Manager

Areas of Focus: Advertising Marketing Sales Training and Development

nnn Summary of Qualifications

Dynamic, goal-oriented, and award-winning professional, offering proven expertise in sales and marketing, advertising, management, customer service and relations, and business development.

Expert at analyzing and streamlining workflow processes and conceptualizing and executing strategic initiatives to achieve organizational goals and objectives; as well as overseeing and guiding teams to improve work performance.

Armed with problem-solving and critical thinking abilities in addressing and resolving issues to guarantee top-quality service, delivery, and excellent customer experience; as well as handling various responsibilities, managing challenging situations, and driving significant results within fast-paced environments.

Known for solid commitment to providing first-rate service to ensure overall satisfaction.

Equipped with strong interpersonal and communication aptitudes in establishing rapport with individuals of diverse backgrounds.

Interested in pursuing a career in a larger market to extensively utilize experience and skills.

nnn Professional Experience

KNOE FM, Monroe, LA

Owner / General Manager 2007–2010

Growth and Development Impacts

Led the successful turnaround of the station from rank #9 to rank #1 in the market by demonstrating exceptional work performance and leadership

Active Media Associates (activemedia.com) West Monroe, LA

Owner/ General Manager, Client Relations 2000–2019

Consultation

Provided effective consultation to various companies on their sales, management, and marketing efforts as an independent contractor for the companies

Sales and Marketing Management

Established customer base through creative marketing presentations

Focused on conceptualizing marketing strategies and budgets throughout the year

Drove efforts in transitioning struggling radio stations into profitable one

Held responsibility in developing sales and market share for a wide range of production strategies, while coordinating with production staff on creative concepts and promotions

Business Development

Founded and oversaw the overall operations of the advertisement agency and video production company

Acquired, directed, and sold a radio station; and introduced an advertising agency and video production company

Leadership and Staff Training

Demonstrated skills in training sales staff on client development

Facilitated training to in-house and social media buyers regarding the process of the company

Customer Service and Relations

Provided assistance to client using extensive communication and presentation skills that allowed massive growth over the years, while delivering clients with leading and unique edge over competitors

Built and maintained positive relationships with clients by conducting monthly meetings

Utilized “inside knowledge” to keep abreast of the cutting-edge technology and quality in negotiating with clients

Growth and Development Impacts

Successfully maintained average accounts for more than 12 years, thus increasing average closing ratios to 97% by delivering effective presentations to potential new client

Functioned as vested business partner in the company, which contributed to the accumulated profit of $6.65M

nnn Earlier Career

KMYY and KCTO (Sound Broadcasting LLC), Monroe, LA

Co-owner/Managing Partner, Client Relations

KMYY, KCTO, KYEA, and KTJC (Citadel Broadcasting), Monroe, LA

Co-owner/ Managing Partner, Client Relations

KTZN Tucson 92, Tucson, AZ

General Sales Manager

The Radio People cluster, Monroe, LA

General Sales Manager

Love Communications WTYX/ WKXI, Jackson, MS

Salesperson

WCLD, Cleveland, MS

Disk Jockey

nnn Education

Coursework in Business Administration

Delta State University, Cleveland, MS

nnn Certifications

Electronics Engineering Certified, Mississippi Delta Junior College

CRMC Certified, Radio Association of Broadcaster (RAB)

Google Certified, Google

ReachLocal Certified, ReachLocal Inc.

nnn Awards

Addy Awards (Multiple Times), American Ad Federation

Best Show Categories (Multiple Times)

Judges Awards (Multiple Times)

Most Innovative Marketing Award

International Silver Award, Economic Development Convention

Nita Brinson Award for Outstanding Sales Professional

Sells and Marketing Executives Organization Salesman of the Year

nnn Technical Skills

Microsoft Work Programs Microsoft Office Suite (Word, PowerPoint, and Excel) Google AdWords Adobe Cloud

Other Skills: Video and Graphic Design Materials Social Media Application

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