Swati Balasubramanian

PRODUCT DESIGNER

Design technologist passionate about the intersection between digital and physical experiences with a strong interest in joining a design team integrating analog and digital spaces to provide empathic design solutions. Experienced in competitive design research, user research, user interviews, product research, creative coding, collaborating across developer and marketing teams, branding and information architecture. www.swatzoid.com

addg93@r.postjobfree.com

(917) 480 - 8501

SKILLS

DESIGN

Product Design

UX Design

Visual Design

Interaction Design

Architectural Design

• Applied Product Research.

• Work with the engineering teams to help define product goals, requirements and represent user’s point of view throughout the product planning process.

• Working with the design team in defining and communicating design direction to describe the intent of the Product.

• Collaborating with product designers, product manager and developers to define the visual experience and advocate best customer experience.

• Interpreting customer needs into effective and thoughtful design solutions.

• Creating user centered designs considering the analytics and feedback.

• Bringing inspiring ideas into an energetic and collaborative team in a fast paced agile environment.

• Develop conceptual diagrams, wireframes, visual mockups, data visualizations, click-through’s and prototypes with the software engineers and analysts.

• Worked with designers to make changes/updates and improve the efficiency of web content.

• Gathering and evaluating user requirements in collaboration with content strategist and product manager

• Working closely with development team to implement the vision

• Redesigning the existing UI to make a better website experience.

• Designed collateral, infographics, presentations, diagrams, digital designs, digital banner ads, social media graphics, and visualizes data for content across all platforms.

• Collaborate closely with product managers, software engineers, marketers and other business team members to assess new project scopes, define goals, and find creative solutions to design challenges while meeting deadlines.

• Communicated design ideas via presentations at team meetings

• Conducted competitive research for new webpage designs.

• Created graphics to boost the readability of learning content.

• Designed landing pages and custom marketing materials for a variety of partners, developed and made alterations to imperative investor presentations and confidential materials and designed social media graphics.

• Design the visual style, interface, and interaction flow of information on web. User Interviews

Usability Testing

Personas and Empathy Maps

Storytelling

Storyboarding

Rapid Prototyping

Wireframing

Consumer Journey Maps

Information Architecture

Competitive Product Research

Interaction Design

UX Workflows

PRODUCT DESIGNER

USER RESEARCH AND STRATEGY

EXPERIENCE

TOOLS

HONORS

PROTYPING AND 2D GRAPHICS

Adobe Photoshop, Illustrator

Adobe Premier Pro

Adobe InDesign

Adobe XD

Sketch

Figma

InVision

Marvel

HTML/CSS,

Processing

Javascript

Arduino

Java

Grasshopper

Rhino

Google Sketchup

Lumion

Keyshot

Thesis published NYC Research Open

House Forum l 2020

Design published for James Dyson

Award l 2020

Best Design Dissertation l 2017

EDUCATION

MFA COMMUNICATIONS DESIGN l Pratt Institute, New York l 2020 BACHELOR OF ARCHITECTURE l University of Mumbai, Mumbai l 2017 PROGRAMMING

3D AND RENDERING

Anvyl, New York l Currently Employed

UI DESIGNER

Pratt Institute, New York l 2019

EnergySage, Boston l 2019

UI/VISUAL DESIGNER

Pratt Institute, New York l 2018- 2019

VISUAL DESIGNER

• Data Organization, design and implement information, data analysis in the Communications Design Department.

Pratt Institute, New York l 2018

DESIGN RESEARCHER

Spatial Designs Pvt. Ltd, Mumbai l 2017- 2018

EXPERIENCE DESIGNER

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