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Management Marketing

Location:
India
Salary:
1.25L
Posted:
October 10, 2019

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Resume:

CV FOR PROFESSOR IN BUSINESS MANAGEMENT

Dr.S.SENTHILKUMAR

(Specilization –Marketing and Finance)

Qualification : MBA, M.Com, MS, PhD

Career Objectives:

I wish to remain unique and inseperable in my official sorroundings to show my endeaveour . It brings laurel to our Institution

To secure a professional position as a Professor in Management and Commerce education in a reputed educational institution. My areas of specialization in Business are Marketing, Finance, Management & Cost Accounting and Research can be effectively used to achieve the Students and Institutional objectives in an operative manner.

To associate with Research department to promote Doctoral Programme and International Journal Publication in the field Business management, Finance and Commerce related areas.

PERSONAL DETAILS

Name : Dr. S.SENTHILKUMAR

Father’s name : C.SUBERAMANI

Age & Date of Birth : 41Years, (25-03-1977)

Martial status : Married

No. of Children’s : Two Sons

Languages Known : Tamil, English & Hindi

Blood Group : AB Positive

Address for Communication: 2/158, SK Town ship Back side,

Sathya Nagar, Ammapet-Post,

Salem-Dt Pin-636003, Tamilnadu, India

E-Mail ID : adaj47@r.postjobfree.com

https://www.linkedin.com/in/dr-s-senthil-kumar-28425b49/

Skype : subramani.senthilkumar1

Mobile No. : +919*********(India), ++234 809******* (Nigeria)

Driving Licence No. : TN37 200********

Pass Port ID No. : L4018852

Experience in Teaching

S.No

Institution / College

Affiliating University

Designation

Service Period

(in Years & Months)

1

Sky Line University, Nigeria

Sky Line University

Professor

04-02-2019 to Till date

(7 Months)

2

Bahir Dar University, College of Business & Economics, Ethiopia

Bahir Dar University

Professor

07.04.15 to 19.01.2019

3.9Years

3

Sri Ganesh School of Business Management, Salem, India

Anna University

Director & Professor

(01.08.13 to 03.04.15)

1.8 Years

Associate Professor

01.07.10 to 31.07.13

3.1 years

4

Excel Engineering College, Namakkal

Anna University

HOD &

Asst. Professor

(23.05.09 to 28.06.10)

1.1years

5

Annai Mathammal Sheela Engineering College, Namakkal, India

Anna University

Asst. Professor

(04.05.07 to 30.04.09)

1.10years

6

Sri Ganesh College of Arts & Sci, Salem, India

Periyar University

HOD Cum Lecturer

(11.05.05 to 03.05.07)

2 years

Christhu Raj College, Trichy, India

Bharathidasan University

HOD Cum Lecturer

(03.06.02 to 10.05.05)

3.4 years

Total Experience

17.4 Years

Educational Qualification

S.No

Course

Specialization

University

Institution

Year of completion

Percentage & class

1

B.Com

Accounting & Commerce

University of Madras

Vysya College

31.7.2000

63.06%

(I-Class)

2

MBA

Finance & Marketing

Bharathiar University

Nehru College of Management

5.7.2002

65.46%

(I-Class)

3

M.Phil

Management

Alagappa University

29.1.2004

59.4% (II-Class)

4

M.Com

Finance

Annamalai University

10.3.2005

60% (I-Class)

5

MS

Education Management

Alagappa University

4.3.2006

59%

(II-Class)

6

Ph.D

Management

Vinayaka Missions University

28.5.2011

Highly Commended

PhD Thesis Evaluation as Foreign Examiner

Bharathiar University

Bharathidasan University

Visvesvaraya Technological University

University of Mumbai

Vinayaka Misssion University

Manonmaniam Sundaranar University

Project Guided:

Course / Programme

No’s of project / Thesis Guided

University

PG – MBA & MSc (A/cing & Finance

135

Anna University, Periyar University, Bharathiar University, PRIST University, Vinayka Mission University, Alagappa University, IGNOU, Annamalai University, Bahir Dar University – Ethiopia

