Marketing Manager

RONN BURNER

**********@*****.*** 818-***-**** LINKEDIN.com/in/ronn-burner/

Over 14 years of experience in marketing management with strong writing skills, experience in building go-to market strategies, and the ability to translate design concepts and marketing research information across all levels of an organization. Proficiency in marketing automation software across top platforms. Able to work independently to create effective presentations and analyze data.

Nowcom, Inc. 2018 – Present

Marketing Automation Manager

Marketo automation strategy, design and implementation of highly sophisticated dynamic programs with behavior-based triggers for 100% of the database; In depth attribution, acquisition, UTM, subscription center, data normalization and cold suppression reporting

Manage marketing team in collaborative efforts to establish and execute goals across all marketing channels and partnerships while ensuring team synergy: Salesforce, MailChimp, GoToWebinar, Unbounce, SurveyMonkey & Google Analytics

CallSource, Inc. 2016 – 2018

Marketing Automation Strategic Manager

Design, build, implement and manage all elements within Marketo of overarching automation strategy with Account Based Marketing dynamic programs for Acquisition, Engagement and Retention including Onboarding, Nurturing, Up-selling and Re-Engaging leads

NFL Network (NFL Media) 2014 – 2016

Research and Development; Producer

Created and developed new content; Provided all research necessary specific to each article, television program, segment, feature, podcast and all NFL Digital Media platforms, taped or for LIVE Productions such as NFL Drafts, Combines, Pro Bowls & Super Bowls

Cavalier Associates 2012 – 2014

Digital Marketing Automation Manager

Managed Project Calendar scheduling events and complete automated marketing email campaigns in Eloqua for lead generation including building websites, emails, landing pages, forms and follow up appointment settings with appropriate sales agents

Independent TV/Film Productions 2009 – 2014

Assistant Director; Project (Production) Manager

Managed all production aspects: budgeting, scheduling and shooting for entire film crew from pre-production through project wrap

NBC Universal 2006 – 2009

Marketing Coordinator; Executive Liaison

Responsible for marketing campaigns; Coordination of all shows, scheduling, projects, shipping, organization and affiliate relations

Bachelor of Science, Exercise Physiology / Kinesiology • Minot State University, Minot, North Dakota

Varsity Letterman and Team Captain on football and baseball teams

Proficient in Marketing Automation software including Marketo, Eloqua, Act-On, Salesforce, Constant Contact, Exact Target & Mailchimp

Excellent Social Media, Marketing and Email Campaign knowledge utilizing Google Display Network (GDN), SEO, Ad Words, Ad Groups, Mobile and Analytics Marketing tools to budget, create, implement, manage, analyze and adapt strategies

Comprehensive research and development skills; MS Suite, PowerPoint, Illustrator, Photoshop, Publisher, Keynote, Outlook, ACT, Smart Sheet, Team Gantt, WordPress, Data Loader, Slack, Intercloud 9, Five9, Ring Central, Wrike, Zoom, GTW, Slack

Additional Experience: Email, Landing Page and Program design with HTML, CSS, Java and Velocity Script

MARKETING AUTOMATION MANAGER

PROFESSIONAL EXPERIENCE

EDUCATION

TECHNOLOGY SKILLS

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