Manager Sales

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NAVYA IMMANI

************@*****.*** C: 925-***-**** Dublin, CA 94568 linkedin.com/in/navya-immani-3b4648192

Motivated and highly professional Strategic Account Manager with 6 years of experience in customer relations, sales and marketing. Highly skilled at handling high account volumes, knowledge of target market to devise effective marketing and sales strategies. Microsoft office applications, CRM, SalesForce, SaaS, ERP. Search Engine Optimization (SEO), Search Engine Marketing(SEM), Sales, Analytics, Salesforce, SQL

Google My Business, Analytics, AdWords, Sales, Video Campaign Green and Blue Belt 11/2017 - 10/2019

Google LLC

Mountain View, CA

Account Manager and Market Research

Provided complete pilot study end to end (planning, designing, recruiting, and conducting qualitative and quantitative user research, user acceptance testing, and customer surveys). Executed 11 research studies across various platforms with success rate of 87%. Developed Suggested ads + Email marketing Experiment, top performing projects with retention rate of 75-80%.

Closely worked with PM's and created new tool for managing quality keywords. Raised internal bugs and followups with engineers.

Analyzed 50 accounts and synthesized into actionable insights that developed new features and improved existing ones such as location targeting and keyword modifiers. Analyzed usage patterns among current users and provided great feedback on dashboard. Constantly worked with internal sales teams to collect user insights and feedback Identified and using right tools for appropriately collecting customer information. Performed and implemented tags on Google analytics to measure data generated by 40 campaigns. Oversaw backend optimization to generate quality keywords and clicks for 200 Accounts with 85% of active users.

Managed keyword quality that subsequently increased by reporting bugs to engineering teams that resulted in changing UI of AdWords Express.

Generated successful data and statistics on high priority projects under short period of time. High volume of successful sign ups for AdWords Express in Q4'17 and Q1'18 with retention rate of 30%. 12/2015 - 11/2017

Ma Labs

San Jose, CA

Account Manager

Managed and maintained Amazon account that involves end to end( Procurement to fulfillment) with monthly revenue of $800k+

Generated more than $300k in revenue each month with book of 35+ accounts. Received company Employee Performance Award after maintaining record sales achievement of 110% growth for 6 straight months.

06/2015 - 11/2015

Innovapath Inc

Dublin, CA

Account Manager Intern

Actively increased participation by 80% by implementing effective talent retention methods. Planned various product configurations to meet diverse customer needs. Utilized CRM to compile data gathered from various sources. 07/2012 - 10/2013

Ingram Micro

Account Manager

Handled major accounts for Apple distribution in India. Led sales forecasting, market trend evaluation and segment strategies by increasing overall sales by 130% in 2013 Received company Employee Performance Award after maintaining record sales achievement of 120% growth for 6 straight months.

05/2012

Chennai, India

Bachelors in Computer Science And Technology

SRM University

Volunteering at local library and Learning Classical Dance(Mid Level).

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