M.Phil

32

Periyar University, Bharathiar University, PRIST University, Vinayka Mission University, Periyar Maniammai University, Karpagram University, AMET University, Alagappa University

Ph.D

11

3 -Under process

Anna University -1, Bharathiar University – 6, Karpagam University-1, Bahir Dar University – Ethiopia -4

Doctoral Member

External Doctoral Member

Internal Doctoral Member

1. Periyar University

2. Sona College of Technology – Autonomous – Affiliated to Anna University

1. Anna University

2. Karpagam University

3. AMET University

Industrial Visit Arranged

Recognition for M.Phil & PhD Guide

1.PhD Supervisor / Guide, Anna University, Chennai

2.PhD& M.Phil Supervisor / Guide, Karpagam University, Coimbatore

3.PhD&M.Phil Supervisor / Guide, Bharathiar University, Coimbatore

4.PhD Supervisor / Guide, AMET University, Chennai

5.M.Phil Supervisor / Guide, Periyar University, Salem

6.M.Phil Supervisor / Guide, Vinayaka Missions University, Salem

7.M.Phil Supervisor / Guide, PRIST University, Tanjavur

8.M.Phil Supervisor / Guide, Periyar Maniammai University, Tanjavur

9.MBA Supervisor / Guide, IGNOU University, New Delhi

10.MBA Supervisor / Guide, Annamalai University, Chindambaram

11.PhD Supervisor / Guide, Bahir Dar University, Ethiopia

Books published:

1.Principles of Financial Accounting

2.Research Methodology

3.Business Policy & Strategic Management

4.Corporate Finance

Key Activities

Developing MSME

E-Waste Management

Curriculum Development

Innovation in Recycle

Business Proposal

Diversification

PhD Thesis Writing

Editor -Publication

Academic Fields / Subject handled

Financial Accounting

Quantitative Methods (Statistics)

Research Methodology

Entrepreneurship

Project Management

Cost Accounting

Corporate Finance & CSR

Marketing Mgt

Advertising & Promotional Mgt

Security & Portfolio Mgt

Management Accounting

Banking & Insurance

Accounting Information System

International Business Finance

International A/cing Standards

Duties and Responsibilities

Lecture planning, Instructor for Masters, PhD and Graduate Programme

Developing MSME Business Projects

Chief Super Intendment, University Examination

Encouraging personal development via tutorial or pastoral work

Administration of B-Schools, Arts and Commerce College

Writing research proposals, papers and other publications

Curriculum Development

Supervising / Guiding PhD research students

Managing research budgets

Attending and speaking at conferences and seminars

Skills

Ability to communicate effectively, both orally and in writing.

Ability to develop and deliver presentations.

Ability to work effectively with a multiple diverse community.

Ability to create, compose and edit written materials.

Program planning and implementation skills.

Knowledge of computerized student information systems.

Membership in Professional Societies and other bodies

1.Member & Reviewer for Indian Journal of Commerce & Management studies

2.Member, Board of Study-DDE, Bharathiar University

3.Member & Reviewer for Journal of Management Science

4.Member& Reviewer for International Journal of Multidisciplinary Research Academy

5.Member, Institute of Mathematical Statistics journal or bulletin

6.Member & Managing Editor, Indo-Asian Journal of Advanced Management

7.Chief Editor, International Journal of Functional Management

8.Member, i-Xplore International Research Journal Consortium

9.Reviewer, European Scientific Journal, Europe

10.Chief Editor, Indo Global Journal of Applied management Science

11.Chief Editor, Maha Journal of Education

12.Chief Editor, Indo Global Journal of Commerce and Economics

13.Chief Editor, Litera Global Journal of Social Science

14.Expert Committee Member – AICTE

15.ISTE (Indian Society for Technical Education) Life member

16.Member, M.Phil & Ph.D Thesis Evaluation Committee

17.Member, Digital Marketing Association

18.Editorial & Advisory Member Primax International Journal of Commerce& Management Research

19.Editorial Board Panel Member, Associated Asia Research Foundation (AARF)

20.Member, PhD Curriculum& Regulation-Dept of A/cing & Finance, BahirDar University, Ethiopia

