Sara Elyoumni Bensalem, PA - 267-***-****

addqu9@r.postjobfree.com - www.linkedin.com/in/saraelyoumni

Residency status: U.S. Permanent Resident (Green Card holder) Trade Marketing/ Brand Protection and Public relations Coordinator Top Skills

- Ability to efficiently manage third parties (communication, events & PR agencies)

- International working experience with multi-national teams (AFRICA, EUROPE, MIDDLE EAST)

- Trilingual – English: Fluent / French: Native / Arabic: Native / Spanish: Basic notions

- Computer skills: WCMS; MS Office; Skype for Business; CRM: salesforce

- Excellent organization skills (Set-up of Trade fairs and events in 30+ countries)

- Team leading competency through supervision of three colleagues based in Morocco, Ghana and Emirates

Work Experience

Robert Bosch Middle East & Africa, Casablanca Morocco Automotive Aftermarket Trade Marketing Coordinator Africa North, Central and west / Indian Ocean & French Antilles. 08/2014- 12/2019

- Development of necessary support and point of sale material for brand communication on B2B and B2C levels.

- Setup of Bosch loyalty programs: Bosch Extra & Bosch Star Program for retailers and BCS workshops (Bosch Car Service).

- Development of workshop concepts marketing campaigns and events (BCS, ECS, BDS).

- Organization of trade fairs, Bosch corporate & customers events (i.e. Equip’Auto Algeria).

- Public Relations coordinator for press releases & advertisement.

- Set up of yearly Communication plan & supervision of marketing budget.

- Driving multi-products promotional activities.

- Raising brand image and awareness within retail shops & workshop concepts through POS, roadshows ….

- Protecting Bosch brand through detecting fraud cases and reporting to Compliance Manager

Robert Bosch GmbH. Karlsruhe, Germany

Special assignment 12/2017- 02/2018

- Cooperation with HQ team to set-up Bosch new web strategy

- Makeover of Bosch and BCS (Bosch Car Service) digital activities in Africa and development of all continent websites.

Robert Bosch Middle East & Africa, Casablanca Morocco Automotive Aftermarket Trade Marketing Trainee 01/2014- 07/2014

- Championing Bosch Extranet Platform

AIESEC Organization, University of Nottingham Malaysia Campus, Kuala Lumpur Internship program 06/2012- 08/2012

- Raising funds to perpetuate the financing of local non-profit organizations

- Teaching English language to orphans aged 5-17

Education

ENCG- ECOLE NATIONALE DE COMMERCE ET DE GESTION. CASABLANCA, MOROCCO Master’s Degree: International Business 2009-2014

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