Video Editor

FIDEL P. FERNANDO JR

Multimedia Specialist / Sketchup Expert / Content Creator

+63-956-***-**** Project 8, Quezon City

jodellipus.wixsite.com/fidel

**********@*****.***

3D Modelling Video Editing Graphic Design Packaging Design 3D Visualisation Visual Merchandising Digital Media Design Social Media Marketing Facebook Marketing 3D Rendering Video Production Web Design Front-End Design UI Design Logo Design Product Design Game Design Web Video Non-linear Editing Videography Visual Effects Sound FX Editing Digital Video Adobe Photoshop Adobe Indesign Typography Motion Graphics Illustration Brand Identity Adobe Premiere Pro Visual Communication Animation Social Media Figma Capcut Canva

WORK EXPERIENCE

Video & Multimedia Production: Lead video and photo shoots utilizing DSLR cameras and high-end equipment; edited footage using Adobe Premiere, After Effects, and Final Cut Pro.

Social Media Strategy: Managed the end-to-end process of editing and uploading content featuring Brand Ambassadors across Facebook, Instagram, and YouTube.

Brand & Environmental Design: Ensured international brand standards were met for store booth alignments and managed the ingress/egress logistics for corporate events.

Technical Production: Responsible for high-fidelity final outputs, overseeing color proofing and proof printing to maintain visual quality.

International Brand Compliance: Strictly maintained Japanese global brand standards for store booth alignments and corporate events.

Video Specialist - Mosbeau Makati JUN2016-NOV2018

FEATI UNIVERSITY Bachelor of Fine Arts Major in Advertising

I specialize in translating complex visual ideas into market-ready assets. Operating as a SketchUp Expert, Video Specialist, and Multimedia Designer,

I bring deep technical mastery across 3D modeling, motion, print, packaging, and digital interfaces.

My portfolio includes work for global brands, international campaigns, and prominent creators, alongside local businesses looking to build a serious market presence. Guided by "silent excellence," I apply the exact same rigorous standards to every client—ensuring world-class quality, seamless execution, and zero compromise.

OCT2019-JUNE2020

Global Audience Retention: Edited high-retention short-form video campaigns, designing dynamic 5- second video hooks and motion overlays targeting an international subscriber base.

High-CTR Thumbnail Design: Conceptualized and designed custom, high-contrast video thumbnails optimized to maximize click-through rates across global digital platforms.

End-to-End Post-Production: Executed rapid-turnaround video editing, kinetic typography, color correction, and sound design using After Effects, CapCut, and Premiere Pro. Video Editor / Content Creator - V Shred International / Remote

Visual Merchandiser - CLC Marketing Ventures Corp. Quezon City

OCT2013-JUN2016 Marcom Collaboration: Served as a member of the Marketing Communications (Marcom) team to support brand-aligned initiatives.

3D Design & Simulation: Conceptualized and created 3D perspectives and simulations for exhibits, events, and large-scale installations.

Showroom Curation: Responsible for the artistic layout and organization of the CLC showroom, ensuring a high-impact visual appeal for clients.

Strategic Marketing Support: Collaborated with the Marketing Head to formulate and execute advertising strategies aimed at increasing sales and profit.

Corporate Branding: Oversaw the design and implementation of billboards and tarpaulins, ensuring strict adherence to company standards.

Event Logistics: Managed the full lifecycle of event setups, including the preparation of Ingress and Egress procedures.

Team Training: Facilitated "Visual Merchandiser Fundamentals" seminars to train store staff on display guidelines.

Visual Merchandiser - United Limsun International Trading Corporation Quezon City MAR2013-AUG2013 Design Planning: Responsible for preparing comprehensive design plans, concepts, and illustrative layouts for 3D execution.

Concept Research: Conducted research on data and industry information to produce innovative new design concepts.

Event Logistics: Managed the preparation of Ingress and Egress for corporate events. 3D Generalist - JCG Marketing Group, Inc. Manila JUL2012-MAR2013 Spatial Design: Created conceptual designs for floorplan layouts and high-quality 3D renders. Accurate Mapping: Developed detailed layouts to visualize the final architectural and design outputs accurately.