21.Editorial Member, BahirDar International Journal of Business and Economics

22.Member ship – Indian Brand Equity Foundation

23.Editorial Member, International Journal of Innovative Research in Management Studies

24.Editorial Member, Academic Research in Science, Engineering, Art and Management

University Exam Question Paper Settings

Anna University

Bharathiar University

University of Madras

Nadha Engg College (Autonomous)

Adhiyamaan College of Engg - Affiliated to Anna University

KSR College of Engineering (Autonomous)

SNS Raja Lakshmi College of Arts & Sci (Autonomous)

Sreenivasa Institute of Tech & Mgt (Autonomous)- Affiliated to Jawaharlal Nehru Technical University

Name and Address of References

S.No

Name

Occupation / Position

Phone No. & Mail ID

1

Dr.A.Tamilselvi

Director & Principal, Sri Ganesh School of Business Management, India

Phone : +919*********,766-***-****

E-Mail: adaj47@r.postjobfree.com

2

Dr.D.R.Rajashekhara Swamy

Professor in Logistics & Supply chain management, Bahir Dar University, Ethiopia

Phone: +251-*********,

+91-810*******, 802-***-****

Email: adaj47@r.postjobfree.com

3

Dr.A.Mahadevan

Founder Member – The Kongu Regional Educational Research Foundation, India

& Professor in HR

Phone: +91-997*******, 984-***-****

Email: adaj47@r.postjobfree.com

4

Dr.Sri Mahavadi Subhash

Professor in Management, Bahir Dar University, Ethiopia

Phone: +251*********

Email: adaj47@r.postjobfree.com

Faculty Development Programme

1.“FDP on Soft Skills” Organized by CII (Confederation of Indian Industry), Erode on Nov.2012

2.“FDP Higher Education Conclave” Organized by Institute of Quality & CII, Salem, on Dec.2012

Computer / Software Application

MS- Excel, Word, PPT

SPSS

Peach Tree Application – Accounting Software

MS –Word & PPT

Website Link / Online Reference

http://www.ganeshbusinessschool.org/governing_council.php

http://www.kongujournals.com/me-board-members.php

http://www.casirj.com/article_pdf.aspx?id=5668.pdf

http://www.casirj.com/article_pdf.aspx?id=5733.pdf

http://www.casirj.com/article_pdf.aspx?id=5730.pdf

https://ideas.repec.org/a/mgn/journl/v4y2011i2a10.html

http://www.tarj.in/images/download/ajmr/AJMR%20DEC.%202012%20PAPERS%20PDF/12.5,%20senthil%20kumar.pdf

http://ganeshbusinessschool.org/down_pdf/5th-international.pdf

file C:/Users/SENTHILKUMAR/Downloads/Documents/301*******.pdf

https://books.google.com.et/books?id=lDJlDwAAQBAJ&pg=PR1&lpg=PR1&dq=dr.senthil+kumar,+sri+ganesh+school+of+business+management&source=bl&ots=RX4e9F5moy&sig=r0hz8YNru9wZofhOnL5BN3J8Hg0&hl=en&sa=X&ved=2ahUKEwjHm4K5157eAhVHyqQKHdLXCH4Q6AEwBXoECAYQAQ#v=onepage&q=dr.senthil%20kumar%2C%20sri%20ganesh%20school%20of%20business%20management&f=false

http://shodhganga.inflibnet.ac.in/jspui/bitstream/10603/140318/2/02_certificate.pdf

file C:/Users/SENTHILKUMAR/Downloads/Documents/301*******.pdf

http://ijariie.com/FormDetails.aspx?MenuScriptId=838

http://www.ijbarr.com/downloads/301*******.pdf

https://www.scribd.com/document/154436859/viji-F

file C:/Users/SENTHILKUMAR/Downloads/Documents/120*******.pdf

List of Guest Lecture / Seminar / Work Shop / Training Participated & Presented as Key Person

S.No

Title / Name of the programme

Role

Institution

Date

1

1st to 4th International conference on “Competency building strategies in business & technology for sustainable development”

