HIGHLIGHTS
iCON Award Winner • winner ‘Best Corporate Design’ in KW Ad and Sales Club
City of Waterloo • created collateral for the City of Waterloo’s 150th birthday
Salama SHIELD • created dimensional mailer with 80% response rate
100MenWhoGiveADamn.org • founded philanthropic conduit for local charities
EXPERIENCE
Owner/Operator - The Brand Architect 2000 - Now • Worked on various brands for clients including AIG, BMO Insurance,
and various national and international brands.
• Helped clients achieve sales goals by creating brands that spoke to their intended audience
• Won iCON Award for Best Corporate Identity.
Part-time Instructor - Conestoga College 2004 - 2009
• Instructed in the Marketing Department on various software packages as well as the use of graphics within marketing.
• Helped marketing students achieve their goals by creating graphics that spoke to their marketing vision.
Senior Designer - Fieldstone Graphics 1999 - 2000
• Designed graphics, mostly packaging, for primarily the food industry.
• Worked under often tight guidelines to create designs that were print ready and nationally distributed.
Art Director - Gravitas Magazine 1996 - 1999
• Created layout, design and graphic management of a quarterly magazine.
• Worked with OCAD students and instructors to create world-class
designs on a tight budget.
EDUCATION
Digital Publishing and Imaging Program • Toronto Image Works 1996
B.Ed. at the Intermediate/Senior Level • Queen’s University 1989
B.A. in English and History • Trent University 1988
Year 1, Drama Fundamentals • Sheridan College 1983
SOFTWARE/SKILLS
ADMINISTRATIVE SOFTWARE • Word, Excel, PowerPoint
GRAPHIC SOFTWARE • Quark, InDesign, Photoshop, Illustrator, Lightroom, etc SKILLS • Illustration, Layout, Creative/Business Writing, Editing, Client Care, Brand Development, Business Networking, Conflict Resolution