Sales Manager Associate Director

LINDA WASKIEWICZ

Executive Associate Dos/Sr. Group Sales Manager

Markets: Corp. (Pharma), SMERF,

Govt., Association and Social

ALSO: Director of Events, Director of Catering Sales, Associate Director of Sales

PROFILE CONTACT

Seasoned Director/Sales Manager/Director of

Events/Director of Catering Event/CSM: with a history of

increasing productivity and profit, focusing on the

development of new business, shifting market share and

exceeding market revenue goals. HCP Champion for

Pharmaceutical Market. Detailed, multi-tasker with a

history of forging relationships and maintaining

repeat clientele.

EXPERIENCE SKILLS

Proficient in: Microsoft Windows, Delphi

and Delphi FDS, OPERA, Excel, Envision,

EMS, Sales Force, Optimum settings,

power point Presentations, Maestro, Cvent,

Cendyne proposals, Travel reservation

GDS system (Carnival), Sabre, On Q,

Newmarket reporting, Star Report,

Certified Pharmaceutical CMP, Variety

of CRM operating systems, POS systems,

Hosts, Table Software – Social Diagrams

Consulting -Task Force Positions

Crowne Plaza College Park DC – Sr. Group Sales

Manager – Government, Corporate and SMERF

11,075 Square Foot of Meeting Space – Hybrid

(remote 3 weeks home office on property 1 week)

February 2024 – Current (last day April 26, 2024)

Outrigger Ka’Anapali – Sr Sales Manager/Wedding

Specialist 5,000 Square Foot of Meeting Space –

Remote November 2023 – December 31, 2023

Crowne Plaza College Park DC – Sr. Group Sales

Manager – Government, Corporate and SMERF

11,075 Square Foot of Meeting Space - Hybrid

April 24, 2023 – October 27, 2023, Contracted:

$1,175.527 and 4,332 room nights in F/B and room

rental $280,000 Tentative: $443,000 in rooms F/B and

room rental $282,000

Hyatt Place and House – Charleston SC (Wedding Room Blocks and Smerf/Prospecting) 12,000 Square Foot of Meeting Space – On Site January 2023 – February - 2023

Snowpine Lodge, Alta Utah – Sr. Group Sales (Corporate/Weddings) – Remote, Indoor/Outdoor Space, Boutique 54 sleeping

rooms/5000 meeting space, Elite Location, September 25, 2022 – December 23, 2023, Contracted: $322,000 in rooms and space

.

Fountain Blue Ocean City Resort – On-Site (New Name – Ashore Resort and Beach Club)

Director of Event Management /Catering Sales: Corporate/Government/Associations

High Profile Clients: Including the Baltimore Ravens, April 25 – July 29, 2022, Sleeping Rooms – 291, 40,000 sq. Foot of

Meeting Space, Contracted $450,000 in catering f/b as acting Director of Event Management

The Doubletree Omaha, Omaha Nebraska – On-Site, Director of Event Management with ADOS responsibilities re:

reporting, sales presentations, February 22 – April 14, 2022, Sleeping Rooms – 400, 34,000 sq. Foot of Meeting Space

The Doubletree Suites by Santa Monica, Santa Monice California – Remote

Catering Sales/Event Manager IN-HOUSE and REMOTE, Room Sales/Catering Sales/Event Management/Prospecting

January 16, 2017 – April 14, 2017, Catering Sales Manager, Sleeping Rooms – 300 Rooms, 11000 Sq. Foot of Meeting Space

Sonesta Gwinnett Place Atlanta, 1775 Pleasant Hill Road, Duluth GA 30096

Four Consecutive assignments:

Catering Sales Manager – Weddings/Social - June 6, 2016 – October 2016- On Site,

Director of Catering and Event Management - February 2016 – June 4, 2016- On Site,

Sr. Sales, Prospecting –November 2016 – January 2017 -Remote,

Sr. Catering Sales Manager/Event Manager – October 4 - October 23, 2016 – On Site, 426 Rooms, 20,000 square foot of

meeting space

PERMANENT EMPLOYMENT

IHG Corporation/Princeton Conference Center/Crowne Plaza Princeton/HIE – March 5, 2018 – March 15, 2020, COVID –

lay-off. Sleeping Rooms CPP – 292 HIE - 62 SQFT Meeting Space- 66,000

Senior Corporate and Association Group Room Sales Manager – IN-HOUSE and REMOTE

• Corporate and associations (foundations)

• Sales revenue first quotas exceeded expected quarterly quotas between 150%.

• Successfully implemented and converted 60% of leads using vehicles such: C-vent, star-site, meeting connections and reader

board services and maintain high capture and conversion ratio percentages.

o Contracted: 1ST QUARTER 2019 – 2240 Room nights/$291,140.00

o Contracted 1st Quarter 2019 – Catering $339,386

o Contracted 2nd Quarter 2019 – 4480 Room nights/$583,546.00

o Contracted 2nd Quarter 2019 – Catering $433,049.00

o Contracted 3rd Quarter 2019 - 4094 Room nights/$512,344.00.

o Contracted 3rd Quarter 2019 - Catering $415,012.00

• Attended sales blitzes, networking functions, etc. to increase product knowledge and market share. Used a Kona truck in a

Summer Blitz to reach out to over one thousand people in one week.

• DELPHI – Lead/Sales Tools/Opera

• Healthcare Venue Champion – Healthcarevenues.com, 2019 Certificate of Completion

Consulting Task Force

Hyatt Regency Denver Tech Center, 7800 E. Tufts Ave., Denver CO 80237

Senior Corporate, Government Sales Manager June 2014 – September 2014

431 Rooms, approx. 30,000 square foot of meeting space

Sheraton College Park North, 4095 Powder Mill Road, Beltsville, MD 20705

Director of Catering and Event Management

207 Rooms, approx. four thousand square foot of meeting space

Hegg Companies, Amber Hill Lodging, Watford City, ND

Hilton Garden Inn (Oakland, CA)

Director of Catering Sales and Event Management

Sleeping Rooms - 278 SQFT Meeting Space- 12,000

PERMANENT EMPLOYMENT

Sheraton Philadelphia Downtown - October 2011 – May 2013

Sleeping Rooms - 708 SQFT Meeting Space- 46,000

Director of Catering Sales and Event Management/Group Rooms/EMM 45 on peak and less Corporate Market

Hyatt Corporation – May 8, 2008 – October 2011

Hyatt Regency (Bethesda MD) December 2009 - October 2011

Senior Group Sales Manager

Sleeping Rooms - 208 SQFT Meeting Space- 22,000

Hyatt Regency (Baltimore MD) May8, 2008 – December 2009

Associate Director of Catering Sales and Associate Director of Conference Service Management

Sleeping Rooms - 312 SQFT Meeting Space- 38,00

Education

Rider University, Lawrenceville, NJ

Bachelor of Science Marketing/Management,

Concentration in Int’l Business 1989 - 1992

Colorado Institute of Culinary Arts

(Accredited), Denver, Colorado –

Associate of Science in Culinary Arts

1997-1998

Contact this candidate