Sr UX/UI Design Engineer

Summary

* ***** *****-** *** Lead UX/UI Design experience facilitating, crafting, and refining workflows, user journeys, design language systems, style guides, custom responsive websites HTML5/CSS3/JS, WordPress CMS, and Salesforce CRM/SaaS web applications for individuals, SMB, agencies, and F50 enterprise

5+ years of pleasant and effective UX/UI Leadership partnering with analysts, researchers, designers, developers, project managers, and stakeholders in fast-paced, Agile/Scrum/Lean, and diverse environments

Experience

Principal, Design Engineer, UX/UI October 2014 – Current

Kalcyon, Livermore, CA

Prevalent Design, Inc., UX/UI Design including landing and subpages for Almond Board of California

Livermore Barber Shop, Establish new Brand Identity, Designed custom booking system using WordPress

Chow Food Bar, LLC., Desktop to mobile conversion, page speed increased 6s, fueled avg. online traffic 93%

VendCentral, Inc., Designed and Developed new technical workflow effectively increasing output 100%

Lead UX/UI Designer June 2016 – June 2017

Wells Fargo, San Francisco, CA

Lead on/off shore creative team of 6, provided UX/UI guidance for a 60+ person team, owned design effort for Salesforce SaaS UX/UI and BI Systems, researching/designing/presenting new data and visualizations, Information Architecture and Interaction Design for big data. Facilitated Agile/Scrum design thinking, brainstorm and think tanks

Acted as liaison between analysts, business users and subject matter experts to elicit, analyze and document requirements to determine user needs and translate into a high-level of UX/UI and Interaction Design within the end Salesforce CRM product utilizing various tools including Adobe CC, Balsamiq, Visio, and PPT

Owned UX/UI processes creating personas, user journeys, storyboards, process flows, site maps, wireframes, mockups, and prototypes getting buy-in from primary stakeholders including demo and presentation design

Conducted user research and participatory design techniques with cross-functional team members and stakeholders and utilized that data to establish the needs of various user groups and drive design decisions

Lead UX/UI Designer May 2014 – June 2016

Navolutions, Pleasanton, CA

Methodically re-engineered static HTML5/CSS3/JS websites into dynamic and responsive WordPress CMS

Enhanced Information Architecture and Interaction Design for several complex responsive web applications using page/user flow diagrams, site maps, wireframes, and interactive prototypes using InVision and Sketch

Coached and provided hands-on coding and optimization of custom websites built in HTML or WordPress

Lead UX/UI Designer August 2011 – October 2015

KO Websites, Castro Valley, CA

Planned, designed and executed projects for multiple clients of varying background, business models and industries.

Educated marketing team and stakeholders on Graphic, UX/UI and CMS (WordPress) best practices

Collaborated closely with the product, marketing and technical teams to design and maintain the visual integrity, interaction methods, brand standards, and consistency of company and client brand assets

Evangelized the evolution and strategy of design policies and practices as they apply to the implementation standards, interaction, color theory, typography, artwork and all other visual/interactive expression of the user experience and brand across multiple channels including digital, contextual and print media

Education

Web Design (Adobe Creative Suite) – Adobe, 2013

HTML5, and CSS3 – W3Schools, 2013

Interactive Media & Website Development – Art Institute of California–Los Angeles, 2008

Proficiency

Mac/PC, MS Office, Photoshop, Illustrator, Adobe XD, InVision, Sketch, HTML5/CSS3/JS, WordPress CMS, Salesforce SaaS, Git • Color Theory, Typography, UX/UI Design, Graphic Design, Frontend, SEO, and Marketing

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