Convener

Sri Ganesh School of Business Management

24-2-2012

22-2-2013

25-2-2014

20-2-2015

2

The Structure of Scientific Revolutions – Pre-PhD Course

Resource person

Bahir Dar University

21-11-2016

4

SIGMA Association Inauguration

Guest Speaker

Selvam College of Technology

24 – 8- 2016

5

National Seminar on “Role of micro finance &entrepreneurships development”

Inaugural address

Shri Sakthikailassh Women’s College

22 -7-2016

6

Bridging the gap of industry and educational institution

Inaugural address

Sri Ganesh School of Business Management

17-8-2016

7

National Seminar on “New age marketing mantras – realities & emerging trends (NAMMRET-2014)”

Chairperson

Periyar University

25-9-2014

8

Workshop on green business – Business Innova

Resource person

St. John’s College of Arts & Science

6-3-2014

9

Contribution of merchant bank towards financial service

Guest speaker

Bharathiar University Arts & Science College

15-10-2010

10

National Seminar on “Recent innovations in corporate management”

Co-ordinator

Annai Mathammal Sheela Engineering College

15-10-2008

11

Transmuting Economy through Entrepreneurship

Resource Person

Sengunthar Arts & Science College

14-02-2017

12

Recent trend in retailing

Resource Person

Kailassh Women’s College

29-07-2016

13

Business and Management research

Chief Guest

Bon Secours College for Women

17-02-2017

14

Emerging trends in Marketing

Chief Guest

St.John’s College

11-01-2017

15

Strategic Innovation in Business

Resource Person

AVS College of Arts & Science

10-07-2017

16

7th Asian International Conference on Advances: Strategic Innovations &Emerging Perspectives for Global Business in Engineering & Social Science

Chief Guest

Sri Ganesh School of Business Management

09-02-2018

17

New Paradigms Strategies to Develop Competitive Business in India

Resource person

Vivekandha College of Arts & Science

27-7-2018

18

Emerging strategic issues in Innovative Business Projects–Means of Start up

Resource person

Hindustan College of Arts & Science

19-9-2018

Research Papers Published in National and International Journals

1.Senthilkumar.S, “A Study on Consumer’s Preference and Satisfaction in Uzhavar Sandai at Namakkal District”, Indian Journal of Marketing, Feb.2008, Vol.XXXVIII, No.2, Pp30-35

2.Senthilkumar.S, “Scenario of Indian Steel Sector – Status and Prospects”-Journal of NISMA, Kanyakumari District, June,2008, Vol.II, No.1 Pp21-32

3.Senthilkumar.S, “Emerging Issues of Globalization and Higher Education”, -The Indian Journal of Technical Education, (ISTE) Apr-June,2008, Vol.31, Pp37-46

4.Senthilkumar.S, “Emerging Developmental Issues In Indian Cement Industry”, Advances in Management, Feb,2009, Vol.2(2), Pp57-63

5.Senthilkumar.S, “Marketing Strategy of Indian Two Wheeler industry”, Annamalai Business Review,, Jan-June,2008, Vol.2, Issue2, Pp36-47

6.Senthilkumar.S, “Legal implications of Unit Linked Insurance Plans”, Portfolio Organizer, Jan,2010, Vol.XI, Issue.-1,Pp17-25

7.Senthilkumar.S, “Future Prospective of Indian automobiles with Special reference to Two-Wheeler & Motor Cycle Segment”- Fortune Journal of International Management, Dec2009, Vol.6, No.2, Pp1-18

8.Senthilkumar.S, “Multi-dimensions of Unit Linked Insurance Plan among Various Investment Avenues”- Journal on Life Insurance Today, June2010, Vol.VI, No.3, Pp10-17

9.Senthilkumar.S, “Growing Perspective of Retail Industry in and Around India”, Advances in Management, Feb,2011, Vol.4(2), Pp58-65

10.Dr.Senthilkumar.S, “Global Impact of Indian Dairy Industrial Growth”, Indian Journal of Applied Research, Dec,2011, Vol.No., Issue No.-3, Pp13-30 38-41

11.Dr.Senthilkumar.S, “Evaluation And Growing Prospectus of Indian Rubber Industry”, Asian Journal of Multidimensional Research, Vol.1, Issue 7, Dec 2012

