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Data Analyst

Boston, MA
May 18, 2020

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William Hung

*** ********** *** *** ****, Boston, MA 02115 617-***-****


Enthusiastic data analyst specializing in critical thinking and attention to detail. Dedicated in individual work and collaborative in group tasks. Always prepared for challenges with a solid foundation in database management and programming languages.


Master of Science: Statistical Modeling in Analytics Northeastern University Boston, USA / Sep 2018 – Mar 2020 Bachelor of Science: Information Management

Chang Gung University Taoyuan, Taiwan / Sep 2012 – Jun 2016 Academic Project

Business Analysis for Viacom Inc. Boston / 2019

Established Facebook’s pricing model by utilizing data and statistical resources provided by Viacom, aiming to provide cost-effective investment and advertising.

• Achieved 90% model accuracy on Facebook's pricing model with given data

• Provided specific cluster of content for Viacom’s investments, received 10% net increase in revenue

• Performed statistical characterization and preliminary EDA from raw data and created visualization by Tableau

• Collected and interpreted datasets to develop efficient data collection by R and MySQL

• Completed CPM (Cost per thousand) imputations through model building by KNIME

• Maximized the profit on CPM predictions

• Produced data partition and conversion funnel by Microsoft Excel

• Established target audience characterization by extracting obtained demographics data

• Proposed new targeting strategies for Viacom by generating fundamental interpretations and insights from the models

Higher Education Admissions Analysis & Prediction Boston / 2019

• Initiated project objectives, identified target audience, developed pricing management

• Visualized correlations among admissions variables by R (ggplot2), identified crucial decision-making variable

• Established 4 prediction models, analyzed the performance of training and validation models Employment History

Sales Agent

American International Group, Inc. - Nan Shan Life Insurance Taipei / April 2015 – Sep 2018 Developed various datasets to correlate specified insurance plans for clients. Utilized problem-solving skills to maximize company’s profit and established mutual benefits.

• Collected and analyzed clients’ insurance policies and suggested additions or changes

• Actively communicated with clients to interpret personal needs for advanced plans

• Champion in National Contest of Telecommunication Marketing in 2016, 2017 and 2018 Associate Consultant

HRnet One Pte Ltd. - Taiwan Branch Taipei / Summer 2017

• Developed market research and provided recruitment consulting with talent pool mapping

• Conducted interviews with senior level candidates and salary negotiations

• Developed long-term and trusted relationship with clients through comprehensive communication Skills

• Computer: Microsoft Excel, SQL, R, Tableau

• Language: English, Mandarin

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