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Manager Marketing

Klang, Selangor, Malaysia
January 07, 2020

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Mr Balenda CV

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Balenda Kenty


Kuala Lumpur, Malaysia


Bilingual in French and English (Lingala & Kiswahili)

Went to London School of Commerce – Cardiff Metropolitan University

Worked as Business Development and Marketing Executive at then as a Customer Support and KYC Data Management Analyst at SWIFT Support Services Malaysia and currently working as Regional Sales Support and Account Manager at BSSB Furniture

Experienced dealing with corporate marketing, sales, communication and customer service

Multicultural backgrounds

Familiar in B2B, B2C activities and the complexity of the African market

Proficient in Microsoft Office, Salesforce, SAP, Freshdesk and SWIFT Banking System

Highest Qualification: MBA in International Business and Marketing

Planning to relocate in the Region


Regional Technical Sales Support, Marketing and Account Manager BSSB Furniture Sdn. Bhd. Malaysia

November 2018 – Current

Key Responsibilities

Designed, proposed and executed the regional marketing and communication strategy for the company

Participated in the creation of new product development while working closely with the R&D department

Responsible for the development of new accounts and maintaining a good relationship with the existing accounts

Developed and maintained the market intelligence based on customer support outputs KYC and Data Management Analyst

SWIFT (Banking System) Malaysia

June 2018 – November 2018

Key Responsibilities

Assisted Bank Institution through the SWIFT KYC on-boarding procedures

Performed the due diligence and compliance on customers data accordingly to SWIFT Baseline Customer Support Analyst

SWIFT (Banking System) Malaysia

January 2018 – June 2018

Mr Balenda CV

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Key Responsibilities

Assisted Bank Institution through the SWIFT System on-boarding procedures

Resolved client’s requests, issues, and complaints or escalated them to appropriate specialists using good judgment and initiative

Contributed to the team effort by accomplishing related results as needed Business Development and Marketing Executive Malaysia

January 2016 – November 2017

Key Responsibilities

Engaged and build relationships with potential clients, primarily from at the corporate level

Assisted in the development and implementation of marketing plans for growth

Conducted researches, presentations, and meetings to bring new accounts

Provided full support to the client using good judgment and initiative Education

Cardiff Metropolitan University, United Kingdom

Master of Business Administration – International Business and Marketing

Completed in June 2016

Co-curricular activity: LSC Student Representative and Volunteer Tutor for Refugee Children Shridhar University, India

Bachelor of Commerce – Business Management and Banking

Completed in June 2014

Co-curricular activity: Student Ambassador

Skills & Knowledge

Time management and task prioritising

Entrepreneurial spirit, result driven and pleasant personnel

Good organisational, presentation and interpersonal skill

Ability to build and maintain a good relationship with clients or engage with prospects on the executive level

Able to over-achieve target even in the highly stressed working environment

Problem solver, good communicator, researcher, and analytical thinker

Ability to work in a team and manage stakeholders from different background

Proficiency in business management, marketing, sales and communication metrics

Project management, business development, and business intelligence

Able to think out of the box, attention to detail and self-driven individual Mr Balenda CV

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Additional Information

Willing to be part of a collaborative and dynamic work environment where initiatives and hard work are recognized and rewarded

Participated in SWIFT System training

Worked with Philips Lighting on customer rewards management project

Co-founder of PetDokker Application (E-service platform)

Growth Hack consultant


Mr Prashanth Shivalingaswamy

Compliance Manager at SWIFT


Mr Arseny Dugin

CTO at


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