12.Dr.Senthilkumar.S, “Indian Service Industry – Growth and Issue”, Indo Global of Journal of Applied Management Science, Vol.1, Issue 3, July 2013, Page No.60-64

13.Dr.Senthilkumar.S, “Tourism Marketing”, Indo Global of Journal of Applied Management Science, Vol.1, Issue 4, Sept 2013, Page No.28-32

14.Dr.Senthilkumar.S, “Recent Development Prospectus of Non- Financial Services of Indian Commercial Banks”, Indo Global of Journal of Applied Management Science, Vol.1, Issue 4, Sept 2013, Page No.60-63

15.Dr.Senthilkumar.S, “Indian Rural Market”, International Journal of functional Management, Vol.1, Issue-3, July - Sep 2013, Page No.185-187

16.Dr.Senthilkumar.S, “HR Practices in Indian Healthcare Industry”, Indo Global of Journal of Applied Management Science, Vol.2, Issue 1, January, 2014, Page No.99-106

17.Dr.Senthilkumar.S, “An Overview of Indian Non-Banking financial Companies”, Indo-Asian Journal of Advanced Management, Vol.2, Issue 1, January, 2013, Page No.35

18.Dr.Senthilkumar.S, “Green Marketing and its Impacts In Indian Business”, Metro Journal of Modern Science, Vol.1, Issue1, April, 2014, Page No.115

19.Dr.Senthilkumar.S, “Growing Scenario of Introduction of Foreign Direct Investment in Indian Insurance Sector”, International Journal of functional Management, Vol.2, Issue-1, April, 2014, Page No.160

20.Dr.Senthilkumar.S, “Role of MSME on the Economic Development of India”, Indo Global Journal of Applied Engineering, Vol-2, Issue -1, April, 2014

21.Dr.Senthilkumar.S, “Opportunities, Challenges, Responsibilities And Recommendations FDI In India”, Indo Asian Journal of Advanced Management, Vol.3, Issue 1, May, 2014

22.Dr.Senthilkumar.S, “Performance Evaluation of Selected Open ended Mutual Funds in India”, Indo Global of Journal of Applied Management Science, Vol.2, Issue 4, April, 2014, Page No.218

23.Dr.Senthilkumar.S, “Analysis of Global Trading Practices of India- Strategic Approach for Positive Balance of Trade through Various Measures”, Indo Global of Journal of Applied Management Science, Vol.2, Issue 3, April, 2014, Page No.161

24.Dr.Senthilkumar.S, “A Study on Current Issues in Hospitality Industry with Special Reference to Tamilnadu Perspective”, Indo Global of Journal of Applied Management Science, Vol.2, Issue 2, June, 2014, Page No.155

25.Dr.S.Senthilkumar, “ Green Marketing”, International Journal of Functional Management, Vol.2, Issue 1, April, 2014, Page No.227

26.Dr.S.Senthilkumar, “Customer Focused Selling in Indian Banking Industry”, Emerging Trends in Retail Management, Excel Books, ISBN No. ***-**-****-604-4, 2008, Page No.467

27.Dr.S.Senthilkumar, “Investment Analysis and Portfolio Management, Indo Global of Journal of Applied Management Science, Vol.2, Issue 1, Jan, 2014, Page No.11

28.Dr.S.Senthilkumar, “Forecasting of Volatility of Bank Nifty and Banking Shares in 2020”, International Journal of Functional Management, Vol.2, Issue 2, April, 2014, Page No.188

29.Dr.S.Senthilkumar, “A study on Principles and Performance of dairy Products Marketing Promotion in India with special reference to Tamilnadu State” Paripex- Indian Journal of Research, Vol.3, Issue 10, October,2014, Page No.68

30.Dr.S.Senthilkumar, “Principles and Practices of Entrepreneurs and their development in India ” Entrepreneurial Development in Modern days– Prospects and Challenges, First Edition :2014, ISBN : 978-81-926606-5-3, Page No.27

