Social Media Administrative Assistant

Sirin Bektas

Gainesville, FL ***** 727-***-**** *******@***.*** https://www.linkedin.com/in/sirin-bektas/

EDUCATION

Bachelor of Science in Advertising, Concentration in Persuasive Messaging May 2025

University of Florida, College of Journalism and Communications, Gainesville, FL GPA: 3.66/4.00

EXPERIENCE

Advertising Manager Advertising and Client Relationship Management Expertise August 2024-Present

Independent Florida Alligator, Gainesville, FL

Lead and mentor the ad sales team joining them on sales calls to guide them through prospecting, pitching, and landing new advertising deals ensuring growth and success

Oversee and review ad proposals to tailor each to meet client needs while maximizing sales potential

Research new and untapped businesses in Gainesville to locate fresh advertising opportunities to expand the newspaper's client base and keep ahead of local market trends

Write and manage copy for the ad sales Instagram account assisting to maintain an engaging social media presence that reflects current promotions and client stories

Advertising Sales Representative/Account Executive Intern May 2024-August 2024

Independent Florida Alligator, Gainesville, FL

Curated a dynamic portfolio of active clients through targeted accounts and sales calls prospecting techniques while developing sales tactics and strategies for the newspaper advertising industry

Developed compelling copy and innovative ad designs to ensure each ad resonates with target audiences while aligning with brand objectives and marketing goals

Facilitated engaging presentations for print and digital advertisements while developing speaking skills and confidence

Acquired knowledge about new media trends and how they relate to established media

Innovator June 2024-Present

Alaska Animals We Love You, Remote

Develop innovative marketing strategies and branding ideas to increase visibility and sales of children’s books focusing on Alaska wildlife and language learning

Conduct research on target audiences and market trends to tailor promotional efforts, ensuring the brand resonates with parents, educators, and young readers

Collaborate with the team remotely to represent the brand and elevate brand awareness and identity

Administrative Assistant February 2018 - March 2023

Towercore LLC- various job sites in Florida and Remote

Assisted with drafting and submitting job bids for new homes, emergency generator installation, and cellphone tower builds

Put together permit packages including permit application registration in appropriate jurisdiction to plan for the survey, submitted any comments by the examiner to the engineer for appropriate revisions and delivered notice of commencement

Monitored project crews and facilitated communication between them and the general contractor, delivered materials to job sites and made sure installment payments were invoiced to keep projects on track

Keyholder/Shift Manager August 2020 - April 2021

Boot Barn - Gainesville, FL

Managed storefront of Gainesville location overseeing all store operations and employees below the managerial level to keep things running smoothly, receiving many positive surveys for my customer interactions and was a top sales performer

Trained new sales associates and assisted with customer interactions to facilitate future sales success

Oversaw online system and packed and shipped items to at-home customers in a quick and orderly manner, signed for store deliveries after inspecting items, and merchandized by deciding on dress for mannequins and assembling the marquee

Kitchen and Bathroom Refurbishment Storefront Manager

Southshore Kitchen and Bath - Sarasota, FL January 2019 - January 2020

Organized invoices and customer information and performed data entry for all company contacts, converting all paper receipts to digital format to promote productivity and lessen future environmental impacts

Managed storefront for all purchasing and installation inquiries, selling appliances to new customers and scheduled crew

Performed administrative assistant duties, talked to distributors for company owner and made outbound sales calls

INVOLVEMENT

Volunteer, Smithsonian Transcription Center, Remote July 2023 - Present

Volunteer, Cards for Hospitalized Kids (CFHK), Remote April 2023 - Present

Volunteer, Dorot, Remote August 2023 - Present

Member, The Women's Network August 2023 - Present Member, UF Ad Society August 2023 - Present

Brand Ambassador, Thea, Internship, Gainesville, FL March 2024 - June 2024

SKILLS, AWARDS, CERTIFICATIONS AND LICENSES

Languages: Basic conversational fluency in Spanish and Turkish

Programs: Weebly, Canva, Hootsuite, Zoom, Microsoft Teams and products, Slack, Adobe Premiere Pro

Certifications: Adobe InDesign (2017-2021)

Contact this candidate