Social Media Design
Resume:
Noemi Selisker
*********@*****.***
Portfolio: www.uxbynoemi.com
I'm a UX Designer with over 18 years of digital experience, a Human-Computer Interaction degree (class of 2000), and am bilingual (Spanish/English). I like interrogating problems, creating strategy, executing good design and inspiring others in that common goal.
Some of My Freelance
Experience
UX DESIGNER - FREELANCE CONTRACTOR
2009 to Present
Wana Family Network
Jan 2019 to present
Working with researchers, I helped to define the target audience, created the interviewing strategy, created personas and customer journeys based on collected data in order to create a targeted, engaging babysitting swapping cooperative phone app. Main tools: Sketch, Google Docs, Axure
Springboard UX Mentor
March 2019 to present
I currently mentor students who are on the UX career track course. We meet on a weekly basis in order for me to help refine and guide their understanding of the UX curriculum, starting with problem definition all the way through the process to design and testing. Main tools: Sketch, XD, Google Docs, Google Analytics, Custom Instructional Software
Critical Mass, Calgary, Canada
June 2015- November 2018
Embedded with an American multi-national telco client, I collaborated with UX research, product owners and other stakeholders in Agile sprints to create experiences in Consumer, Small Business and B2B sectors of the business. This included problem definition, prioritizing tasks, analyzing consumer research, designing and testing prototypes as well as helping to mitigate issues throughout the process. Main tools: Axure RP, Google Docs
Phenomenon, Los Angeles, CA, USA
June 2015 - June 2016
Designed the user experience solution for a celebrity lifestyle ecommerce experience. Documented site drivers and designed landing pages that accommodates users throughout the purchase funnel. Conducted on-going benchmark reviews, documented opportunity areas, wireframed and tested designs. Main tools: Omnigraffle, InvisionApp
Other contracts since 2009:
Ignited USA, Los Angeles, CA, USA
Blitz Agency, Los Angeles, CA, USA
Saatchi & Saatchi, Auckland, New Zealand
Indiego, Auckland, New Zealand
Yahoo!Xtra, Auckland, New Zealand
Fulltime Experience
PROJECT ANALYST
2007-2009
Marker Studio, Auckland, New Zealand
Created surveys and analyzed market segmentation data as part of defining target users. Generated persona & scenarios and conducted competitive analysis & documentation in support of user-centered design. Generated detailed wireframes, wrote front-end scoping documents and collaborated with tech leads in regards to functional specifications. Researched, analyzed and generated specification documentation for a B2C adventure travel website for the New Zealand and Australian markets. Main tools: Visio
GUEST LECTURER
2009
Media Design School, Auckland, New Zealand
Created and delivered presentations on usability and user interaction design, testing methods and applications as they relate to up and coming media graduates entering the work force.
WEB ANALYST
2006-2007
McGovern Online, Auckland, New Zealand
Conducted persona workshops, heuristic evaluations and cognitive walkthroughs as part of planning and research. This included competitive analysis & supporting documentation. Design detailed wireframes, write front-end business requirements and liaise with technology in regard to functional specifications. Highlights include a library wiki tool, a local arts web portal for Auckland and the surrounding areas.
WEB PRODUCER
2005-2006
Team One, Los Angeles, CA, USA
Organized banner ads, car micro-site production, and brand site updates which included managing designers, programmers and 3rd party vendors for the on-time under-budget delivery of campaigns for Lexus USA automobiles.
ASSOCIATE PRODUCER
2004-2005
McElroy Interactive, Marina del Rey, CA, USA
Supported the web production team by being in charge of all wireframing for a variety of online campaigns and site designs for Nestle USA; including the redesign of VeryBestKids.com
ASSOCIATE INFORMATION ARCHITECT
2000-2001
Worldwide Xceed Group, Chicago, USA
I assisted the Senior Information Architect to scope out websites for companies like Caterpillar and Hilton.
Education
HUNGRY CREEK ART & CRAFT
Auckland, New Zealand
3-year Diploma in Product & Jewelry Design, Graduated 2012
Awarded Top Student and Nationwide Best in Show 2012
DEPAUL UNIVERSITY
Chicago, Illinois, USA
B.S. in Human-Computer Interaction, Graduated 2000
3.0+ GPA
Skills
INTERPERSONAL
Planning & Scheduling
Effective Written & Spoken Communication
Public Speaking
Quick, Self-driven Learner
Cross-departmental liaising
Team Leadership
Problem Solving
Meeting Facilitation
SOFTWARE/WEBWARE
Visio
Google Analytics
Mail Chimp
Basecamp
Invision App
MS Office Pro
Axure
Balsamiq
Omnigraffle
Wordpress
Magento
Silverstripe
Kentico
Salesforce
Hootsuite
Zendesk
HTML
iWork
Assembla
Sketch
ANALYTICAL
Competitive Analysis
Heuristic Evaluation
Social Media Strategy
Affinity Mapping
Interviews/Focus Groups
Personas
Customer/User Journeys
Writing for the Web
QA Testing
AB Testing
Heuristic Evaluations
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