KERETA MERCHANT
************@*****.*** C: 917-***-**** Yonkers, NY 10701
Professional Summary
Goal-oriented sales representative with 15+ years' sales experience. Seeking to boost organization sales KPIs through proven relationship-building skills. At the Hive USA developed relationships with 110 new clients and typically exceeded sales goals by 20%, with 18% more in-person meets than average.
Core Competencies
Business Development
Route management
Product distribution
Issue resolution
Strategies and goals
Excellent negotiating tactics
Persuasive communication expertise
Goal-oriented
Relationship building
Skills
Microsoft Office, Outlook, Power Point, Excel, Diver
Professional Experience
Roc House Brands New York, NY
District Sales Manager
07/2019 - Current
Achieved sales growth of 27% over 6 months.
Set clear objectives and helped team members develop plans to achieve quotas.
Developed innovative and successful sales strategies.
Negotiated and closed contracts with high-profile clients.
Communicated and enforced individual and division goals to maximize sales performance.
Spirits Consulting Group New York, NY
Sales Representative
08/2018 - 07/2019
Achieved 39% increase in sales and revenue with $355,000 in annual sales.
Generated sales by prospecting leads, cold calling and negotiating advantageous deals.
Built positive and productive customer connections to drive consistent sales.
Followed up after sales to assess satisfaction and identify ongoing requirements.
The Hive USA New York, NY
On Premise Specialist
05/2016 - 03/2018
Effective manage the Brown-Forman portfolio of brands in Metro New York which generates over $10M in revenue per Year.
Generated new business in 80 new accounts in one year.
Provide outstanding customer service for new and existing accounts and developed long term client relations leading to new prospecting opportunities and continuous sales growth.
Audited and reviewed daily and weekly sales trends by analyzing historical sales data and current sales activity through use of internal software systems, providing critical data for new sales objectives.
Accomplished 96% of yearly KPI Goals and consistently executed sales objectives that are assigned on a monthly basis.
The Hive USA New York, NY
Off Premise Key Account Manager
03/2015 - 05/2016
Established and maintained proper high traffic displays, resulting in increased sales.
Ran weekly and monthly strategy reports to analyze business trends and make recommendations.
Maintained a strong understanding of competitors, their offerings and their presence in assigned territory.
Performed frequent customer visits to maintain positive and productive relationships.
Royal Wine Corp. Bayonne, NJ
Sales Representative On & Off Premise
02/2011 - 03/2015
Increased sales in assigned territory by 350% within first 10 months.
Cultivated productive relationships with key clients through consistent follow up and effectively resolving any customer complaints.
Forged and cultivated strong relationships with customers within fast-paced and constantly moving environment.
Continuously surpassed sales goals, optimizing profitability and performance of assigned territory.
Professional Development
Montego Bay Community College Montego Bay, Jamaica
Associate of Business
1994
The Coach Training Academy
Certification in Success and Leadership Coach
2018