Human Resources Marketing Strategy
Resume:
SCOTT WHITMIRE
Atlanta, Georgia
**********@*****.***
RESUME
Analytical, problem-solving executive, obsessed with processes and best practices and constant
optimization of profits and efficiencies. Experienced in developing strategies and managing
growth, building talented management teams, creating extremely effective marketing strategy,
structuring solid and reliable forecasts and projections, creating a culture that would result in the
highest level of employee satisfaction and retention in its business group. Co-owned and
managed a $200,000,000 BMW Dealership which would become the top performing BMW
Dealership in the U.S. Co-owned and managed the first BMW Dealership to achieve ISO
9001 Certification, a Swiss Certification that is awarded to a company that strives to provide
an exceptional level of products and services to its customers. Offers a unique
level of experience that will ensure that an organization will perform at its highest level
possible. Has performed many diverse functions in several businesses. Has
extensive and comprehensive knowledge of Sales Operations, Inventory Management,
Operational Processes; Training Standards; Budgeting and Forecasting; Recruitment; Orientation;
Accounting Processes; Financial Analysis; Asset Management; Human Resources; Employee and
Customer Satisfaction; Customer Retention; Local and State Regulations; Governmental
Relations; Legal Process; Information Technology; Marketing Strategy; and Construction,
including property acquisition, engineering, new construction, renovation, and expansion.
Education includes a B.A. in Psychology which unfortunately was cut short due to an
automobile accident in the Spring semester of his Senior year at The University of Georgia. Fell
ten hours short of his degree due to his injuries.
PROFESSIONAL EXPERIENCE AND BUSINESS IMPACT
2012-Present-Managing Member-WMW Management Group, WMW Property Management-Management of family real estate holdings located in the State of Georgia.
2012-2022-Independent Dealership Business Consulting.
2017-2019-Developed a new Business Plan and Private Placement Memorandum with the support of Corporate Finance Associates for a new automobile business we were creating which was due to launch March 1, 2020. The Business Plan including all projections and budgets was finalized. A nine acre property for the first location in Forsyth County, Georgia was under contract. Due to concerns about a possible Coronavirus pandemic, the decision was made to pause the launch. When Covid totally disrupted the automotive industry in 2020, the decision was made to abandon the project in 2022.
2008-2012-Co-Owner-Manager-Saturn of Atlanta-four franchised Saturn dealerships located in Metro Atlanta.
2003-2008-Owner-Cowboy Motors-franchised Ford and Subaru dealership located in Jackson Hole, Wyoming.
1991-2002-Co-Owner/General Manager-Global Imports BMW-franchised BMW dealership located in Atlanta, Georgia.
The Atlanta dealership was nationally ranked Top 3 in new BMW Sales, #1 by far in CPO
(Certified Pre-Owned) Sales, #1 in Service Labor Sales, #1 in Parts Purchases and Sales, #1 by
far in Accessory Sales, #1 in Wholesale Parts Sales, #1 in Customer Retention, and top 3 in CSI
among BMW’s 14 high volume dealers-those with 2000+ new BMW annual new vehicle sales.
INDUSTRY AFFILIATIONS AND ASSOCIATIONS
1987-2002-Vice Chairman of the Executive Committee and Member-Board of Directors-Georgia Automobile Dealers Association
1998-2002-National Dealer Council Member-BMW Dealer Forum
1998-2002-Southern Region Dealer Council Chairman-BMW Dealer Forum
1998-2002-National Committee Member-BMW Certified Pre-owned Committee and Aftersales (Service and Parts) Committee-BMW Dealer Forum
1986-2001-Member and two term Chairman of NCM & Associates BMW Roundtable Dealer 20 Group
TRAVEL EXPERIENCE
I have traveled the world. I have always created my own itineraries, including, Air, Ground, Accommodations, Events, and Activities. I would enjoy creating unforgettable experiences for others.
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