Business Development Consultant

Poonam Kapila

**** **** ***** ****** *** *** Torrance California 90503 310-***-**** or 562-***-**** ******.******@*****.*** Professional Summary

Dedicated and diligent Business Development Consultant with 15+ years of transferable experience in administration, scheduling, and setting executive calendars, composing & editing business correspondence, and coordinating meetings & travel arrangements/accommodations. Proven expertise in completing administrative tasks, management of emails, compiling expense reports & organizing data, while highlighting crisis management skill set. Exceptional writing skills for sales, marketing, advertising, and corporate communications. Professional Experience

Euliss Business Development Corporation (eBDc)

Business Development Consultant

October 2009 – Present

• Manage administrative tasks including sales and marketing functions, developing newsletter for mass distribution to the entire customer base, and composing financial, sales, marketing, and inventory management reports for senior management.

• Managed the executive calendar coordination, and organize daily sales meeting planning, on-site and via Zoom.

• Composed and edited business correspondence, emails, and top-level reports for senior management, ensuring clarity and professionalism to provide them with a quick overview as well as detailed in-depth insights, enhancing decision-making efficiency.

• Oversee domestic and international trade show organization, and general business management to ensure efficiency and positive company representation.

• Consulted remotely for companies across the globe, including in Australia, China, Singapore, and the USA. Equipment Synergy International (ESI)

Marketing and Communications Specialist

June 2010 – December 2020

• Conceptualized, launched, and marketed a new company where I managed sales & marketing (domestic and international), was responsible for customer service, financial reporting, and trade show management.

• Managed email, and phone system along with HR administration.

• Crafted and meticulously edited business correspondence, emails, and reports for senior management, ensuring clear, professional, and effective communication.

• Consulted for Allen Engineering Corporation and EZG Manufacturing to diversify and expand their corporate and brand market presence.

Multiquip Inc., Carson, CA

Director of Marketing

September 1997 – August 2009

• Led and supported sales, marketing, and advertising initiatives for revenue growth and brand building.

• Focused on sales-generating activities, marketing research, and analysis.

• Provided comprehensive business reports to executive management and the Board of Directors ensuring accuracy and attention to detail for strategic decision-making and organizational planning.

• Demonstrated exceptional growth within the organization, advancing from Executive Assistant to Director of Marketing, reflecting a strong commitment to professional development and leadership.

• Played a key role in saving the company over $100,000 per month by successfully bringing printing of hundreds of brochures, and other sales and marketing materials in-house. This achievement was the result of a well-prepared proposal to the President demonstrating the cost-efficiency and long-term benefits of this strategic move.

• Managed marketing and advertising (domestic and international), corporate communications, public relations, and press releases to enhance brand visibility.

• In charge of budget management, planning, representing the company, and meticulously managing all major trade shows.

• Corporate and field sales meetings, both on-site and off-site, including site selection, and airline and hotel reservations.

• Corporate communications, public relations, and competitive price comparisons.

• Market share reporting, competitive price comparisons, sales analysis, and forecasting for a $400 million company.

• Administered price lists, managed sales incentives, oversaw marketing merchandising, and processed sales leads to drive revenue growth and support the sales team's objectives. Prior Experience:

• Managed the executive calendars and assisted in daily meeting coordination. Made airline and hotel reservations for domestic and international travel.

• Liaison between AT&T India and the Indian Government to help launch the company in the Indian telecom sector.

• Developed an innovative filing system for the V.P. Finance, improving efficiency and accessibility of financial and legal documents.

• Assisted with HR policies and functions, negotiated, and implemented new employee health insurance.

• Managed meeting calendars, travel arrangements for executives, and generated daily sales reports for management. coordinated monthly employee meetings.

• Assisted in data migration and implementation of a new computer operating system. Skills:

Administrative Support, Calendar Management, Expense Reporting, Supply Purchasing, Bookkeeping, Written & Verbal Communication, Strategic Thinking & Planning, Data Analysis, Typing, and Data Entry skills, Multi-Tasking, Conflict Resolution, Project Management, Attention to Detail, Teamwork, Adaptability, Time Management, Discretion and Confidentiality.

Technical Skills:

MS Windows Suite, Adobe Photoshop, Adobe InDesign, Adobe Dreamweaver, ChatGpt, WordPress, Salesforce, SAP, JD Edwards, and QuickBooks,

Education:

• Bachelor of Arts in Hotel Management

Institute of Hotel Management, Catering & Nutrition, Pusa Institute, India Certifications:

• Artificial Intelligence in Marketing

University of Virginia

• ChatGPT and AI Tools

Skill Nation

Personal

• Languages: English & Hindi

References

Available upon request.

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