS
Washington Street, Brooklyn, 11215,
United States
*****@****.***.***
LINKS
SKILLS
Eloqua
Website Editing
Microsoft Office Suite
LANGUAGES
English
Arabic
HOBBIES
Sports, Music and Hiking
PROFILE
Born and raised in the Middle East, passionate about digital marketing with experience working in the event and advertising industries.
EMPLOYMENT HISTORY
Marketing Executive at Dubai World Trade Centre, Dubai July 2018 — July 2020
For Dubai International Jewellery Show, Fintech Surge and Optical Show.
• Oversaw and developed campaigns for B2B & B2C exhibitions.
• Created the content and design of websites and analyzed data to build the marketing strategy for the shows.
• Prepared the social media, digital and PR scope of work & selected agencies to partner with.
• Built the buyer persona based on current and targeted audiences.
• Developed ExProm / VisProm email marketing campaigns through Eloqua.
• Partnered with local and international media outlets to cross promote the shows.
• Managed the Hosted Buyers' Program and Business Matchmaking Program. Junior Account Manager at DMN Digital Agency, Dubai November 2017 — April 2018
Responsible for managing multiple advertising accounts, led the creative and digital teams -
(Sports and Tourism clients).
• Managed advertising campaigns on social media.
• Developed and maintained client relationships on a day-to-day basis.
• Created the social media content calendars.
• Analyzed social traffic and community metrics.
• Attended and covered sports events.
Junior Community Manager / Freelancer at TBWA\RAAD, Dubai March 2017 — May 2017
Assisted with social media campaigns and advertising projects for local and international governmental clients.
• Managed clients' social media community, including responding to consumer inquiries and complaints.
• Developed content for clients' websites and social.
• Attended and reported about client events.
• Translated content copy from English to Arabic and Arabic to English.
• Gathered press clippings.
INTERNSHIPS
Intern at TBWA\RAAD, Dubai
November 2016 — March 2017
Built advertising campaigns for clients such as Qatar Tourism Authority, Nissan, and Infiniti among other brands.
• Engaged with clients' audiences on social media.
• Created content, including websites and social media posts in English and Arabic. EDUCATION
Bachelor of Media and Communication, American University of Beirut, Beirut September 2012 — April 2016
COURSES
Digital Marketing, PWC
March 2018 — March 2018
Google Analytics, DWTC
April 2019 — April 2019
REFERENCES
Majida Tabch from TBWA\RAAD
******.*****@********.*** · +971-*-***-***
Daniele Villa from DWTC
*******.*****@****.*** · +971-**-***-****
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