31.Dr.S.Senthilkumar, “Emerging Quality issues in Post-Graduate Management Education in India: - Restructuring for Global Competition And Emphasis on Promotion of Innovation”, Maha Journal of Education, Vol.1, Issue-1, Nov, 2014, Page No.54

32.Dr.S.Senthilkumar, “Black Money In India: Present Status And Future Challenges – Top Corruption Scams In India ”, Indo Global Journal of Commerce and Economics, Vol.1, Issue-1, Nov, 2014, Page No.46

33.Dr.S.Senthilkumar & A.Nithya, “An Overview of Effect of Advertisement on FMCG with Special Reference to Multinational Products in Selected Asian Countries”, International Journal of Applied Environmental Sciences, Volume 9, Number 5,2014, pp. 2551

34.Dr.S.Senthilkumar & K.Suba, “A Study on Attitude of Nurses towards work Environment in Hospitals”, Indian Journal of Applied Research, Vol5, Issue 2, Feb,2014,pp.75

35.Dr.S.Senthilkumar & K.Suba, “Bird’s Eye view on Teamwork in Healthcare”, International Journal of Management and Social Science Research Review, Vol1, Issue 1, Jan, 2016 Page 203

36.S.Amudhan, Dr.S.Senthilkumar, J.Poornima, “A Study on Investment Diversification Factors among Investors of selected Districts in Tamilnadu”, International Journal of Business and Administration Research Review, Vol-3, issue-11, Sep 2015, Pp-72.

37.B.Jayalakshmi & Dr.S.Senthilkumar, “Marketing – dairy using milk Ads to build strong Brands”, Indo Global Journal of Commerce & Economics, Vol-2, Issue -2, March 2015, p-160

38.S.Suganya & Dr.S.Senthilkumar, “Entrepreneurship in Hospital Sector” Indo Global Journal of Applied Management Science, Vol-4, Issue -1, March2016

39.K.P.Balraj & Dr.S.Senthilkumar, “Rural Entrepreneurship Issues in Tamilnadu with Reference to Selected Villages of Central Districts”, ” Indo Global Journal of Applied Management Science, Vol-4, Issue -1, March2016

40.K.Suba & Dr.S.Senthilkumar, “Effective Nursing Leadership”, Indo Global Journal of Applied Management Science, Vol-4, Issue -1, March2016,p-195

41.P.Kuppuraj & Dr.S.Senthilkumar, “An Analysis of NRI/PIO’S Investment Opportunities in India through FDI Scheme”, Indo Global Journal of Commerce & Economics, Vol-3, Issue -1, March, 2016

42.P.Kuppuraj & Dr.S.Senthilkumar, “Role of NRIs/PIOs in Foreign Portfolio Investments in India”, Indo Global Journal of Applied Management Science, Vol-4, Issue -1, March 2016

43.B.Jayalakshmi & Dr.S.Senthilkumar, “Product innovation and its influence on consumer purchasing pattern –A study on packaged dairy products in central parts of Tamilnadu”, Indo Global Journal of Applied Management Science, Vol-4, Issue -1, March 2016, p-54

44.P.Kuppuraj & Dr.S.Senthilkumar, “Global distribution of overseas Indians and various investment options in India” Metro Journal of Modern Science, Vol-3, Issue-1, April 2016

45.Dr.S.Senthilkumar & Dr. D. R. Rajashekhara swamy, “Recent scenario of Indian retail industry – focusing future fast growth”, Intercontinental Journal of Marketing Research Review, Vol 5, Issue 1, Jan 2017, p-1

46.G.Suganya & Dr.S.Senthilkumar, “Cross Cultural Issues in HRM”- Indo Global Journal of Commerce and Economics, Apr 2016, Vol.3, Issue -1, Pp36

47.K.P.Balraj & Dr.S.Senthilkumar, “Opportunities for Rural Entrepreneurs in Tamilnadu”,” International Journal of functional Management, Vol-2, Issue -2, April 2014, pp73

48.P.Kuppuraj & Dr.S.Senthilkumar, “Impact of Foreign Direct Investment on Indian Economy”, International Journal of functional Management, Vol-2, Issue -2, April 2014, pp67

