Social Media Operations Manager

Video Production: Writing, directing, filming, editing, vfx

Software Proficiencies: Adobe Premiere, After Effects, Photoshop, Final Cut Pro Audio Production: Composition, recording, guitar, bass, piano, vocals, mixing, mastering Software Proficiencies: Logic Pro X

Marketing: Branding, creative direction, social media management, copywriting, copy editing, data analysis Software Proficiencies: Microsoft Excel, SPSS, Google Workspace, Asana, WordPress, social media Operations Manager

Wholehearted - Sacramento, CA (June 2021-September 2023) Wrote compelling marketing copy for email campaigns, resulting in a 3 to 4 fold increase in sales in the days following each email. Wrote and edited hundreds of pages of educational course copy on mental health topics. Continually improved team efficiency and branding consistency by setting and enforcing deadlines and helping define team member roles. Oversaw all aspects of the video production pipeline. Maintained impeccable quality control, even for projects that combined assets of many different aspect ratios and media types. Managed and expanded affiliate programs, customer outreach initiatives, and social media presence, organically gaining over 30,000 followers in less than 6 months. Media Research Associate

SmithGeiger - Westlake Village, CA (March 2019-March 2020) Analyzed large quantitative and qualitative databases using SPSS and Excel to derive market insights and make actionable recommendations for a variety of national and local clients. Created informative and visually compelling PowerPoint presentations; consistently managed multiple custom projects to completion at once, each with varying turnaround times. Creative Services Video Editor (May-August 2018), promoted from Paid Intern (May-August 2017) PorterCo Agency - Sacramento, CA

Designed and completed post-production editing, infographics, animation, and sound (using Adobe Premiere and After Effects) for a professional services client’s online video series. Conducted cinematography and interviews for a tourism client’s commercial. Marketing Professional Assistant

Broadway Sacramento - Sacramento, CA (May-August 2016) Managed marketing, promotions, and PR projects, including writing, editing, and layout of Playbills for all 6 musicals in the 2016 summer series of Music Circus. Successfully executed multiple projects at once, both independently and collaboratively, under strict deadlines. Wrote, edited, and issued press releases. Conceptualized and designed graphics for posters, promotional content, signage, and special projects using Photoshop and inDesign. Freelance Content Producer/Entrepreneur

Curbside Concerts 916 (2020-2021)

Raised over $5,000 for the Sacramento Food Bank by playing more than 25 outdoor shows. AmericanSongwriter.com (2023-Present)

Wrote articles as a freelance journalist for online music magazine with over 10 million monthly readers. My articles are thoroughly researched, SEO optimized, and organically high-performing. Freelance Creative Services (2020-Present)

Provided WordPress web design, graphic design, motion graphics, copywriting, video production, and audio production for various freelance clients, including a sports journalism company, a self-help book publisher, independent musicians, and B2B marketing companies. EDUCATION & ASSOCIATIONS

ETHAN WEBSTER **********@*****.***

PROFESSIONAL EXPERIENCE

University of Southern California, Marshall School of Business Bachelor of Science in Business Administration (August 2018) Eagle Scout

TECHNICAL SKILLS

Multimedia content production & marketing expert 916-***-****

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