Solution and Technology Sales Professional

Leslie Ann Lucero

San Diego, CA 619-***-****

www.linkedin.com/in/lucero-leslieann

PROFESSIONAL SUMMARY

Results driven, process-focused solution sales professional with extensive experience in fast-paced, high growth, agile-oriented organizations. Expert in simultaneous, complex sales process management, using technology and data to drive financial results and operational metrics. Strong communication, organization, creative problem-solving and leadership skills enable effective coordination and execution of sales processes. Team player and leader who collaborates with all levels of executive management, staff and external clients for sales success.

Proficiencies: Salesforce.com, Microsoft Dynamics, ADP, Marketing Automation Platforms, Microsoft Office Suite, Google Suite, Web presentation platforms.

SKILLS

Consultative Selling Contract Negotiations

Prospecting Business Development

Forecasting Funnel Management

Sales Training Onboarding

Executive Presentations Customer Training

Direct Sales Channel Sales B2B B2C

Sales Management Mentoring

Technology Savvy Process Improvement

PROFESSIONAL EXPERIENCE

Business Broker

Link Business 07/2019 – present

Consult and engage business owners on all aspects of preparing and positioning their business for sale. As the intermediary in negotiations and the contracting process, I fulfill the seller and buyer objectives for a smooth transition and exit.

Marketing Manager, Sales Training Programs 09/2016 – 12/2018

Buffini & Company Real Estate Training and Events

Go to market strategy development for all training product campaigns including promotional (email, web, digital advertising, social media, and print) campaigns for one of company’s main product lines. Optimized marketing and channel sales team success by providing customized partner solutions and recruitment programs including content creation, online presentations, follow-up, onboarding tools.

Spearheaded training program sales increase of 18% utilizing innovative campaigns and content and re-engaging partners through partner ecosystem updates and maintenance.

Increased new channel partner recruitment 63% with targeted sales/marketing programs

Directed marketing campaigns for direct sales channel resulting in 23% increase in quarterly sales

Integral in the go to market strategy development and launch of a new online training program including new LMS, web selling page content and navigation, sales training kit packaging, design and production.

Senior Regional Sales Manager 07/2012 – 12/2015

CareFusion MedMined, Inc.

Sales and clinical support team lead in hospital-wide technology sale that included C-Level executives, department managers and clinical end-users for SaaS-based infection and medication error prevention system. Collaborated across business units in identified strategic accounts acting as subject matter expert resulting in increased average sales price.

Closed $750 thousand in add-on sales revenue within the first six months hired

Built net new sales pipeline resulting in $18 million in qualified opportunities

Chosen to assist in the development of new sales funnel management process and training

Leslie Ann Lucero (page 2)

Director, Sales and Marketing Operations 06/2009 – 07/2012

Medsphere Systems Corporation

Hired, trained and managed inside sales team selling enterprise electronic health record system for hospitals and clinics. Directed onboarding, sales and marketing activities for channel sales partners. Collaborated and optimized marketing and sales team communication and directed the design of collateral and tools for direct and channel sales teams.

Increased inside sales pipeline by $32 million within first 12 months

Drove company’s first direct, inside sales team sale at $750 thousand

Directed channel partner in the company’s first two sales resulting in an additional $1.5 million in revenue

Retail Property Sales Associate

Marcus&Millihchap 06/2005 – 05/2009

Retail property specialist focused on acquisitions, dispositions and leasing single tenant net leased properties and small shopping centers.

Consulted and represented commercial property owners in selling, buying and leasing over $25 million in real estate.

Earned Marcus & Millichap's Apprentice Award by exceeding new client contacts and new listings quotas.

RELATED EXPERIENCE

Regional Channel Sales Manager: Business Objects – Sold B2B analytics platform to ISVs and OEM software and Channel partners to host or embed. Over achievement of sales quota and acknowledged as quarterly ‘Top Sales Performer’ four times. Quota Club member.

Southwest Regional Sales Manager: LUMEDX – Sold Cardiology analytics in healthcare vertical. Led the technical and clinical consultant team through high level, consultative sales process. Closed the first system, 3 hospital sale. Increased sales 150% in a highly mature market. Consulted with channel partners, providing strategic account subject matter expertise during executive presentations.

EDUCATION

Bachelor of Science, University of Southern California, Los Angeles, CA

CERTIFICATIONS, LICENSES, TRAINING

USC Marshall School of Business–Management Development Certificate

SPIN Selling, Solution Selling, Challenger Sales

California DRE #01728158

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