Business Analyst

DEBORAH OLAMIDE OYEYEMI

Newark, Delaware 302-***-**** *************@*****.*** www.linkedin.com/in/oyeyemi-deborah-olamide Highly motivated Business Analyst with a robust background in sales and marketing, poised to leverage comprehensive analytical skills in driving business success. Adept at optimizing sales strategies, enhancing customer experiences, and amplifying company visibility through data-driven insights.

EDUCATION

Master of Science (M.S.) in Business Analytics and Information Management Expected December 2024 University of Delaware Newark, Delaware

Bachelors of Science (B.S.) in Economics May 2019

Lagos State University Lagos, Nigeria

CERTIFICATIONS

Qlik Sense Business Analyst Certification November 2023 Alteryx Designer Core Certified October 2023

Certificate in Professional Marketing April 2022

Chartered Institute of Marketing, UK

COMPUTER AND LANGUAGE SKILLS

• Advanced Excel, SQL, R, SAS, Lucid Chart (ER Model), Python, Tableau.

• Graphic Design (Corel Draw, Photoshop, Canva, Figma)

• SEO, Social Media Management, Email Marketing

• English (Fluent), Yoruba

WORK EXPERIENCE

Administrative Assistant Feb. 2023 – May. 2023

Medical and Molecular Sciences Department, University of Delaware Newark, DE

• Provide administrative support and front office management to the Department Chair, Vice and Business Administrator

• Perform data collection, data entry, and data reporting tasks to support the Business Administrator. Sales & Marketing Specialist Nov. 2021 – Dec. 2022 Parrot Media Consultants - A Public Relations and Advertising Company. Fort Worth, TX

• Provided bespoke media services customized to meet clients' financial constraints and desired outcomes.

• Strategized and executed targeted marketing campaigns to enhance brand visibility and attract potential customers.

• Analyzed market trends and consumer behavior to develop innovative advertising strategies that aligned with clients' objectives.

• Collaborated with cross-functional teams to coordinate seamless execution of advertising campaigns.

• Leveraged industry contacts and networking opportunities to expand business partnerships and generate new leads. Cold Market Personnel Oct. 2020 – Oct. 2021

Fundrise Tentacles Limited - String Transportation Technology Company Lagos, Nigeria

• Played a key role in a prominent Transportation Technology Company, cultivating and converting clients who collectively invested over $100,000, leveraging CRM platforms (AmoCRM and HubSpot).

• Conducted market research and analysis to identify new business opportunities and expand the company's client base.

• Provided ongoing support and assistance to clients, ensuring their needs were met and issues resolved in a timely manner.

• Utilized Tableau to track and analyze sales performance, identifying areas for improvement and optimizing revenue generation strategies.

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