Post-Production: Managed post-production workflows and digital retouching for design presentations. Event Preparation: Facilitated the Ingress and Egress logistics for corporate events. Creative Specialist - Parto Communication Inc. Quezon City FEB2011-JUL2012 Creative Leadership: Led the creative direction for all new projects and developed style guidelines to maintain established quality standards.

Video Production: Prepared detailed storyboards showing sequence and timing for video production, including specialized Video Mapping for clients.

Operations & HR: Managed the recruitment process, including interviewing, testing, and training selected applicants.

Business Development: Engaged with clients and suppliers to close deals and assess project costings. Digital & Print Execution: Developed the company website and marketing collaterals for both print and digital placements under tight deadlines.

Graphic Design Specialist - Mocha Blends (FJ Management Corp.) Various Locations JAN2002-DEC2008 Brand Designer (2008): Acted as the official designer for the Brand and Marketing Division, creating standardized murals and store imagery.

Freelance Supplier (2005): Transitioned to a project-based supplier role providing concept designing services.

Creative Graphics Officer (2004): Produced all conceptual and graphic needs for the R&D team's store designs.

Founding Artist (2002): Conceptualized and implemented the unique Mocha Blends logo still utilized in premiere outlets.

Senior Graphic Designer - March Resources Corp. Valenzuela City JUN2020-MAR2026 Packaging Designer & Brand Strategist

Ability to produce world-class design that exceeds international manufacturing standards. Modernize the visual identity while maintaining brand recognition. Created a cohesive brand language that allowed for seamless integration with premium partners. Design a custom label that maintained the prestige of the German brand while appealing to the local customer base.

Supporting the front line team and reducing friction. ability to handle a high-velocity environment. Managing weekly updates for a document requires extreme organization and zero room for error. Developed a master price list, categorized by industry (Paints, Hardware, Sanitary Wares). A "fast-track" design workflow to ensure 100% accuracy for weekly price fluctuations. While my core role is packaging, I have stepped up to manage the company’s primary sales communication collateral, showing my commitment to the company's overall revenue goals." 00:00 00:10 00:20

Graphic Web Designer - MS Global Inc. Quezon City JAN2007-APR2009 Digital & Print Advertising: Created and edited a wide range of marketing assets, including print ads, web templates, web banners, and social media graphics. Web Management: Responsible for the ongoing maintenance and updates of company and client websites.

Multimedia Quality Assurance: Ensured high-quality standards for video editing projects. Production & Logistics: Managed the final output process, including color proofing and proof prints, and facilitated ingress/egress for events.

Graphic Web Designer - Tri-Isys Internet Manila JUL2005-NOV2006 E-commerce & Web Design: Responsible for the end-to-end design of websites and functional webshops. Visual Asset Creation: Handled the creation of brand identities, including logos, icons, banners, illustrations, and custom graphics.

Marketing Collateral: Designed a variety of print marketing materials, such as brochures and fliers, to support promotional efforts.

Project Coordination: Collaborated directly with Project Managers to report on progress and manage task timelines effectively.

Non-Linear Video Editor (NLE) - Mediavision Plus Inc. Quezon City MAR2000-MAY2002 Technical Production: Served as a Cameraman and Videographer, handling full video coverage for diverse events.

Advanced Editing: Edited video coverage using both non-traditional and conventional editing techniques. Creative Direction: Specialized in music directing, title animations, and visual storytelling. Team Leadership: Conducted interviews, exams, and training for new creative applicants. Graphic Web Designer - Affinity Express Corp. (Global Accounts) Ortigas Center APR2009-AUG2009 Marcom Collaboration: Served as a member of the Marketing Communications (Marcom) team to support brand-aligned initiatives.

Global Brand Compliance: Ensured all deliverables strictly matched international client typography, color palettes, and file formats as defined by client job orders. Digital Motion Graphics: Specialized in creating motion graphic works utilizing industry-standard software including Flash, Photoshop, and Illustrator.

Strategic Design: Developed innovative designs while successfully balancing creative output with cost and time constraints.

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