49.P.Kuppuraj & Dr.S.Senthilkumar, “Impact of Foreign Direct Investment on Indian Economy”, International Research Journal of Commerce, Arts and Science, Vol-8, Issue 8, 2017, pp 30, http://www.casirj.com/article_pdf.aspx?id=5668.pdf

50.S.Suganya & Dr.S.Senthilkumar, “Endeavour and Attitude of Outsourcing the Healthcare Experts with special reference to Private Hospitals”, International Research Journal of Commerce, Arts and Science, Vol-8, Issue 8, 2017, pp 143, http://www.casirj.com/article_pdf.aspx?id=5733.pdf

51.B.Jayalakshmi & Dr.S.Senthilkumar, “Prospects and Challenges of Indian Dairy Industry”, Vol-8, Issue 8, 2017, pp 134, http://www.casirj.com/article_pdf.aspx?id=5730.pdf

52.Dr.S.Senthilkumar, “Application of Qualitative factors for progressive business accomplishments as CRM strategies in Banking Sector”, Litera Global Journal of Social Science, Vol-2, issue-1, May2018,pp28

53.Dr.S.Senthilkumar & Dr.Irfan Inamdar, “Conceptual Context on Application of Accounting Apparatuses in Managerial Decision”, Maha Journal of Education, Vol-6, issue-1, April2019,pp16

54.Dr.S.Senthilkumar & Sudhakar Kota, “Investment Diversification Factors On Portfolio Decisions With Reference to RRT Inducement”, International Journal of Marketing and Management Research, Vol. 10, Issue 6, June 2019 (Scopus ID:A24C42219E74FAC1)

List of Paper Presented in National and International seminars

S.No

Paper Title

Seminar Title

Institution / University

1

Environmental Protection

Environmental Sensitization, 2004

AIM, Adaikalamatha College, Thanjavur

(AICTE Sponsored)

2

Impact of Private Players in Insurance sector

Challenges & Opportunities in Banking & Insurance Sector, 2006

Dr.NGP Arts & Sci. College, Coimbatore.

3

Role of cottage & SSI towards Eradication of poverty through Innovative employment Scheme

Eradication of poverty through Innovative employment Scheme,2006

UDC College, Trichy. (UGC Sponsored)

4

Financial innovation in Indian banking industries

Innovation-the Corporate Mantra in the era of globalization,2007

Muthayammal Engg. College, Namakkal-Dt

5

Role of Medical Insurance

Service Management, 2007

VLB Janakiammal College of Engg., Coimbatore.

6

Ethics to Maintain Human Resource

Corporate Social Responsibility& Ethics, 2007

Karpagam College of Engg., Coimbatore.

7

Law Cannot Protect Society, Ethics Can!

Changing Paradigms in Management, 2007

Annamalai University

8

Organizational Change

Strategic Mgt. :Opportunities & Challenges in Post LPG Era, 2007

Periyar University

9

Awareness of Medical Tourism in India

Prospectus For Medical Tourism, 2007

Sacred Heart College (UGC Sponsored)

10

Challenges Facing Financial sector & its Remedial Measures

Emerging issues, Opportunities,Challenges & Prospects of Financial Investment in the liberalized era, 2007

Pavendar Bharathidasn College of Arts & Sci., Trichy

11

Role of Internet

Internet, 2007

Ministry of information & Broadcasting

12

Customers Focused selling of Banking products

Recent Trends in Retail Mgt.,2008

Annamalai University (UGC Sponsored)

13

Foreign Direct Investment in Indian Banking Industry

Recent trends in banking,2008

Tamilnadu College of Engg. Coimbatore.

14

Emerging Issues of Globalization & Higher Education

Interface between industry & Higher Education Institutions to face global competition,2008

Gandhigram Rural University

(UGC Sponsored)

15

Marketing Strategy of South Indian Tourism

Indian Tourism- Opportunities Unlimited!,2008

Pondicherry University

16

Innovative Marketing Strategies of Indian Two Wheeler Competitors

Global Trends in Management, 2008

AnnaUniversity, Coimbatore.

