Social Media Marketing

RACHEL JOSEPHSON

*** ****** ******

VERONA, NJ **044

862-***-****(CELL)

Objective

Broadly skilled, creative and disciplined Communications graduate with experience in social media marketing (all platforms), blogging and communications project coordination looking for a full-time opportunity

Mount St. Mary’s University Emmitsburg, MD

Bachelor of Arts in Communication; PR Concentration 05/17/20

Minors in Business and History

Study Abroad, Czech Republic Fall 2018

Work Experience

Public Relations Intern 12/19/19- 01/15/20

Rubenstein Public Relations New York, NY

Utilized programs such as Cision and Newswire to research media connections

Created editorial calendars for clients

Formulated weekly reports for clients and created news pitches

Developed media lists for a variety of clients

Compiled media clippings and drafted press releases

Marketing and Public Relations Intern 08/2017 – Present

Office of Social Justice, Mount St. Mary’s University Emmitsburg, MD

Developed and distributed social media posts, marketing emails and marketing plans for outgoing trips

Created press releases to distribute to the university regarding recent trips and programs

Communications and Marketing Intern 05/2019- 08/2019

Red Root Marketing Agency Verona, NJ

Created monthly content calendars for social media posts

Established a larger social media presence for clients and engaged with various platforms

Produced media lists for a variety of clients as well as in house

Communications Intern 05/2018 – 08/2018

Junior Content Manager 08/2018 – 01/2019

Muse Marketing Group Verona, NJ

Developed and executed social media marketing plans to increase social media presence for a variety of local clients

Maintained distribution lists and performed data entry and coordination tasks

Developed content for client’s websites and formulated emails through mailchimp

Social Media Coordinator 02/2018 – 08/2018

Amy Schisler, Award-Winning Romance Writer Remote Position

Used Hootsuite to establish and grow social media presence

Assisted with blog and website using WordPress

Social Media and Command Center Lead 09/2017 – 11/2017

Special Olympics Maryland Emmitsburg, MD

Helped manage social media including: Facebook, Instagram, and Twitter for Special Olympics MD

Increased “followers” and created posts before and during the event on all social media platforms

Relevant Activities

Study Abroad Travel Blog 08/2018-11/2018

Blogged personal experiences traveling through the different countries while abroad, on a weekly basis

Community Editor for Mount St. Mary’s University Newspaper 08/2019- Present

Utilized AP style to edit stories about current events on campus

Created a successful layout each week to be printed through Adobe InDesign

Proficient Programs: Microsoft Office, Canva, Adobe Indesign, Microsoft Excel, Microsoft Word, Cision, Hootsuite, Newswire, Wordpress

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