Head of Admissions

LUKE DAVIS

****.*********@*****.*** 631-***-**** www.linkedin.com/in/lukeldavis Babylon, New York EXPERIENCED EDUCATION, MARKETING & OPERATIONS EXECUTIVE Respected and dynamic management professional with 15+ years of diverse business experience leading sales, marketing, operations and business development staff and projects in various organizations. Proven track record of utilizing strong communication skills in guiding sizable cross-functional teams in the design, redesign, and launch of business solutions, driving greater efficiencies, engagement and revenues. Skilled presenter and negotiator able to forge solid relationships with strategic partners and build consensus across multiple organizational levels.

Global Strategic Business Planning •Team Building & Leadership • Revenue Growth & Cost Reduction• Relationship & Partnership Development • Branding & Marketing Strategy • Process Redesign & Change Management • Financial & Contract Negotiations • Recruiting & Staffing Initiatives • Profit & Loss Management • Budgeting & Cash Flow Optimization

Work History

Director of Admissions, 03/2017 to present

Lawrence Woodmere Academy, Woodmere, New York

Manage enrollment of 250+ Pre-K through 12th grade Independent Private School.

Designated School Officer, Student and Exchange Visitor Program (SEVIS).

Increased enrollment through domestic and international efforts.

Re-invigorate international student program by creating lasting relationships with agencies that represent 5 new countries and multiple students per country.

Manage financial aid and contract review.

Work closely with board members on ROI, P&L and strategy for increasing revenue and enrollment.

Restructured school marketing portfolio through brochure and website development, Google Ads, Social Media and negotiating strategic ad campaigns.

Implemented International Student Program that contributed to a significant increase in revenue.

Worked with Director of Development in creating new fundraising opportunities.

Managed school while current headmaster out due to illness (July and August). Vice President, Executive Director, 04/2017 to 03/2019 Sara’s Homestay, New York, New York

Increased revenue by 25%.

Used metrics to calculate ROI and improve performance.

Created new business model for school programs for exchange students.

Managed student exchange program (F-1 Visas).

Directed national database of over 8000 host families.

Managed national area directors and representatives. Director, 08/2003 to 4/2017

KCK International, LLC – Babylon, New York

Increased annual revenues for the program by 75%.

Maintained P&L and increased program profitability with increased efficiency.

Budgeting and management reports of the program for CEO and Chairman of the company.

Countries visited: China, Korea, Japan, Taiwan, Western Europe and South America.

Analyzed key aspects of the business to evaluate the factors driving results and summarized results into presentations.

Oversaw operations for National territory.

Created new sales and marketing strategies to drive growth.

Evaluated staff performance against expectations.

Established training programs.

Monitored weekly, monthly and quarterly achievement goals. Elementary School Teacher, 09/2001 to 01/2003

New York State Public School – St. Albans, New York

Third grade teacher specializing in writing clusters and physical activities Collaborating with school administration on establishing student goals and abilities for a more competitive climate.

Successfully improved student participation in the classroom through integration of creative role- playing exercises.

Implemented reading and writing workshops to increase student literacy and support school reading programs.

Modified the general education curriculum for special-needs students based upon a variety of instructional techniques and technologies.

Director of Special Events, 07/2000 to 09/2001

American Cancer Society Nassau Branch – Garden City, New York

Created and managed nationwide fundraising events.

Produced marketing material, signage, promotions and participant handouts.

Fundraising exceeded expectations and prior years goals, while reducing operational cost.

Recruited large number of new volunteers.

Represented the city at community and professional organizational meetings.

Publicized community services to maintain positive public relations with community members. Education

Salisbury State University - Salisbury, MD

Bachelor of Arts: Communication Arts,’ 98

Minor: English

Member of Salisbury Rugby – National Champions ’96,’97 (2004, 2013) Coursework includes: Speech and Communication, Sociology and Psychology Accomplishments

Increased sales and enrollments.

Managed successful implementation of new marketing materials and marketing campaign with proven increase in visibility.

Created program for School that will allow for increased revenue yearly.

Oversaw and managed double-digit increase in enrollment.

Implemented processes to streamline workflow.

****.*********@*****.*** 631-***-**** www.linkedin.com/in/lukeldavis Babylon, New York

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