George W. Masters

206-***-**** • adcop6@r.postjobfree.com

http://www.linkedin.com/in/georgewmasters

Business & Systems Analyst / Information Engineer

I have operated in roles stretching from strategic research to user interface design and everything in between - all in the service of business . In these roles, I have developed a strong theoretical and practical understanding of the logical, technical and human mechanics in play as the business operates. This understanding enables my work with the business to illustrate, plan for, engineer, and deliver solutions to business problems. AREAS OF EXPERTISE

Business Process & Systems Analysis Information & Business Architecture Digital Transformation Strategy Enterprise Systems Planning & Implementation Leadership & Training Customer Service User Experience & Interface Design Database Engineering CAREER HISTORY & ACCOMPLISHMENTS

REDCLOUD CONSULTING BELLEVUE, WA April 2019 - present Consultant

Guide a client organization through a complex, enterprise-wide digital transformation Key Functions & Accomplishments:

Engage in specifically scoped conversations with business stakeholders to collect information about their tasks, processes, pain points, and needs.

• Use stakeholder interviews to identify gaps and shortcomings in enterprise adoption of best practices around relationship management as a practice

• Structure and catalog stakeholder inputs in order to serve downstream needs for the information

• Produce internal and client-facing deliverables to present and document findings Leverage stakeholder input along with industry best practices and tools, drive development and communication of an enterprise-wide digital transformation strategy

• Illustrate the transformational impact of customer relationship management as a philosophy of business, technical infrastructure and procedural architecture in order to win leadership support for implementation

• Educate stakeholders about how the transformational journey will affect the organization and its people

• Detail an implementation roadmap

Articulate the strategy into change

• Execute elements of the roadmap in value-focused fashion, attending to immediate needs and constraints of the business while building the transformation

• Engage development resources to initiate engineering work

• Work closely with change management resources to support engagement and project cadence WASHINGTON SOCIETY OF CPAs BELLEVUE, WA May 2016 - present Business Systems Manager

Manage and develop the full information ecosystem for the organization, focusing on member value and operational efficiency

Key Functions & Accomplishments:

Manage the CRM database (SQL) and its contents to serve business and technology requirements:

• Modify database structure

• Perform modifications to staff-facing and customer-facing assets such as CRM applications and websites to serve the needs of the business

• Develop software solutions to deliver significant efficiencies on large-scale data management tasks

• Work with application engineers to integrate internal and external systems

• Build custom business intelligence tools to deliver valuable information to business stakeholders George W. Masters

Continually develop and configure the CRM application to maintain alignment with business architecture

• Rectify technical issues to protect business continuity, stakeholder productivity, and member experience

• Design and deliver modifications to the CRM application in order to maximize the value of the CRM investment

• Work with internal and 3rd party engineering resources to maintain a high level of functionality and up-time for all aspects of the CRM application and its integrations FORMS ON FIRE BELLEVUE, WA April 2015 - March 2016 Business Analyst & Solution Developer

Played a key engineering-focused B2B customer-facing role in a fast-paced startup serving enterprise clients Key Functions & Accomplishments:

Managed projects and client relationships

• Served multiple clients on multiple concurrent projects

• Maintained stakeholder engagement throughout the design, development, delivery, and support phases Applied UX design skills to craft user-friendly, valuable solutions

• Applied user-centered design in the development of beautiful, highly usable mobile apps through user research, storyboarding, use cases, wire-framing, prototyping, usability testing

• Planned and tested user interface and logical designs for functionality and usability Developed and delivered mobile software solutions to address business needs of client organizations

• Guided clients through the requirements gathering process

• Designed and engineered every aspect of client solutions from user interface to data and integration logic

• Worked with client end users and business process owners to develop and perform functional and user acceptance testing plans

(Took a break to start a photography business)

BEST EDGE IT SEATTLE, WA December 2012 - March 2014 Project & Account Manager (Partner)

Provided technical advisory and engineering services to small organizations as they move information operations to cloud applications

Key Functions & Accomplishments:

Managed client relationships and drove business

• Performed market research to identify prospects and to stay competitive with our offerings

• Engaged customers in an organized and friendly manner, helping to demystify the value and capability offered by cloud services

• Worked with client stakeholders to identify valuable opportunities for cloud migrations Delivered project management and engineering services throughout migration execution

• Coordinated migration roadmaps with client business cycles and activities

• Supported the client with project management process and tools

• Engaged internal and external technical resources to execute roadmaps STATERA CONSULTING DENVER, CO (based in Kirkland, WA) December 2011 - December 2012 SharePoint & K2 Blackpearl Consultant

Delivered a large-scale workflow automation solution to a client in the banking industry Key Functions & Accomplishments:

Worked with end users and business process owners to gather requirements

• Mapped business process and information flows across multiple sectors of the organization

• Interviewed stakeholders to gather procedural and technical requirements specific to their roles

• Gathered information about pain points and nice-to-haves that would inform solution design and validation George W. Masters

Developed SharePoint and K2 Blackpearl solutions to satisfy business and technical requirements

• Developed and delivered 25 web applications and the SharePoint portal through which users would engage the information collected and managed by the system

• Learned and used the K2 Blackpearl workflow technology to develop complex, multi-system workflows that would operate within the highly regulated client information infrastructure

• Produced learning and maintenance manuals for technical and non-technical audiences

• Managed relationships with client, third party, and agency stakeholders throughout design, development, and delivery

(Attended graduate school at the University of Washington for a Master of Science in Information Management) GRAYBAR ELECTRIC SEATTLE, WA February 2008 - June 2010 Project Specialist

Performed supply chain and information management work for commercial electrical and lighting projects in the Northwest region

Key Functions & Accomplishments:

• Managed project information from RFP through delivery and billing

• Worked closely with designers, manufacturers, logistics companies, and other stakeholders to deliver the best value to the customer while maintaining vital business relationships with vertical partners

• Developed custom data-management tools to feed data and information into downstream internal and external business processes as well as software systems such as SAP

• Produced and deliver customer-facing documentation and reporting EDUCATIONAL CREDENTIALS

Master of Science in Information Management University of Washington, Seattle, WA MBA (Project Management Emphasis) Keller Graduate School of Management, Bellevue, WA Bachelor of Arts in English Literature University of Washington, Seattle, WA

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