17

Marketing Strategy of Indian Two Wheeler Industry

Marketing Strategy for Competitive Emerging Markets, 2008

Annamalai University (UGC Sponsored)

18

Globalization- Challenges Faced by Indian Car Industries

Global Competition & its challenges in Business Environment, 2008

Vysya College, Salem

19

Revolution of Mutual Fund Investment In India

Innovative Practices in Management, 2008

AVC College of Engg. Mayiladuthurai.

20

Indian Banking Sectors view on Customer Management

Business Ethics, Corporate Governance & Social Responsibility, 2008

Pondicherry University

(UGC Sponsored)

21

The Future of Fuel Retailing in India

Emerging Trends in Retail Management,2008

SCSVMV University, Kanchipuram.

22

Internet’s role on Marketing Motor Cycle

Global Challenges in Cyber Business,2008

Nehru College of Arts & Sci., Coimbatore.

23

CRM in Banking Industry

Customer Relationship Management,2008

Providence College for Women, Coonoor.

24

Global Challenges faced by Indian Motorcycle Companies

Global management challenges

Nandha Engg. College, Erode

25

Marketing strategy of selected Indian motor cycle competitors

Recent Innovations in Corporate Management

Annai Mathammal Sheela Engg. College, Namakkal

26

Branding of Indian Automobiles

Retail-next power factor

Velammal Engg. College, Chennai

27

Innovative marketing Strategies of Indian two wheeler competitors

Strategic Changes and Challenges in Management

Annamalai University

28

Role of Banking in Marketing of Two-wheelers

Emerging Paradigms in Financial Sector

Karunya University

29

CSR

Corporate Soc Res & Corporate Governance,2008

Anna University

30

Retail Business of Indian Motor Cycle Industries.

Retail Industry Paradigms, Practices & Prospects

Nehru Institute of Engineering & Technology

31

An overview of Indian Two-wheeler industry

Global Business Climate- Impact in India

Annai Mathammal Sheela Engg. College, Namakkal

32

Emerging Developmental Issues in Indian Cement Industry

Recent Trends in Global Business Order-Impact in Asia

Vivekanandha Institute of Information & Management Studies

33

Financial Inclusion for Sustainable Development

Financial Inclusion for Sustainable Development

VLB Janakiammal College of Arts & Science

34

Role of Corporate Strategies Towards Global Financial Strategies

Management Challenges in the Era of Global Recession

Sengunthar Institute of Management Studies

35

Changing Dimensions of Human Resources in the Globalized Scenario

Call Centers in India-Challenges for the professionals

Gobi Arts & Science College

36

Trade openness, Poverty & Inequality in India

Linkages between Trade & Poverty

Bharathidasan University

37

Strategic changes in Indian Two wheeler Industry

Excellent Challenges in Information Technology “EXCITE’09”

Annai Mathammal Sheela Engg. College, Namakkal

38

Financial services-opportunities & Challenges

Innovation in Indian banking industry

Gemgates Arts & Sci College, Attur

39

Customer Oriented Selling in Banking Sector

Impact of Recession in the Global Scenario

Selvam College of Technology, Namakkal

40

Communication Trends and Traits in Global Competitiveness

Innovative Management Practices

Annamalai University

(UGC Sponsored)

41

Hedging in currency

Financial Derivatives

Pondicherry University

(UGC Sponsored)

42

Impact of Globalization on Marketing Mgt

Global Business Environment & Its Impact on Mgt Education

Periyar University (PRIMS)

43

Micro Financing to SSI Units

Recent Innovations in corporate management

Annai Mathammal Sheela Engg. College, Namakkal

44

Disaster Management-An overview

Disaster Management-An overview

Annai Mathammal Sheela Engg. College, Namakkal

45

India’s Participation in International Trade

Global Business Climate-Impact in India

Annai Mathammal Sheela Engg. College, Namakkal

46

Role of Educational institution in placement

Innovation in Technical Education-Role of Students

Excel Engg Clge & ISTE

47

Global Educational System

Innovation in Technical Education-Role of Students

Excel Engg Clge & ISTE

48

Analysis of Indian Financial Reforms With Reference To Banking Sector

Emerging Trends In Global Business

RVS College of



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